The effects of polar solvents and polar substituents on the potential energy surfaces of the cis → trans isomerization of 1-styrylpyrenes in the excited singlet state are investigated by fluorescence spectroscopy. In less polar solvents, cis-1-styrylpyrene undergoes an adiabatic isomerization from the cis excited singlet state ( 1c ∗) to the trans one ( 1t ∗), overcoming an energy barrier around the perpendicular conformation ( 1p ∗). Increase of solvent polarity and/or the introduction of polar p-substituents on the phenyl ring can change the reaction course and induce the deactivation from 1p ∗ resulting in a diabatic isomerization.
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