This study examines the effects of corporate proximity and firm risk on the entry timing of new technologies. Using quarterly product-level data on the world’s major mobile handset manufacturers for the period 1994–2008, we analyze how a business unit’s proximity to the corporate office, in terms of hierarchical distance, and firm risk influence technology entry timing following a pioneering firm. We argue that corporate proximity influences entry timing in two ways: directly through oversight and indirectly by shaping managerial response to firm risk. We find that in firms where the business unit responsible for handsets is far from the corporate office, the probability of entry increases substantially with firm risk. When the business unit is proximate to the corporate office, the probability of entry decreases slightly with greater firm risk. Our results indicate that the interaction between organizational structure and firm risk is critical for understanding entry timing and contributes to theories of entry timing, risk, and organization design.