Contemporarily, the promotion and application of straw-to-field technology plays an important role in developing high-quality green agriculture, alleviating agricultural non-point source pollution and realizing the double carbon target. As the main subject of straw-to-field, a farmers’ willingness directly determines their straw-to-field behavior. To explore the influencing factors of farmers’ straw-to-field willingness and to improve the comprehensive utilization level of straw, this paper researches the relationship between government regulation, farmers’ subject cognition and straw-to-field willingness based on the survey data of 733 farmers in Heilongjiang province, and it examines the mediating role of farmers’ cognition in the process of government regulation affecting farmers’ willingness of straw-to-field. The results evidence that policy incentives and administrative constraints affect farmers’ willingness of straw-to-field by influencing ecological and technical cognition. However, farmers’ cognition of the cost and benefit of straw-to-field is biased; thus, this factor cannot effectively transform the willingness of straw-to-field into action.
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