Tourism Education Research Articles

Strategi Pengembangan Destinasi Wisata Sendang Biru Kabupaten Malang

The research aims to develop a strategy for developing Sendang Biru marine tourism to increase the number of visits. Apart from the long distance, information about Sendang Biru beach is still very minimal. This research is qualitative research using a descriptive approach. Research sources or informants in this research are tourism managers, regional stakeholders, business actors, visitors, and the people of the Sendang Biru region, South Malang. The results of the research provide recommendations in the form of a strategy model that focuses on improving human resources, mapping business types, increasing access to health and education (hospitality), forming business groups engaged in educational tourism, and implementing social media for strategic branding. This research also found the fact that there was an increase in visitors' impressions and awareness of tourist attractions based on the results of social media assessments and evaluations.

Strategi Packaging and Programming Paket Wisata untuk Meningkatkan Kunjungan Wisatawan di Taman Kakao Cokelat Desa Banjaroya

Banjaroya village, Kulon Progo regency has a lot of tourism potential, one of the highlights is Cocoa Chocolate Park. As an educational tourist attraction based on agro-tourism, Chocolate Cocoa Park serves several activities offered by tourists related to cocoa cultivation and chocolate production. But in this case, the Cocoa Chocolate Park has not packaged and mammograms such activity services well. The results showed that there are several things that must be improved in packaging and providing programs in the Cocoa Chocolate Park education package. The trick is to save on tour packages need to display the itinerary so that tourists feel easy and can set the time to follow these activities. Then the programming is by grouping the activities offered according to the focus of each field of activity so that tourists can choose the focus of what activities they want to participate in.

Trend Research on Education Tourism from 2020 – 2022: A Bibliometric Study

Research in tourism education is essential for various reasons, including deepening our understanding of the industry, identifying emerging trends and challenges, developing effective educational programs, and fostering innovation and competitiveness. This article explores the significance of tourism education through a bibliometric analysis of leading authors, institutions, and countries. The study focuses on productivity, citation patterns, and research trends in tourism education over three years (2020-2022). Using a sample of 908 Scopus documents, the study employs quantitative data analysis techniques and identifies patterns using Bibliometric R and Elsevier's SciVal fingerprint tool. The results indicate that China is the most active country in tourism education research, with two universities in Portugal standing out as the top publishing institutions. Additionally, the analysis highlights the areas of ecotourism and higher education as the most closely related topics to tourism education during the period analyzed. In three years (2020-2022), it is clear that tourism education in higher education is a topic of discussion every year.

An AI Approach to Support Student Mental Health: Case of Developing an AI-Powered Web-Platform with Nature-Based Mindfulness

ABSTRACT This case project proposes an Artificial Intelligence (AI) approach to support the improvement of student mental health by developing an AI-powered web-platform for practicing nature-based mindfulness. This project addresses the recent trend of utilizing technological devices to assist human mindfulness and mental health. We created an AI-powered website based on the Monitor and Acceptance Theory (MAT), facilitating virtual nature-based mindfulness practice with nature videography and guided meditations. This case study showcases the four major steps of the project development: (1) data collection to build a database of nature videography, (2) data collection to build a database of guided meditations, (3) AI system and model training phase, and (4) personalized mindfulness website pilot study. The proposed AI approach to mindfulness has the potential to benefit and contribute to knowledge creation in the areas of hospitality and tourism education, human mental health, MAT, AI, human-computer interactions, environmental education, and nature tourism.

Exploring the Connection Between Mental Health and Well-Being for Faculty in Hospitality and Tourism Education: A Thematic Analysis

ABSTRACT There is limited research addressing mental health issues among academic faculty. Considering the profound impact that mental health has on individual well-being, it is important to understand the factors contributing to mental distress and develop appropriate coping mechanisms, accounting for the unique setting of academia. Thus, the main objective of this paper is to critically evaluate the existing literature on mental health and mindfulness practices and their impact on well-being domains for faculty in hospitality and tourism. The paper employs a recursive thematic analysis to identify major topics in the literature and suggest future research directions and policy implications for higher education institutions. The study’s findings help to raise awareness of this critical issue in academia and establish a conceptual framework to evaluate the connection between mental health and well-being domains for faculty members and offer feasible tools to enhance faculty’s mental health and well-being.

Exploring Teaching Pathways for Deep Learning and Smart Tourism Based on Project-Based Learning

This paper uses the Deep Learning course at Guilin Tourism University as a case study to start from understanding the application scenarios of deep learning in the tourism industry. It deeply analyzes the problems and challenges of the existing teaching models, introduces the goal design, content design, and the assessment and feedback mechanisms of the course. It discusses how to use deep learning technology to achieve smart tourism, optimize the teaching pathway, and improve teaching quality and effectiveness. The focus is on innovative practices in project-based learning and practical teaching. The paper also provides a forward-looking perspective on the development direction of deep learning and tourism education in the context of AI-enabled industries, offering valuable ideas and references for the continuous reform and innovation of smart tourism education.

