The archaeological site of Ename in Belgium is situated on the old frontier between the Kingdom of France and the German Empire. The site preserves the material world of medieval society, and intensive archaeological and historical research has revealed its exceptional richness. It was therefore decided to develop the site into an archaeological park, which would popularize archaeology, history and conservation with integrity, using an innovative museological approach and developing new presentation techniques. Dirk Callebaut is an archaeologist‐historian who specializes in the Middles Ages, and a senior member of the Institute for the Archaeological Heritage of Flanders. His excavations include Petegem (Carolingian royal villa), Ghent (Gravensteen) and Ename, where he is project leader for the development of the archaeological park. John Sunderland is the designer of some of Europe’s most popular historical and archaeological interpretive exhibitions and visitor centres, including the Jorvik Viking Centre in York and the White Cliffs Experience in Dover. For the last three years he has been working with the archaeological team at Ename, where he is responsible for the project design, and has recently formed an international company, TimeFrame solutions, to provide on‐site interpretation systems to archaeologists and others working in the field of cultural heritage management.