Egyptian Tourism Research Articles

The four-way approach of tourism students towards a post–Covid-19 world and the future of tourism

This study explores current tertiary tourism students’ post-pandemic career strategies and their visions towards Egypt’s post–Covid-19 tourism future. The data were collected through 29 semi-structured in-depth interviews with 29 students majoring in tourism management at the University of Alexandria, Egypt. Findings demonstrate that in order to adapt to the tourism workforce in post–Covid-19 Egypt, students adopted a four-way approach: a dual temporal perspective, individual agency, parental support and active imagination of lifelong careers and reimagining the future of Egypt’s tourism in the post-pandemic era. The four approaches are conceptualized in relation to participants’ strategies and concerns towards future career paths and the Egyptian tourism industry in the post-viral world. In this regard, students’ perceptions can guide policymakers, hotel professionals and government agencies to develop post-pandemic strategies and programs to meet the changing needs and expectations of post-pandemic tourists, as well as students. Finally, the study indicates avenues for future research directions related to the findings and limitations.

Environmental Awareness of Employees as a Mediating Variable in the Relationship between the Marketing Orientation of Green Star Hotels and Sustainable Tourism in Egypt

This research delves into how employees’ environmental Awareness mediates the connection between Green Star hotels’ marketing strategies and sustainable tourism in Egypt. It employs a questionnaire-based approach, surveying green marketing orientation, employee environmental awareness, and sustainable tourism dimensions using a Likert scale. The study’s population consists of patrons of compliant Green Star hotels, with 384 individuals sampled systematically. Structural Equation Modeling (SEM) via the Smart PLS program enables comprehensive data analysis. The findings underline the substantial contribution of green marketing strategies in Green Star hotels to sustainable tourism growth in Egypt. These encompass green product offerings, pricing, promotion, and distribution practices, aligning with eco-conscious tourists’ preferences. Notably, employees’ environmental Awareness emerges as a potent mediator, magnifying the positive impact of green marketing on sustainable tourism. These findings underscore the pivotal role of green star hotels in steering Egypt’s tourism sector towards sustainability. It underscores the necessity for investments in enhancing employee environmental awareness and fostering ecological responsibility within the industry.

A Study of the Impact of the Corona Crisis on the Tourism and Hospitality Industry and the Egyptian Tourist Destination Experience in Confronting It

A Study of the Impact of the Corona Crisis on the Tourism and Hospitality Industry and the Egyptian Tourist Destination Experience in Confronting It

Quantitative Decision Approach in Optimizing Resource Allocation: Evidence from Domestic Tourism in Egypt

Quantitative Decision Approach in Optimizing Resource Allocation: Evidence from Domestic Tourism in Egypt

Linking e-leadership to innovative and proactive work behaviors in tourism higher education institutions: a moderated mediation model using SEM

E-leaders should encourage academics to manage their multi- dimensional work requirements and even to go beyond these requirements to innovate in their tasks and achieve sustainable development in educational institutions. This study aims to examine the relationship between e-leadership, innovative work behavior and proactive work behavior in the presence of work engagement as a mediator. Researchers implemented a quantitative methodology. This study used data from an online survey of 398 academics in Egyptian tourism higher education institutions. The results of structural equation modeling presented strong support for the proposed model. E- leadership has been proven to affect innovative and proactive work behavior among academic staff positively. Work engagement has shown an effective and significant mediating role between the examined variables. Further, the academic department was proven to moderate the relation between e-leadership and innovative work behavior, while age had no moderation effect in this relation. The study draws researchers’ attention to the role of e-leadership in helping academics to cope with the dynamic nature of research and education.

The Impact of Russia-Ukraine War on The Egyptian Stock Market

The study aims to investigate the Egyptian stock market response to the Russia-Ukraine war, by employing GARCH model on firms registered in Egyptian Stock Market for a period from March 2022 to March 2023. It is expected that the war will have a significant negative impact on Egyptian economy through food, energy, and Tourism, which will have a significant implication on Egyptian stock market, in addition to the direct effect of the war on the Egyptian stock market. the Russia and Ukraine market represent 40% of Egyptian tourism market. Therefore, Egypt witnessed increase in food and energy prices which affects the state general budget and foreign currency reserve. The inflation and supply chain disruption resulted from the war affect the performance of Egyptian companies which affect negatively on stability of Egyptian stock market and lead to exit of foreign investors. Keywords: Russia-Ukraine war, Egyptian Stock Market, Egyptian Economy.

Impact of the rule of law, corruption and terrorism on tourism: Empirical evidence from Mediterranean countries

Research background: Tourism sector is considered as a driving force of economic development and understanding factors that deter the flow of tourists and hinder its development, which is essential for all actors involved in this industry. Purpose of the article: The purpose of the article is to investigate the impact of rule of law, corruption, and terrorism on tourism in 14 coastal states of the Mediterranean Sea based on the United Nations classification. Methods: The short and long-run relationships among the rule of law, corruption, terrorism and tourism are respectively analyzed through Dumitrescu and Hurlin causality test and LM bootstrap cointegration test taking notice of the presence of heterogeneity and cross-sectional dependence. Findings & value added: The causality analysis reveals that control of corruption has a significant influence on tourism only in the short run. The cointegration analysis uncovers that terrorism negatively affects the tourism in Albania, Algeria, Egypt, and Tunisia, but improvements in corruption also positively affect the tourism in Albania, Algeria, Bosnia and Herzegovina, Greece and Italy. Last, the rule of law has a positive impact on tourism in Egypt, Greece, and Israel. In this context, the rule of law can also be a key factor for tourism development via combat with corruption and terrorism. Based on some unique characteristics, the Mediterranean region has consolidated its position as the world's leading tourist destination, but to maintain this competitive position, it is crucial to recognize and adopt strategies that respond to all key challenges faced by this sector.