Advancing Keranggan Ecotourism Village with Human Resource Development and Business Development

The village is envisioned as a community-driven tourist destination, rooted in the cultural heritage and wisdom of its inhabitants, with the potential to serve as an engine for sustainable economic growth. Presently, the government is formulating a priority program aimed at instilling the principles of sustainable development within the tourism sector, with a specific emphasis on rural areas. These tourist villages are designed to serve as direct platforms for fostering community awareness about the tourism potential inherent in their surroundings, while also embodying the principles of Sapta Pesona within the local environment at tourist destinations. Moreover, they represent crucial partners for local governments, collaborating to realize and enhance tourism opportunities within their respective regions. Geographically, the Keranggan Ecotourism Village benefits from its proximity to the Cisadane river, located not far from the bustling city center of BSD. Blessed with natural beauty and conditions, alongside the livelihoods of numerous residents engaged in micro, small, and medium enterprises (MSMEs), particularly in producing a variety of chips, the village has become a hub of economic activity. This has led to the emergence of a multitude of MSME actors within sectors such as recreation, food, and homestay accommodations. Collaborative management initiatives, in tandem with several universities, have the potential to drive regional economic growth, while simultaneously preserving the environment and fostering prosperity among the local populace. Spanning across 20 hectares of land, the village is thoughtfully divided into various zones, each catering to different aspects of tourism, including culinary experiences, recreational activities, educational tours, and sports recreation facilities.

Enhancing Learning Performance of students in Tourism major at Ba Ria - Vung Tau University

Ba Ria – Vung Tau University, a tourism education institution in Vietnam, has implemented a multifaceted approach to optimize the learning performance of its tourism management students. This article examines the university’s strategies, which include curriculum design and relevance, integration of technology and digital literacy, experiential learning and industry partnerships, mentorship and career guidance, fostering student engagement and well-being, and a continuous improvement and evaluation process. The university’s comprehensive initiatives aim to prepare the next generation of tourism professionals by enhancing their knowledge, practical skills, and overall competitiveness in the dynamic and rapidly evolving tourism industry.

The expectations of lecturers and employers towards work-integrated learning in the fields of hospitality and tourism education

Work-Integrated Learning (WIL) is an instructional method that integrates the requirements of the employment sector into curriculum design, blending academic and practical training. The key drivers of this type of learning management are lecturers and employers. This study aims to compare expectations in WIL, classified by occupation and work experience. Data were collected from two groups of stakeholders, including lecturers from six higher education institutes using WIL learning management, and supervisors responsible for overseeing learners during their practical training period in the hospitality and tourism field. Fieldwork was conducted with employers in managerial positions at nine hotels in Thailand, using cluster random sampling to obtain the 19 participants. The research instrument was an assessment form evaluating the performance expected of learners upon graduation. The statistics used to analyze the data included mean ( ), standard deviation (SD), and two-way analysis of variance (ANOVA). The findings indicate that lecturers and employers have the highest expectations for WIL learning in the hospitality and tourism field ( = 4.63, SD = 0.27), with different occupations and experiences having similar expectations for WIL learning. These results offer new insights into identifying stakeholder groups as informants for data collection and need analysis in designing or improving curricula. Additionally, the findings can guide curriculum developers in selecting main stakeholders for data collection and need analysis used in curriculum design.

Community-Based Tourism: Destination Branding Model of Segunung Traditional Village

This research aims to analyze the development of the Segunung Traditional Village as a community-based tourism destination and participate in supporting local Micro, Small and Medium Enterprises (MSMEs). Using a phenomenological approach, this research explores how integration of daily community activities, preservation of local wisdom, and collaboration with various parties, such as the Education and Culture department and milk factories in Jakarta, can improve the economic, social and cultural welfare of villages. It is hoped that this research can become a model for the development of sustainable community-based tourism in other villages with similar characteristics. Through the data analysis technique used is the Manual Data Analysis Procedure (MDAP), from the results of interviews, observations accompanied by triangulation of sources and theories to produce findings. The results of the research found that in order for the Community Based Tourism Destination Branding Model to function optimally it must focus on Product Innovation, Promotion Strategy, Social Media, Marketing Communications, Educational Tourism, Brand Positioning, Collaboration, Local wisdom, Brand Equity, Value Chain Development

Pengemasan Paket Wisata Edukasi Andaliman di Taman Eden 100 Kabupaten Toba, Sumatera Utara

