Communication Discipline Research Articles

Interdisciplinary variations of metadiscursive verb patterns in English research articles

AbstractThe widespread use of metadiscourse is vital to the study of academic discourse and genre analysis. This article focuses on the concept of metadiscursive verb patterns (MVPs) and examines their variation in English research articles across four domains representing hard/soft‐pure and hard/soft‐applied disciplines. Based on a bottom‐up investigation of a self‐compiled corpus, three findings are highlighted: (1) the crucial rhetorical roles of MVPs were established by their distinct functions in knowledge construction; (2) significant interdisciplinary variations of MVPs reflected the typical written conventions shared by writers of different disciplinary communities; and (3) the association between (sub‐)categories of MVPs and disciplines foregrounded the most popular rhetorical strategies for using MVPs and salient disciplinary features. These findings are discussed in terms of the factors governing the use of MVPs and identification of disciplinary boundaries. Pedagogical considerations for understanding MVPs and proper rhetorical strategies for using these tools are discussed.

Is communication a dependent or involuted discipline? A citation analysis of communication publications from 2010 to 2020

Abstract Communication research has been one of the fastest-growing disciplines across the social sciences over the last two decades in terms of the numbers of Social Science Citation Indexed journals and articles. However, whether Communication is an independent discipline remains debated. Of various criticisms, one extreme considers Communication too dependent on other disciplines, whereas the other regards Communication as too inward-looking. In the current study, we measure and analyze citations of articles not only among communication scholars but also between communication scholars and their counterparts from other disciplines to evaluate the performance of communication research. Our findings suggest that communication research has maintained balanced citation patterns, with a 20% self-citation rate, a 1:1 ratio between incoming and outgoing citations, and a high diversity of in- and out-citations across social science disciplines. The results may serve as useful food for thought for future evaluation of communication discipline.

Academic Writing Conventions Traveling by Negotiation with Reviewers

Accomplishing a publication in English represents a challenge for scholars in Mexico (Hanauer and Englander 2011; Diaz-Sosa and González-Videgaray 2019, 39), where Spanish is the national language and academic writing mentors are scant. Like Bal (2002), this narrative explores the concept of Academic Writing Conventions (AWCs) in English as an additional language that traveled through interactions between a Mexican scholar and reviewers of research articles for publication. The narrative allowed the researchers to identify the AWCs concept based on the analysis of the narrated data gathered from the Mexican scholar, while trying to fulfill the AWCs in order to publish in English, and the comments provided to standardize academic writing in English for the international disciplinary community through the revision tool in Word by the reviewers. This main AWCs concept involved grammar, rhetorical structure, clarity, and style. In conclusion, AWCs are a differing concept traveling disciplinarily through the interaction of different stakeholders.

Forms and Methods of Communication in Vedic and Hindu Literature: Hermeneutic Studies of Communication Theory

The Vedas are the source of knowledge, as the root word Vid means knowledge. The Sruti Vedas explain the importance of the faculty of speech. Vak (speech) in the Veda is related to Saraswati, namely the ability to speak or vicara (speaking-verbal communication). This research is a qualitative research that focuses on the text. Text research, researchers are dealing with various texts that are ready to be studied and explored. Data obtained through observation and literature study methods. In this case the texts studied are the Vedas and Hindu Literature which are related to the object of research in the field of communication. The theory used is hermeneutics. The Hindu Vedic tradition of thought inherits many philosophical schools, and as such incorporates a wide range of resources that can be studied in relation to the discipline of communication. The need is to explore, reinterpret and re-contextualize texts in a new light. The scope of communication discourse from a Hindu perspective is very broad, but the discourse is limited to a limited domain. Theories and methods of communication are extensively discussed in Sanskrit texts such as Bharata's Nāṭyaśāstra, Bhartrihari's Vakyapadiya, and Panini's Astadhyayi. Likewise, speech and rhetoric are widely discussed in the classic anviksiki texts which are the knowledge of Medhatiti Gautama

