Graduate enrollment is crucial for improving the quality of graduate education and building a high-quality education system. The current enrollment situation in some universities is severe, with problems such as insufficient attention to enrollment promotion and a single mode. To solve these problems, this article proposes measures such as leveraging the joint efforts of schools, formulating enrollment promotion plans at different levels, strengthening the construction of enrollment teams at both the school and college levels, enriching enrollment promotion forms, strengthening the construction of high-quality student sources, and building a quality evaluation system for student sources to attract more students to apply and continuously improve the quality of student sources.