Taman Eden 100 Tourism Object is a tourist attraction that is very suitable as a tourist destination for people who live in the city. The beautiful atmosphere of natural scenery can help tourists who live in the city feel more calm and comfortable enjoying their vacation time. Currently, there are many travel agencies that package tourist objects that have the potential to become a tour package. To be able to compete with other tourist attractions, it is necessary to package tour packages that can adapt to tourists. Therefore, this study aims to produce a tour package based on the potentials that exist in the Taman Eden 100 Tourism Object. The research was conducted at Taman Eden 100, Toba Regency. The method used by the author in this study is a descriptive method with a qualitative approach. The data collection techniques in this research are in the form of literature study, observation, documentation, interviews and a check list with the Founder/Management of the Taman Eden 100 Tourism Object. The result of this research is "Andaliman Garden Eden Educational Tour Package 100 2D/1N". The target market of this tour package is for group or group tourists. Itinerary for the Andaliman Educational Tour Package, which the author designed based on the type, was to use a matrix/table type. While calculating the price of the package, the authors classify it into two, namely fixed cost and variable cost. It is hoped that the Tour Package that the author designed can be applied to the Taman Eden 100 Tourism Object and attract many visitors. Keywords: Packaging, Potential, Tour Packages

CULINARY GEOGRAPHY SCIENTIFIC DIRECTION NEW WORLD OF TOURISM

The article considers the importance of culinary geography in the training of specialists in the specialty 242 Tourism and recreation. Obtaining a higher education in the specified specialty in our country is directly relating ding to the activities of the departments that ensure the graduation of specialists - tourism experts for the needs of the country. The study of issues, problems and the nearest prospects of obtaining a professional higher education in tourism and recreation in Ukraine were intensifying by the authors' research due to the appearance of publications approximately since 2015. The analysis of curricula shows the introduction of culinary geography and the justification of the tourism education model at the departments of the Faculty of Geography of Ivan Franko Lviv National University, Yuri Fedkovich Chernivtsi National University, Volodymyr Hnatyuk Ternopil National Pedagogical University and other universities. As a resulting of the conducted research, new aspects of culinary geography were established. In recent years, interest in the "geography of nutrition" has grown rapidly. Reflecting the great popularity and public interest in all aspects of nutrition - from health issues, global hunger and malnutrition to climate change environmental destruction and animal welfare. The availability of a significant number of journal articles and books on various aspects of food geography creates prerequisites for teaching this subject in universities and colleges. The popularization of scientific research on the geography of food allows activating interest in the development and improvement of one's "geographic ideas" about food. Dishes and methods of their preparation are specific features of the national characteristics of each nation. Culinary geography is a systematic, multidisciplinary, integrated approach to the study of folk food as an important element of material culture. Folk food is an important element of material culture. Its composition and quality characteristics depend on many factors. These are primarily historical, socio-economic, cultural and household, geographical living conditions of the ethnic group, traditions, directions and degree of development of agriculture. Dishes and methods of their preparation are specific features of the national characteristics of each nation. A broad understanding of the study of everyday life, traditions of the material and spiritual culture of peoples, their origin (ethnogenesis) is engage ding in by a number of sciences that have their own unique research methods. In a narrow sense, culinary geography is a component of cultural geography. The geography of culture examines culture in geographic space, studies the spatial differentiation and diversity of its elements, their expression in the landscape and the connection with the geographic environment, as well as the reflection of geographic space in the culture itself. Thus, the arguments listed above for establishing the scientific direction of culinary geography allow us to outline its main definitions. First, we note that there is no single interpretation of the name of the scientific direction (academic discipline) of the problem of culinary geography. It is necessary to state that two main approaches have historically developed in the literature: 1) Food geography (quite a wide range of subjects); 2) Culinary tourism, culinary geography, nutrition in tourism, gastronomic tourism. Keywords: culinary geography, geography of food, culinary tourism, geography of tourist food.

Methods of planning and organizing excursions

The article examines the key role of designing excursion routes in the tourism industry, the features of planning such routes, and their significance for the development of tourism. Practical examples of various excursions in the city of Voronezh are presented, and prospects and trends in this branch of the hospitality industry are discussed. The key points are a thematic approach to planning excursions, interaction between educational institutions and tourism enterprises, as well as the use of modern technologies and the consideration of sustainable practices in the development of routes.

