DKI Jakarta Province Research Articles

Business Analysis of Micro Enterprises Sector: Social Media Digital Marketing Approach

The development of information technology has an impact on the marketing of MSME products with many MSME offenders competing in the use of digital marketing. This study aims to determine the form of social media marketing used in the microbusiness sector of DKI Jakarta Province, West Java Province, and Central Java Province. This research benefit can contribute to the Microbusiness sector, which can be competitive in the global market. The study took place in 3 provinces of Indonesia, namely DKI Jakarta Province, Central Java Province, and West Java Province. The methods used were a literature review and qualitative research. The data were collected through observation, interviews, and a review of secondary data documents and metadata. The metadata is obtained from academic articles published in e-resources that are provided free of charge, in the form of articles on social media marketing and digital marketing from 2015 to 2022, for a total of 239 articles. The data analysis technique was conducted using bibliometric and qualitative methods. Bibliometric analysis was carried out with the help of the VOS Viewer application software. Qualitative data analysis was conducted by describing a collection of information obtained and analyzing the data for making conclusions, taking action, and presenting the results in the form of narrative texts, matrices, diagrams, tables, and charts. The results showed that the Provincial Governments of DKI Jakarta, Central Java, and West Java played an active role in assisting the development of microenterprises in their regions. In terms of five microbusiness offenders, they said that the local government helped them develop their businesses, especially in facilitating funding, licensing, and product promotion. Product promotion and marketing, using digital marketing and social media helps them in expanding their marketing area because they can interact with consumers through online interaction. Microbusiness offenders can also expand their market share, which also has an impact on increasing sales.
 Keywords: digital marketing, social media marketing, business competition, MSMEs

Implementasi Aplikasi Jakarta Kini Dalam Meningkatkan Pelayanan Masyarakat Di Kelurahan Kampung Bali Kecamatan Tanah Abang Kota Administrasi Jakarta Pusat

The Jakarta Kini (JAKI) application is a digital information technology for governance and community service improvement. It provides a survey mechanism for assessing the performance of the Mayor/Head of District, Head of Sub District, and Head of Urban Village in the DKI Jakarta Provincial Government. Through this application, feedback can be provided to improve governance and public services. The purpose of this research is 1). To analyze and evaluate the implementation of the Jakarta Kini (JAKI) application to improve community service in Kampung Bali Urban Village, Tanah Abang Sub District, Central Jakarta Administrative City, 2). To analyze and evaluate the obstacles in implementing the Jakarta Kini (JAKI) application to improve community service in Kampung Bali Urban Village, Tanah Abang Sub District, Central Jakarta Administrative City. 3). To analyze and evaluate the efforts in implementing Jakarta Kini (JAKI) implementation to improve community service in Kampung Bali Urban Village, Tanah Abang Sub District, Central Jakarta Administrative City. The research used qualitative methods to reveal in-depth qualitative data through interviews, observation, and desk study. The result of the study showed that implementation of Jakarta Kini (JAKI) application in Kampung Bali Urban Village, Tanah Abang Sub District, Central Jakarta Administrative City, to improve community service has been successfully implemented.

Implementasi E-Office Dalam Peningkatan Pengelolaan Tata Naskah Dinas Di Sekretariat Kota Administrasi Jakarta Pusat Tahun 2022

According to the United Nations e-Government Development Index (EGDI) survey results for 2020, Indonesia was ranked 7th in Southeast Asia and 88th in the world. Indonesia must continue to work towards closing the gap in e-government implementation through Electronic-Based Governance System (SBPE) policy at the central and regional government levels. The government of DKI Jakarta province has taken steps to implement the Electronic-Based Governance System (SBPE) through Government-to-Government (G2G) services by implementing the Governor of DKI Jakarta regulation number 99 of 2021 concerning Official Administrative Management within the DKI Jakarta Provincial Government. The policy is implemented through an information technology-based application called e-office. This research aims to identify, analyze, and understand the obstacles and the efforts made to implement the e-office for improving administrative management at the Secretariat OF Central Jakarta City Administration. The research utilized a qualitative-descriptive method, where the results were presented based on the analysis of interview responses, document observations, and studies conducted. The research employed the theory proposed George C. Edwards III (Pramono, Joko, 2020:17), which encompasses communication, resources, disposition, and bureaucratic structure as crucial aspects. The research results indicated that the implementation of the e-office for improving administrative management at the Secretariat of Central Jakarta City Administration in 2022 has generally been successful.