Doing What We Do Best: Advancing Business Communication Instruction Into the Future With an Agenda for Training and Development

Instruction about teaching business communication skills has been a long-established tradition in the communication discipline. Recent trends in teaching communication training and development extend a long-held emphasis on business communication skill instruction. Given the classical roots of the communication discipline and the current focus on communication skill instruction, this article suggests that future communication theory and research should focus greater attention on behavioral learning outcomes—specifically communication training. This review identifies relevant communication theory that informs a renewed research agenda focused on enhancing behavioral learning outcomes. In proposing this research agenda, we discuss opportunities to apply our current knowledge of intrapersonal, interpersonal, group, public, organizational, mediated, and intercultural communication to advance the discipline through theoretically driven research about business communication skills.

STRATEGI PUBLIC SPEAKING MENJADI KOMUNIKATOR HANDAL PADA PENGELOLA TPQ BAITURRAHMAH

Communication is a process that is able to explain who the actors are, what the message is, what channels are used and to whom the message is delivered. Then one type of communication we know is public communication, one example of public communication or also often called public speaking. In the discipline of communication, public speaking is one of the studies. Why do you need to study and know public speaking? Because public speaking is the art of speaking. This Community Service activity was carried out at TPQ Baiturrahmah. As for the content of this Community Service seminar, the theme is Public Speaking Strategy to become a reliable communicator for the management of TPQ Baiturrahmah. This theme was taken to see that public abilities and skills are still not possessed by ordinary people who do not have the opportunity to study formally in an educational environment. The results of holding the Community Service seminar are a form of activity for lecturers carrying out one of the academic responsibilities of higher education to the management of TPQ Baiturrahmah. It is hoped that they will be able to contribute regarding their skills in carrying out public communication. The service method consists of various kinds of preparation before activities, implementation of activities to evaluation activities. The results obtained from this activity provide participant and partner satisfaction where not only knowledge but also public speaking skills are gained.

Duty Now and for the Future: Communication, Ethics and Artificial Intelligence

ABSTRACT This essay examines whether and to what extent the “other” in communicative interactions may be otherwise than another human subject and the moral opportunities and challenges this alteration would make available to us. Toward this end, the analysis proceeds in five steps or movements. The first reviews the way the discipline of communication has typically perceived and theorized the role and function of technology. The second and third parts investigate the critical challenges that emerging technology, such as artificial intelligence applications and robots, poses to this standard instrumentalist way of thinking. The fourth part introduces an alternative called “relational ethics,” which effectively flips the script on the usual way of proceeding. And the fifth part presents and responds to one important and notable objection to this alternative. The goal in all of this is not to complicate things but to introduce and formulate a techno-ethics that is more agile in its response to the opportunities and challenges of the 21st century and beyond.

The rise of promotional communicative functions in medical research article abstracts: a diachronic (1940–2022) perspective

Academic genres are not static, but they may change according to the values and demands of the particular discourse communities that shape them. This paper explores the research article (RA) abstract, a relevant informative and promotional genre that exhibits the prevalent rhetorical practices of a specific disciplinary community. From a diachronic perspective, our purpose is to examine how these practices have evolved over time. To this end, using a genre-based approach, we have analysed the rhetorical moves and steps of 180 RA abstracts published in the Journal of Experimental Medicine, over a period of nine decades (1940–2022). The findings revealed that the abstracts have increasingly become more promotional in terms of the persuasive rhetorical strategies that the authors use to enhance the contribution of their research. This is seen in the fact that the texts of more recent decades present a growing number of promotional communicative functions, mainly the moves/steps that claim the importance of the research topic and state the implications or significance of research. This study can have pedagogical implications for English for research publication purposes (ERPP) practitioners and early career researchers who seek to publish in international medical journals.