Corporate reputation and shareholder investment: a study of Egypt's tourism listed companies

PurposeThis study aims to investigate the impact of corporate reputation on investors and whether it influences company investment returns. While previous research has focused on specific components of reputation, neglected risks associated with the analyzed firms, and relied on accounting performance metrics, this study takes into account both return and risk factors to examine how they affect corporate reputation and investment decision-making.Design/methodology/approachData were collected from 300 active investors in the Egyptian exchange stock market, and the seven-paradigm RepTrak model was used to assess reputation structures and expected return and risk. Structural equation modeling was employed to confirm the theories.FindingsThe findings highlight that investors demonstrate a primary focus on the financial performance of organizations when making stock market decisions, while also considering non-financial factors such as products, innovation, citizenship, governance, and emotional appeal. Their prioritization of investment returns and risks takes precedence over evaluating workplace practices.Originality/valueThis study's originality lies in its incorporation of return and risk measurements as crucial investment choice variables, contributing to the financial markets’ research on corporate reputation. By managing their reputation, corporations can enhance investors’ demand for their stocks and optimize their investment opportunities.

Exploring the Potential of Meditation Tourism in Egypt

Exploring the Potential of Meditation Tourism in Egypt

The Role of Social Media as a Marketing Weapon for Blockchain Usage in the Egyptian Tourism Industry

The Role of Social Media as a Marketing Weapon for Blockchain Usage in the Egyptian Tourism Industry

Investigating the Potential of E-sports Tourism in New Egyptian Tourism Cities

Investigating the Potential of E-sports Tourism in New Egyptian Tourism Cities

Develope the Egyptian tourist market to enhance Accessible tourism according to the international standards

Develope the Egyptian tourist market to enhance Accessible tourism according to the international standards

Towards Activating an Integrated Digital Platform for Egyptian Tourism Sector: A new E-model of Tourism Management

Towards Activating an Integrated Digital Platform for Egyptian Tourism Sector: A new E-model of Tourism Management

Branding Strategies and Ecolodges Architecture to Develop Wellness Tourism in Egypt

Branding Strategies and Ecolodges Architecture to Develop Wellness Tourism in Egypt

An Evaluation of Entrepreneurial and Innovative Practices in Egypt's Tourism Industry: A Case Study Analysis

An Evaluation of Entrepreneurial and Innovative Practices in Egypt's Tourism Industry: A Case Study Analysis

The Mediating Role of Green Reputation in the Relationship between Green Human Resource Management and the Sustainability of Competitive Advantage in Egyptian Tourism Companies

The Mediating Role of Green Reputation in the Relationship between Green Human Resource Management and the Sustainability of Competitive Advantage in Egyptian Tourism Companies

Organizational Climate and Its Relationship to The Turnover Rate of Labor Applied to Egyptian Tourism Companies

Organizational Climate and Its Relationship to The Turnover Rate of Labor Applied to Egyptian Tourism Companies

The Impact of Managers' Narcissism on Organizational Commitment in Egyptian Tourism Companies

The Impact of Managers' Narcissism on Organizational Commitment in Egyptian Tourism Companies

The Role of Sustainable Transport in Enhancing the Competitiveness of the Egyptian Tourist Destination

The Role of Sustainable Transport in Enhancing the Competitiveness of the Egyptian Tourist Destination

The Impact of Adopting the Circular Economy on Achieving Sustainable Tourism Development in the Egyptian Tourist Destination

اكتسب الاقتصاد الدائري أهمية كبيرة في الوجهات السياحية ، لما له من مساهمة فعالة في الحفاظ على الموارد البيئية والثقافية ، التي تشكل أساس الأنشطة السياحية في أي وجهة ، فضلاً عن دوره في تحقيق التنمية السياحية المستدامة. في هذا السياق هدفت هذه الدراسة إلى قياس أثر الاقتصاد الدائري في تحقيق التنمية السياحية المستدامة وأهدافها في المقصد السياحي المصري. تم استخدام استمارة الاستبيان لجمع البيانات من عينة الدراسة والتي تكونت من مسئولين (مدراء ورؤساء أقسام ومشرفين) في بعض المنشآت السياحية والفندقية (الحكومية والخاصة). تم توزيع 416 استبانة على عينة عشوائية من هؤلاء المسئولين ، بينما تم تحليل 358 استبانة باستخدام برنامج SPSS V.26. أظهرت نتائج الدراسة أن متطلبات الاقتصاد الدائري متوفرة في المقصد السياحي المصري بدرجة عالية نسبيًا. كما أبرزت النتائج الأثر الكبير والإيجابي للاقتصاد الدائري على تنمية السياحة المستدامة وأهدافها الثلاثة. كان تأثير الاقتصاد الدائري هو الأعلى على الأهداف البيئية ، يليه التأثير على الأهداف الاقتصادية ، وأخيراً التأثير على الأهداف الاجتماعية.