The policy implementation of DKI Jakarta Provincial Government social cash assistance during COVID-19 pandemic

Provision of social assistance in handling the impact of Covid-19 has been carried out in various countries since 2020. It also has been provided to communities which affected by Covid-19 in the DKI Jakarta Province in the form of groceries in 2020 and changed to cash in 2021, known as Bantuan Sosial Tunai (BST) or social cash transfer. In the previous studies, the implementation of the provision of social assistance in the form of groceries is considered as problematic issue in fact of the poor quality of assistance and invalid beneficiary data. This article intends to explain the implementation of policy in BST of DKI Jakarta Provincial Government during Covid-19 pandemic. Therefore, this article will uses the policy implementation framework from Mazmanian and Sabatier (1989) with three variables which are: the characteristics of the problem, the characteristics of the policy, and the environmental policy. This study uses a qualitative approach and descriptive study that aims to provide an overview of the implementation of the BST Provincial Government of DKI Jakarta. BST was given for 6 months, with total value of IDR 300,000/month/head of family. The results of the study show that the implementation has been carried out properly because it is supported by a complete set of rules (characteristics policy). Furthermore, the implementation has received support from the community, legislative branch, and the governor (environmental policy). There was a constraint that occurred in updating data and the process of distributing passbooks and ATM cards (characteristics of the problem).

Analisis Agenda-setting Policy dalam Proses Penyelenggaraan Formula E di DKI Jakarta

This research aims to analyze studies related to the dynamics of agenda-setting policy in the process of implementing Formula E in DKI Jakarta. This research uses agenda-setting policy theory developed by John W. Kingdon. This research analyzes the interactions carried out by the actors involved in the process of organizing Formula E in DKI Jakarta. The research method used in this research is a qualitative research method. In order to obtain primary research data, researchers interviewed pro and con parties in this research, one of which was the DKI Jakarta Provincial Government and several factions in the Regional People's Representative Council (DPRD) of DKI Jakarta Province. Researchers also use secondary data originating from various mass media and other literature sources. The results of this research show that there is a polemic of pros and cons in the process of holding Formula E in DKI Jakarta. This polemic exists because there are interests from each party. Through political streams, researchers found the formation of coalitions to fight for the respective interests held by various parties. This aims to include these interests so that they can be put at the top of a policy agenda. Political stream is the most dominant aspect in the dynamics of agenda-setting for the Formula E implementation process in DKI Jakarta.

EXTRA ROLE BEHAVIOR OF THE APPARATUS IN THE IMPLEMENTATION OF THE PERATURAN GUBERNUR PROVINSI DKI JAKARTA NOMOR 115 TAHUN 2016 CONCERNING KETUK PINTU LAYANI DENGAN HATI PROGRAM

This article aims to describe the extra role behavior carried out by the apparatus in implementing Ketuk Pintu Layani Dengan Hati Program and the factors that influence it. As an effort to reduce the rate of disease transmission in DKI Jakarta, the DKI Jakarta Provincial Government issued DKI Jakarta Governor Regulation Number 115 of 2016 concerning Ketuk Pintu Layani Dengan Hati Program. The scope of this program includes promotive, preventive, and curative with a door-to-door service mechanism. In implementing the program, it involves Public health center officers and health cadres in the DKI Jakarta province. To explain extra role behavior, Organ's theory of Organizational Citizenship Behavior is used. The research method used is descriptive qualitative. Data was collected by means of interviews, observations, and documents. The technique of determining informants is through purposive sampling, by determining key informants who develop into snowballs. The results of this study indicate that in the implementation of the Ketuk Pintu Layani Dengan Hati Program in DKI Jakarta Province, the apparatus must apply extra role behavior. Doctors, nurses, midwives, and health cadres must carry out their duties beyond their main duties. This can be identified from the dimensions of altruism, sportsmanship, civic virtue, conscientiousness, and participation. While the factors that influence the extra role behavior of the apparatus are cultural factors and organizational climate and job satisfaction factors.