Rhetorical Moves, Intensification, and Mitigation in Motivation Letters for Acceptance into Graduate Schools in México

The motivation letter is a promotional genre often requested for acceptance into post-graduate programs in Mexico. Even though universities and research centers provide some guidelines for its preparation, there is not a clear description of this genre's textual structure or of its pragmatic features. Given this situation, we developed a qualitative research study which aimed to describe the rhetorical movements and the use of intensification and attenuation mechanisms deployed by applicants to two post-graduate programs of two universities in Mexico in 30 motivation letters written in Spanish language. For the analysis, we used the ATLAS.ti 9 software. Findings show that four rhetorical movements characterize this genre, namely, (a) to explicitly state the reasons for applying, (b) to present the applicant's objectives, (c) to persuade the reader, and (d), to express future expectations. Meanwhile, intensification appears to be more common than attenuation, suggesting that the applicants strive to build a valuable self-image for the selection committee while keeping some degree of modesty, given the asymmetry in the reviewer-applicant relationship. This study highlights the importance of integrating this genre and its discursive features in the teaching of academic writing at universities, acknowledging the discursive characteristics of each disciplinary community.

Theory importation and the death of homegrown disciplinary potential: an autopsy of Turkish IR

A primary premise of the Global IR initiative is its emphasis on world history as a basis for global IR theorising. While non-Western contributions are thus critical, periphery IR disciplinary communities operate under the dominance and homogenising effect of core IR theories based on Western history and intellectual traditions. An import-­dependent culture takes over periphery disciplinary communities, neutralising their potential for original IR production and theory creation. This study explores these assumptions by focusing on the case of Turkish IR; providing an evaluation of its evolution and current status, and suggesting lessons it might have for other periphery communities and the future of Global IR overall. It offers a longitudinal qualitative investigation of Turkish IR scholars’ perceptions of their community’s evolution. They suggest that Turkish IR has become a dependent ­consumer of core IR theory and devalued its history base, leaving it bifurcated between a minority ‘core-of-the-periphery’ who operate as ‘compradors’, copying and marketing global core knowledge, and a majority ‘periphery-of-the-periphery’, who remain voiceless, disconnected and resentful. Ultimately, the local community is unable to offer original contributions to the globalisation of IR, and the global IR movement is structurally diminished through the exclusion of large portions of the scholarly community.

A BIBLIOMETRIC ANALYSIS OF SPORTS MARKETING RESEARCH IN COMMUNICATION

Purpose- Sports marketing is defined as "the activities of industrial marketers of goods and services who use sport as a promotional tool" (Argan & Katırcı, 2002, p. 23). Sports marketing plays a vital role in communication by utilizing the influence of sports to connect with global audiences (Ayhan et al., 2017; Fetchko et al., 2013). It enables brands to effectively engage fans, convey messages, and establish strong emotional bonds through the universal language of sports (Baena, 2018; Hunt et al., 1999). Over the past two decades, sports marketing has garnered significant attention from both communication researchers and practitioners (Filo et al., 2015), warranting a comprehensive review that explores the evolution and current state of sports marketing research in the communication discipline. This study aims to provide an up-to-date overview of the development and structure of sports marketing research in the communication. Methodology- In this reseaarch, we conducted a systematic literature review to achieve the study aim. We also used for a domain-focusedhybrid review, focusing on a field-discipline (sport marketing field & communication discipline) hybrid approach (Kraus et al., 2022), and employed bibliometric analysis as an analysis technique (Donthu et al., 2021). The dataset for this study consisted of 528 articles obtained from the Scopus database, encompassing journals within the communication field. Findings- The findings revealed that sports marketing research was published across 150 distinct communication journals from 1979 to 2023. Notably, Communication and Sport emerged as the most prolific journal, with 83 papers, and the USA stood as the leading country in terms of authorship, with 428 authors. Moreover, words such as "social media", "journalism", "content analysis", and “olympic games” are frequently used in the research Conclusion- This study is anticipated to contribute to a comprehensive understanding of the subject matter by examining the scholarly progression of sports marketing research in the field of communication. Keywords: Sports research, sports marketing, sports communications, bibliometric review JEL Codes: M31, M30, M10

Cultural Rhetorics Stories and Counterstories: Constellating in Difficult Times

In our introduction to this special issue on cultural rhetorics, we as editors recognize that members of the field maintain many different approaches and frameworks. This diversity suggests that the work of prioritizing emplaced stories over universalizing theories brings cultural rhetoricians together, making research and teaching accountable first to communities, rather than the academy, and continuously examining our ethical commitments to O/others. This work, then, requires that scholars situate themselves within networks of places and spaces, cultures and peoples, power and privilege, so that we may practice relationality and accountability, actively seeking to make meaningful connections within and across research sites, and create space for silenced voices while building a more just world and disciplinary community.

