Archaeodirectional results from kilns and other baked structures in southern Italy are presented. They are generally compatible with the much larger data sets from France and Bulgaria. In particular, a summary of all the results associated with the well-known eruption of Vesuvius that destroyed Pompeii ( n = 9, D = 355°, I = 58°, α 95 = 1.5°) provides a reliable archaeomagnetic anchor point supporting the French and Bulgarian master curves. It is extremely well-constrained in time and it comprises independent studies carried out in four different countries. Furthermore, it is derived from a diverse set of features agreement amongst which argues strongly against significant perturbations due to magnetic refraction, structural disturbance, or depositional shallowing. In terms of geomagnetic secular variation, we interpret the western European archaeomagnetic data summarized here in terms of an open loop caused by westward drift, followed by an inclination low spanning the first few centuries CE representing the signal of a static flux pulse that reaches a maximum magnetic moment of a few percent of the earth's main central dipole.