Diverse Historical Backgrounds Research Articles

Research on the Marketing Strategy of Barbie Based on the Chinese and German Markets

“Barbie”, a film about women’s awakening, was released this summer. It stimulated discussions regarding women’s independent thinking among internet users and encouraged the economic growth of connected companies. Several well-known brands, including HM, Zara, and other apparel retailers, have seen the development of numerous ancillary products. However, domestic and foreign cinema markets should use distinct marketing strategies due to various cultures and concepts. As representations of Asian and European cultures, China and Germany have diverse historical backgrounds. In order to discover a more effective marketing strategy for the Chinese market and raise Barbie’s box office in China, this essay compares the different methods of marketing used in China and Germany and analyzes the factors that contributed to the lower box office in China. This will not only reduce the pressure but also concentrate the audience, choose to promote the film around the university, increase the sales of the female audience, and attract some male audience simultaneously.

South-East Asia: Unity in Diversity

Abstract: South-East Asia is probably the most unique place in the world for the region has been witnessing two opposite features since time immemorial. The entire region is multi-racial, multi-lingual and multi-cultural with diverse historical backgrounds. At the same time, there are elements that have accorded the region a contrasting feature. That is why, unity in diversity has been a common characteristic of the region. While South-East Asia is an example of diversity for its geographical, ethnic, linguistic, economic and historic considerations, the region is also a shining example of unity for several factors. The basis of looking at South-East Asia as such may be articulated in various approaches and the present article is a humble attempt to that end.

Gender differences in prevalence of diagnosed type 2 diabetes and patient’s body mass index in five Ukraine regions with diverse historical backgrounds

Abstract Analysis of territorial diabetes mellitus registers of 2 Western and 3 Eastern Ukraine regions with diverse historical backgrounds was performed. Two western regions (Kherson and Crimea) were severely affected by Famine of 1932-33, Chernihiv region was less severely affected area, and Western-Ukraine regions (Volyn and Rivne) were not affected. Prevalence rates of diagnosed type 2 diabetes mellitus (T2D) in women are higher than in men in all birth cohorts studied except for the oldest ones. The female-to-male predominance is more pronounced for people with T2D residing in Eastern Ukraine regions. Female (but not male) persons with T2D residing in Eastern Ukraine have higher body mass index than those residing in Western Ukraine. Female predominance among persons with T2D in Ukraine may be due to the fact that women are more likely than men to be influenced by adverse early-life conditions. Keywords: Body mass index; Developmental programming ; Gender differences ; Great Ukrainian Famine of 1932-33; Type 2 diabetes