Data-Driven Spectrum Allocation and Power Control for NOMA HetNets

Towards a green communication discipline, more energy-efficient wireless networks are needed. In this paper, an energy-efficient interference management technique is proposed for heterogeneous networks (HetNets) with downlink nonorthogonal multiple access (NOMA) operating in millimeter (mm) waves. The proposed technique utilizes data-driven-based power and resource blocks (RBs) allocation scheme to maximize the energy efficiency of the entire network while managing inter-user, co-tier, and cross-tier interference. The studied interference management problem is mathematically formulated as maximizing the energy efficiency of NOMA-HetNets under constraints; quality of service (QoS), successive interference cancelation condition (SIC), maximum power allocation, and the maximum capacity of each RB, which is a non-convex and combinatorial NP-hard problem that needs exhaustive search for an optimum solution. The formulated problem is relaxed into a minimization of a linear <italic xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">l</i> <sub xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">2</sub> -norm problem. Then, a lowcomplex model-free data-driven based approach is proposed to find a near-optimum allocation for power and RBs based on a dynamic linearization representation of a time-varying pseudogradient parameter estimation procedure. Numerical analyses show that the proposed scheme achieves higher network energy efficiency with lower computational complexity compared to the benchmark schemes.

Promotion Mix Tools Relevance for Marketing in Ethiopia: Literature Appraisal

Promotion Mix is a concept of marketing communications planning that recognizes the added value of a comprehensive plan that evaluates the strategic roles of a variety of communication disciplines and combines these disciplines to provide clarity, consistency, and maximum communications impact. IMC can offer assistance in facilitating and delivering reliable messages over different channels of communication. The concept is particularly important in that it places incredible emphasis on the significance of the promotion mix. The objectives of the meta-analysis literature review are to examine IMC’s five tools for organizational performance: Advertising, Personal Selling, Sales Promotion, Direct Marketing and Public relation. Method design was based on secondary sources of information from various research publications and unpublished literature, magazines, Google Scholar, Science Direct, Research Gate, and books. The meta-analysis literature review The inclusion and exclusion of scanned literature was conducted with the help of PRISMA. For checking the effect size of the used literature, authors employed the Forest Plot based on partial correlation. The result of meta-analysis literature reviews is that IMC tools increase firm efficiency by increasing Overall profitability, overall brand performance, customer satisfaction, loyalty, new customers, sales volume, and Shareholder value of the organization’s services or products. The organizations manage the execution of Promotion Mix tools to significant performance.

Decade of Race Publications: Meta content Analysis of Race in Communication Scholarship from 2010–2020

The #CommSoWhite movement gained momentum in 2020, pointing to a heightened need for communication scholarship to reckon with race and racism. This content analysis provides a systematic review of a decade of race scholarship in communication studies. Manuscripts that address race in all of journals published by the National Communication Association and the International Communication Association journals were analyzed. Preliminary findings reveal trends regarding race scholarship and point to opportunities for advancing communication studies knowledge about race and racism. This research begins to map the terrain of race scholarship in the discipline of communication in order to show missed opportunities, patterns of publications regarding racial phenomena, and highlight potential biases in our collective knowledge of contemporary scholarship about race.