Knowledge Management Framework Implementation In Government To Increase Organization Performance

The Jak preneur Program is one of Dinas PPUMKM's most successful MSME empowerment and development initiatives in Jakarta. MSMEs are critical to the global economy, contributing to job creation, innovation, and economic growth. However, they frequently face challenges in effectively harnessing and utilizing their knowledge assets to drive competitiveness, particularly for the DKI Jakarta Provincial Government (Pemprov DKI Jakarta). This study investigates the implications of knowledge management in a government organization's Jak preneur program under the supervision of Dinas PPUKM (Provincial Government Department of Industry, Trade, Small and Medium-sized Enterprises). Furthermore, the study's findings will help MSMEs overcome the lack of knowledge-based growth barriers. This thesis investigates the concept of knowledge management (KM) in the context of public government organizations. The goal of this study is to provide a comprehensive analysis of Knowledge Management practices in government organizations, examining current approaches, challenges, and potential strategies and frameworks for improvement. The study employs a qualitative approach that includes in-depth interviews and focuses on group discussions (FGD) with multiple perspectives from MSME owners, managers, mentors, and facilitators in order to identify knowledge gaps, which will be classified into four categories: people, processes, technology, and governance. Each stakeholder is expected to participate in the knowledge management process, accelerating the organization's goal of raising the standard of its MSMEs. The study's findings can help policymakers, MSME practitioners, and researchers design and implement effective knowledge management initiatives. The proposed system is intended to be used to clarify the management of Dinas PPUMKM (Provincial Government Department of Industry, Trade, Small and Medium-sized Enterprises), including not only roles and responsibilities but also how the knowledge management system can improve the company's day-to-day performance.

MODELLING OF POVERTY PERCENTAGE IN EAST JAVA PROVINCE WITH SEMIPARAMETRIC REGRESSION APPROACH

Poverty is an economic problem faced by all countries in the world, including Indonesia. Poverty is seen as the inability of a person from an economic standpoint to meet basic food and non-food needs as measured from the expenditure side. East Java Province is used as the object of research because this province has the highest economic growth in Java Island after DKI Jakarta province in the last 5 years. However, East Java is also included in the province with the highest number of poor people on the island of Java. Several independent variables that are thought to influence the percentage of poverty in East Java are the Open Unemployment Rate (TPT), Life Expectancy Rate (AHH), Average Years of Schooling (RLS), Population Density, and GRDP Rate. Sources of research data come from the East Java BPS website and East Java Open Data. Data analysis was performed using a semiparametric regression approach. The results of the analysis obtained good performance values, namely the MSE value of 12,2156 and the R2 value of 98,71%.

IMPLEMENTATION OF E-GOVERNMENT ON THE E-ORDER SYSTEM TO INCREASE MICRO, SMALL, AND MEDIUM ENTERPRISES IN SOUTH JAKARTA

Study this aims for identify and understand urgency management application e-Order or online market for goods and services public for speed up SMEs growth in DKI Jakarta Province. The program aims to increase growth economy and opportunity work for SMESs DKI Jakarta Province with provide marketing online. Website development is one of the political str(web and development strategy e-government national , that is implementation systematic development _ through realistic and measurable steps _ Government website development area is the first from four layers ( web presence , interaction , transaction and transformation / integration ) within stages development Indonesian e-government for possible Indonesian people with easy access information government area and participate in development Indonesian democracy through online media. This study use approach qualitative through interviews and studies library, this showing several thing that is first System application e-Order this is breakthrough innovative BPPBJ (Service Agency Procurement Goods and Services) Government DKI Jakarta Province Second, System Application e-Order is connecting application _ activity purchase SMES products (as supplier) with agency government province in DKI Jakarta.System building e-Order this is form cooperation Among Provincial government DKI Jakarta with citizen. DKI Jakarta residents can participate direct in the development process Technology Industry 4.0 DKI citizens must be IT -based care with IT progress, SMEs can develop marketing and owning quality more product _ fine, however permanent notice factor effective and efficient from use system e-government.