Spatial-Temporal Evolution Patterns and Influencing Factors of Educational Tourism Resources in China from 1997 to 2021

Spatial-Temporal Evolution Patterns and Influencing Factors of Educational Tourism Resources in China from 1997 to 2021

Potensi Hutan Mangrove Sebagai Daya Tarik Wisata (Studi Kasus Pada Hutan Mangrove Idaman Kec. Tarowang, Kab. Jeneponto, Prov. Sulawesi Selatan)

The Research of the potential of mangrove forests as an educational tourism is a survey research that focuses on the richness of mangrove forest ecosystems and its potential as an economic driver for the community through educational tourism activities. This research was conducted in the Idaman mangrove forest, Tarowang sub-district, Jeneponto South Sulawesi province. Data collection techniques used were through questionnaires, interviews, and documentation. The results showed that the characteristics of the Idaman mangrove forest consist of various species of mangrove plants, birds, and other mangrove ecosystems that are very potential as a tourist attraction. The potential of the mangrove forest has not been optimized by the communities around tourism area so that it has not yet optimally contributed as an economic source. The constraints in developing of the Idaman mangrove forest as a tourist attraction are the absence of a community-based tourism development and management model on the attractiveness of the Idaman mangrove forest, the low creativity and capacity of the community, as well as limited tourism support facilities. The recommended model for developing mangrove forests is educational tourism based through nursery activities and planting of mangrove forests for conservation, utilization and diversification of mangrove forest products as culinary and handicraft products.

Role of Stakeholders in Developing Agricultural Educational Tourism Attractions in Tegalsumedang Village, Bandung Regency

Tegalwisata Village is one of the villages located in Rancaekek District, Bandung Regency, West Java. This village has topographic and demographic potential that can be developed into tourism, with the development of tourism villages, the right stakeholders are needed so that the village can be developed effectively and efficiently. Agricultural educational tourism itself is explained as educational tourism that focuses on business activities in an organization that manages biological assets and sells and converts related things into agricultural products and other biological assets. This research seeks answers to the problem of stakeholder positions in tourism development. The Pentahelix Stakeholder method is used in identifying stakeholders who play a role in village development. This method reviews each role of stakeholders ranging from government, local entrepreneurs, communities, academics, and the media. This research is a qualitative study taken with observation and interview methods. The main result of this research discusses the position of each stakeholder in the development of tourism villages. This research shows that each stakeholder has performed their roles well. However, the roles recorded have not yet led to the tourism sector. The results of the research show that there needs to be direction to the tourism sector for each stakeholder in Tegalsumedang Village. In addition, human resource development and media stakeholder development to meet the needs of the media role in Tegalsumedang Village.

Exploring Educational Tourists' Destination Selection Behavior Using the Extended S-O-R Model

Exploring Educational Tourists' Destination Selection Behavior Using the Extended S-O-R Model

PENGEMBANGAN POTENSI PARIWISATA MELALUI WISATA EDUKASI DI KAMPUNG BUDAYA SAMIN BOJONEGORO

One of the tourist attractions developed in the Samin Cultural Village which is located in Japanese Hamlet, Margomulyo Village, Margomulyo District, Bojonegoro Regency is through educational tourism on the cultivation of matoa fruit and crystal guava. The development of this educational tourism began with outreach activities to local pokdarwis to plant matoa fruit and crystal guava seeds in the camping area. The research method used by the author is qualitative research. The data collection technique used in this research is through direct observation, interviews, recording documents and journal articles. Interactive data analysis techniques. The research results show that with a variety of natural and cultural tourism potential, this village is developing educational tourism about matoa fruit and crystal guava, which are suitable for planting in the area. This development involves outreach and planting seeds, aimed at increasing tourist visits and community income.

ПРЕДПРОФЕССИОНАЛЬНОЕ ОБРАЗОВАНИЕ ИНЖЕНЕРНОЙ НАПРАВЛЕННОСТИ: МОДЕЛИ И ЭФФЕКТИВНЫЕ ПРАКТИКИ ВЗАИМОДЕЙСТВИЯ С РАБОТОДАТЕЛЯМИ

The article reveals the prerequisites for the development of pre-vocational education in the Russian Federation and makes a short excursion into the problem of training engineering personnel in our country. The author also reviews scientific research devoted to the formation and development of pre-professional education, and also gives a brief description of some models of pre-professional engineering education that are successfully practiced in the educational space of the Russian Federation: pre-university, Rosneft classes, School of Engineering Reserve, Ural Engineering school”, basic schools of the Russian Academy of Sciences, engineering classes, medical classes, etc. In conclusion of the article, the author identifies such a promising model of pre-professional education as educational tourism, and characterizes various aspects of the further development of pre-professional engineering education in the Russian Federation.

Optimizing Business Potential: Digital Marketing Training for Online Success in Educational Tourism in Kampung Lele District of Kediri

Optimizing Business Potential: Digital Marketing Training for Online Success in Educational Tourism in Kampung Lele District of Kediri