Towards an understanding of EMI teacher expertise in higher education: An intrinsic case study

As a growing phenomenon in higher education, English medium instruction (EMI) places high demands on content area teachers regarding linguistic proficiency, content knowledge, and pedagogical strategies. To improve EMI practice and facilitate EMI teachers' continuing development, a focus on teacher expertise thus becomes imperative. Focusing on an intrinsic case, this study investigates the attributes of an EMI teacher's expertise and its influencing factors in the field of law at a Chinese university. Drawing on data from semi-structured interviews, classroom observations, and artifacts, the study reveals three critical dimensions of the teacher's expertise: 1) maximizing the power of language, 2) facilitating disciplinary socialization, and 3) empathizing with students in the EMI learning process. Meanwhile, the three attributes functioned in a continuous, reflective, and collaborative manner entangling with the teacher's continuous learning, agentive reflection, and social interactions within the disciplinary community. The paper concludes with practical suggestions in relation to both EMI teaching and teacher development.

“Our study offers insight into…” Rhetorical promotion in English and Spanish conference abstracts

AbstractThe conference abstract (CA) is an important promotional academic genre that allows scholars to introduce their research to their peers as a conference presentation if the proposal is accepted by the reviewing gatekeepers. However, few studies have explored the CA in specific disciplines and no studies have examined this genre from an intercultural perspective. In this paper, we present a move‐step framework for the analysis of CAs and we examine comparatively the rhetorical structure of 80 CAs written in English and Spanish in the field of Applied Linguistics, with a special focus on those moves/steps that convey a promotional function. The results revealed that, to a great extent, the texts written in both languages present a high degree of similarity in terms of the frequency and distribution of most moves/steps, except for a significant difference reported in the frequency of occurrence of the step that states the implications of research findings, which appeared to be more prevalent in the English CAs. These findings may have relevant pedagogical implications for early career researchers and English as an Additional Language (EAL) scholars who seek to accommodate to the rhetorical conventions expected by the members of their specific national and international disciplinary communities.

The Function of Messages in Organizational Communication in the Establishment of the Media Production Study Program

One of the current needs of the labor market and stakeholders in Politeknik Negeri Jember is a study program under the communication discipline, namely Media Production. In order to realize the new study program in media production, Politeknik Negeri Jember appointed a task force team to establish the Media Production Study Program. This task force worked together to make the proposals for establishment of the new study program. The results of the literature study show that the flow of communication took place from top to bottom. The flow of communication activity brought messages to be delivered to the recipients. There were three message functions carried out in this activity, namely task messages, maintenance messages, and update messages. There were also three communications that were used, namely vertical downward communication, upward vertical communication, and horizontal communication. The recent study tried to elaborate those three message functions and usages. This study utilized a qualitative paradigm, with no intention of carrying out hypothesis testing, generalization, and is intersubjective. Moreover, this research was a descriptive research that focuses on a systematic, factual and accurate description of the facts.

Instytut Edukacji Medialnej i Dziennikarstwa UKSW w Warszawie – Wybrane refleksje w 20. rocznicę działalności Instytutu

The aim of the article is an attempt to determinate the scientific and research condition of the Institute of Media Education and Journalism of UKSW in Warsaw on its 20th anniversary. The analysis covered the position of the Institute in the discipline of social communication and media science, the structure and research profile of the Institute, student activity and study program.

Academic staff on their engagement with curriculum internationalisation: an organisational change perspective

ABSTRACT Studies about curriculum internationalisation in higher education frequently report poor academic staff engagement hindering implementation in practice. However, such research does not consider the organisational context in which academics operate. This research applies an organisational change perspective to explore how the context affects the process of engagement and implementation and what to change (content). In a comparative case study of four disciplinary contexts in a West-European university from 2012 to 2020, we disclose the perceptions and experiences of twenty-nine academic staff through in-depth interviews. The academics explain how multiple contextual tensions and inadequate resource management complicate their engagement with curriculum internationalisation. Still, they also reveal evidence of many achievements and strong individual drivers with curriculum internationalisation. Our findings show how disciplinary contextual influences and dynamics create specific perceptions and experiences of curriculum internationalisation in each study programme. This article presents a comprehensive framework of organisational change to explain and facilitate academic staff engagement with curriculum internationalisation in disciplinary communities.