E-GOVERNMENT IMPLEMENTATION IN THE E-ORDER SYSTEM IN THE DEVELOPMENT OF SMEs IN THE ADMINISTRATIVE CITY OF SOUTH JAKARTA

Study this aims for identify and understand urgency management application e-Order or online market for goods and services public for speed up SMES growth in DKI Jakarta Province. The program aims to increase growth economy and opportunity work for SMESs DKI Jakarta Province with provide marketing online. Website development is one of the political strategy and development strategy e-government national , that is implementation systematic development _ through realistic and measurable steps Government website development area is the first from four layers ( web presence , interaction , transaction and transformation / integration ) within stages development Indonesian e-government for possible Indonesian people with easy access information government area and participate in development Indonesian democracy through online media. Study this use approach qualitative through interviews and studies library, Study this showing several Thing that is first System application e-Order this is breakthrough innovative BPPBJ (Service Agency Procurement Goods and Services) Government DKI Jakarta Province Second, System Application e-Order is connecting application _ activity purchase SMES products (as supplier) with agency government province in DKI Jakarta.

Investment Accounting Analysis and Its Impact on Nominal Investment Assets of DKI Jakarta Provincial Governmen

Investment Accounting Analysis and Its Impact on Nominal Investment Assets of DKI Jakarta Provincial Governmen

Estimating baseline CO2 emission from waste collection and transport activity to TPST Bantargebang, Jakarta

Municipal solid waste is one of the fundamental problems in DKI Jakarta Province. The increasing population and various human activities had a direct effect on this issue. TPST Bantargebang served and treated all waste in DKI Jakarta Province, and the volume of waste generation reached 7,702 tons per day in 2019. Despite the waste generation, waste collection and transport are becoming emerging issues. The level of service by the Environmental Agency of DKI Jakarta Province is planned to reach 98% in 2025. Dump and waste trucks come and go in the long queue every day around TPST Bantargebang. This study estimated CO2 emissions from waste collection and transport activity using daily logbook data, fleet data, and spatial analysis. This study assigned the source point as a temporary disposal site in each subdistrict. It showed that the total vehicle kilometer traveled (VKT) reached 71,990.72 km/day, which collected and transported 5,897.67 tons of waste/day from 196 subdistricts. The need for fuel consumption reached 31,989.17 liters of bio-solar per day. The baseline of CO2 emission reached 70.805 tCO2 per day by multiplying the bio-solar emission factor and total fuel consumption. The CO2 emission per ton of waste transported reached 12 kg CO2 per day and the CO2 emission per kilometer of waste transported reached 0.98 kg CO2 per day.

Multi-Criteria Decision Analysis (MCDA) for estimate economic valuation for flood risk in DKI Jakarta Province

A 4-day-flood occurred in Jakarta Province, Indonesia at the end of 2019 caused severe moral and material losses and weakened the economy. Various flood risk management methods are available to mitigate this damage. Assessing flood risks is thus an essential task for disaster management activities. An accurate flood risk map is required to be developed. In this research, we developed an economic valuation of flood risk that combines a quick flood map with the consequences of flooding using the Multi – Criteria Decision Analysis (MCDA) in the DKI Jakarta area. A quick identification of flood zones was carried out using SAR (Synthetic Aperture Radar). We estimated that about 54.10 km2 area was flooded area with a total economic loss about 1.406 trillion rupiahs. The sector of construction (10.10%), manufacturing (11.51%), wholesale, rental trade and repair of vehicles (13,90%), business activities (6.77%), financial & insurance (7.33%), and information & communication (7.6%) are major affected sectors that contributes 56.86% of the total economic loss from the market value. 20.49%-other service activities implicitly underestimate the value of environmental services and human productivities. To understand this, a detailed analysis of non-market value is needed in understanding the actual total economic loss.

