The exchange of ideas and information between vegetation ecology and pollination ecology is relatively restricted, yet both fields have devised methods to detect the structure of species assemblages and communities. To promote the exchange of ideas between fields I compare approaches, concepts, and problems faced by researchers working in each area. Both vegetative and reproductive interactions may generate assemblage structure through ecological sorting or through character displacement. Vegetative interactions may lead to assemblage organization more often by ecological sorting and reproductive interactions more often by character displacement. Vegetative interactions generally operate over shorter temporal and smaller spatial scales than reproductive interactions and may be affected more strongly by temporal and spatial heterogeneity in abiotic and biotic environments. These differences affect how the concept of ecological niche should be applied to plants. The Hutchinsonian concept of niche needs to be significantly modified before it can be usefully applied to plants.