This paper describes the development and deployment of a rapid response emergency telemedicine system to address the coronavirus pandemic in the State of Baja California, Mexico by coordinating government agencies, private technology companies, public universities, a private academic center and volunteer resources to deliver an enhanced level of care. Government and industry have well-established procedures supported by resources to respond to disasters, whether natural or man-made. Disasters, however widespread, typically have circumferential boundaries within which responses are managed.