The Impact During of Pandemic COVID-19 on Property Sector Case Study: DKI Jakarta Province

Since the COVID-19 pandemic in Indonesia, economic conditions have declined, especially in the property sector but if we look at the distribution value of the real estate sector in 2020 during the pandemic, its contribution has increased to 6.31% after falling by 5.94% in 2019. Another impact is that the Property Price Index growth value decreases over the years, but in a big city like DKI Jakarta, it does not affect the pandemic condition. Big Data has the potential to produce useful and useful statistics and assist in the collection of Official Statistics data. This study aims to see the condition of the number of advertisings on the property side and the selling price of houses and apartments that can be impacted by the pandemic COVID-19. Based on data from one property site in Indonesia, the condition of ad serving during the pandemic is very influential, with the highest serving during the Micro Indonesia large-scale social restrictions (PSBB).

History of Chronic Energy Deficiency (CED) during Pregnancy and the Incidence of Stunting among Children Aged 0-59 Months in East Jakarta

Based on SSGI data (2021), the prevalence of stunting among under-five children in DKI Jakarta Province was 16.8%. Meanwhile, based on the Ministry of Health Republic of Indonesia Performance Report for 2021, there were 3.1% of pregnant women with Chronic Energy Deficiency (CED) in DKI Jakarta Province. This study aims to determine the correlation between a history of Chronic Energy Deficiency (CED) during pregnancy and the incidence of stunting among children aged 0-59 months in East Jakarta. This study involved secondary data derived from the e-PPGBM application for the City of East Jakarta in 2021 with a sample size of 2,688 people and data were analyzed using Cox-regression. Based on the results of data analysis, it was found that the proportion of pregnant women with a history of CED was 3.7% and the proportion of under-five children with stunting was 21.1%. The multivariate analysis on the correlation between a history of CED during pregnancy and the incidence of stunting after being controlled by the potential confounder variable obtained a PR of 1.354 (95% CI: 0.922-1.988). It can be concluded that there was no significant correlation between a history of CED during pregnancy and the incidence of stunting in the East Jakarta area in 2021 after being controlled by the potential confounder variable. However, there are still possible confounder factors that should be analyzed further.

Determinant Factors of Mortality in Pre-elderly and Elderly Patients With COVID-19 in Jakarta, Indonesia.

This study aimed to identify risk factors associated with coronavirus disease 2019 (COVID-19) mortality in pre-elderly and elderly individuals in Jakarta, Indonesia. We employed a case-control study design, utilizing secondary data from the Epidemiology Surveillance, Immunization Prevention, and Disease Control Sections of the DKI Jakarta Provincial Health Office, collected from December 2020 to January 2021. The study included 188 cases and an equal number of controls. Cases were COVID-19 patients confirmed to have died, as reported by hospitals and communities and subsequently verified by healthcare workers. Control subjects were patients who completed a 14-day isolation period and had been officially declared recovered by healthcare professionals. The dependent variable was the mortality of COVID-19 patients in the January 2021 period. The independent variables consisted of demographic data (age and sex), clinical symptoms (cough, runny nose, anosmia, diarrhea, headaches, abdominal pain, muscle pain, and nausea/vomiting), and comorbidities (hypertension, heart disease, and diabetes). Multivariate analysis was conducted using multiple logistic regression. The multiple logistic regression analysis revealed several factors associated with COVID-19 fatalities in Jakarta: age of 60 years or older (odds ratio [OR], 4.84; 95% CI, 3.00 to 7.80), male (OR, 2.38; 95% CI, 2.41 to 3.68), dyspnea (OR, 3.93; 95% CI, 2.04 to 7.55), anosmia (OR, 0.13; 95% CI, 0.04 to 0.46), and heart disease (OR, 4.38; 95% CI, 1.04 to 18.46). The control and prevention of COVID-19 among elderly individuals require particular vigilance. When a COVID-19 case is detected within this demographic, prompt treatment and medication administration are crucial to mitigate the presenting symptoms.

Do the people of Jakarta trust Jakarta Kini super application?

Research trust in e-government has increased through the decades. Trust in e-government is an important instrument for citizens who intend to use digital services. The aim of this research is to measure and provide an overview of how the level of people trust Jakarta Kini super-application as an e-Government in DKI Jakarta. This study uses a factor score analysis with the Mplus program and OECD method to characterize the trust level of the valid instruments SRMR, CFI, and TLI values. The pre-test results on the validity and reliability of Confirmatory Factor Analysis (CFA) with 1687 respondents. The results of this study indicate that the level of trust of the people in DKI Jakarta is in the medium to high category. It was found based on the factor score value in accordance with the average level of trust in the DKI Jakarta Provincial Government, which was 7.5 out of 10, with a scale of 1 indicating no trust at all, to a scale of 10 indicating full trust from the entire population. This level belongs to the medium to full trust level category. The lesson learned is that the government must take action to increase trust, such as identifying factors affecting the public use of the Jakarta Kini super-application. This study provides a discussion of the findings, and limitations and further proposes potential directions for future research

Development of Kampung Susun Akuarium Based on Sustainable Housing Principles

Adequate housing is one of the rights of Indonesian citizens. Nevertheless, forced eviction is something familiar in Indonesia. One of the areas that experienced forced evictions was Kampung Akuarium. In April, the Provincial Government of DKI Jakarta evicted Kampung Akuarium settlement area residents. As a form of demonstration, they survived on the rubble from the evictions and built tents to carry out their activities in the Kampung Akuarium area. The DKI Jakarta Provincial Government began to rebuild the site into an adequate residential area called Kampung Susun Akuarium (KSA) as a solution for the residents. Based on the government’s solution, the study aims to determine whether the KSA meets the principles of sustainable housing. Sustainable housing promotes environmental preservation, social equality, and economic development to improve the residents’ quality of life. This study conducts a preliminary study to compile sustainable housing variables and indicators. The variables used in this research are community development, environment, social, and economy. Data analysis using Structural Equation Modeling was performed with SmartPLS software, based on the data collected, with an intensive study by distributing questionnaires to 102 residents. The findings indicate that KSA residents have performed most of the sustainable housing and community development indicators well and can still be improved by considering solutions related to poorly implemented indicators. This study’s results also emphasize that community development is a significant variable in building sustainable housing to be used in subsequent studies.

The Implementation of Transportation Inclusion as a Social Welfare Policy Supporting Students Mobility

Background: East Jakarta City experienced the largest increase in the number of students in DKI Jakarta Province. The large number of students participating was followed by the many problems experienced by students such as the cost of transportation expenses for students. The DKI Jakarta Provincial Government issued a Jak Lingko transportation service policy as one of the steps to solving the problem. Aim: The focus of the research is to describe and analyze the implementation of the Jak Lingko transportation policy for the welfare of students in the City of East Jakarta as a form of supporting mobility. Method: This research approach is qualitative with descriptive research type. Interviews were conducted with 15 informants using a purposive sampling technique. Findings: The results of the study show that there are aspects of social welfare policy in the implementation of the Jak Lingko transportation policy that have fulfilled the basic Jak Lingko subsidy policy for students, the type of subsidy of the Jak Lingko subsidy policy, the process of distributing the Jak Lingko subsidy policy for students, and the funding system in accordance with Jak Lingko subsidy policy for students. There are obstacles in the implementation of the Jak Lingko transportation policy for students, namely the timeliness of the arrival of the Jak Lingko fleet has not been achieved.

Effect of product innovation on SME’s performance

This research was conducted to identify the determinants of SME's performance as well as look at the underlying conditional factors. Researchers examine the direct effect of product innovation on SME's performance and consider the moderating role of market orientation and organizational learning. Using the quantitative method, the researchers conducted a survey of 170 SME owners in DKI Jakarta Province who were selected using a purposive sampling method. This survey was conducted online by distributing questionnaires through an online platform. The data is then analyzed using Structural Equation Model with AMOS and Process by Hayes. The results of hypothesis testing show that product innovation has a positive effect on the performance of SMEs, and this effect will be stronger when SMEs have high market orientation and high organizational learning. This research can be used as a reference by owners or managers of SME to advance their businesses. SME need to innovate products and form a conducive climate in market-oriented organizations, as well as a climate that allows them to carry out organizational learning.