Dimensions Of Attractiveness Research Articles

ANALISIS TINGKAT KEPENTINGAN DAN KINERJA (IMPORTANCE-PERFORMANCE ANALYSIS) NILAI KEGUNAAN APLIKASI M-COMMERCE

Good application quality can bring user satisfaction to form user’s loyalty and trust in the company. The level of user satisfaction is different between Gojek and Grab even though each them has similarities in application features. Gojek and Grab are trying to make position as the most popular by the community in getting people's needs quickly and efficiently with huge competitive. This study aims to analyze and compare the usability qualities of Gojek and Grab based on the User Experience Questionnaire (UEQ) approach on the dimensions of attractiveness, perception, efficiency, dependability, stimulation and novelty. Measurements are made using Importance-Performance Analysis to graphically measure customer satisfaction so that service quality improvement priorities can be established. The data was collected by questionnaire to 32 selected respondents who accessed the Gojek and Grab applications in the Greater Jakarta area in August-December 2022. Based on the results of the study, the position of the usability quality attributes in Gojek and Grab was visually almost the same for each IPA quadrant. The Gojek application is superior in 5 dimensions to Grab, in terms of attractiveness, perception, dependability, stimulation, and novelty. Grab has one dimension that is superior to Gojek, in terms efficiency.

Decoding love signs: The role of perceived relational red flags in mate selection criteria among Filipino young adults

Abuse and infidelity are common relational conflicts in the Philippines. The prevalence of this growing social problem among Filipinos has also been observed in their calls regarding these warning signs in a romantic partner. Hence, this study explores how these issues influence young adults’ mate preferences by examining their lived romantic experiences. Utilizing criterion purposive sampling, ten diverse stories of heterosexuals were evaluated through semi-structured in-depth interviews and interpretative phenomenological analysis to understand the complexity of experiential meanings of participants who have had long-term relationships with their previous ex-lovers and are currently engaged in committed relationships. Participants denoted relational red flags encompassing emotional distance, deception, emotional labor, destruction, and emotional manipulation. These turbulent behavioral patterns deliberately cause the deterioration of their previous relationship while they consider the dimensions of warmth, competence, and attractiveness when choosing an ideal mate. These preferences mentioned are similar to the desirable qualities of their current partners. Findings also assert that relational red flags were perceived as the diametric bases for mate selection, non-negotiable deal breakers, and a lesson to captivate dealmakers. Considering the rising numbers of reported domestic violence victims, including psychological abuse in relationships, this research has compelling implications for Gender and Development and Anti-Violence Against Women. Further, it is also pertinent to counseling psychology practices, especially in the current status and emerging development of Couples Therapy, which primarily handles relationship issues during the pre-marital stage.

ANALYSIS OF TOURIST ATTRACTION ON TOURIST VISITING INTEREST IN PERLANG TOURISM VILLAGE CENTRAL BANGKA

This research is motivated by the growing development of Indonesian tourism, one of which is a tourist village. Tourism villages are cultural diversity to tourist destinations owned by each region. The existence of interesting things contained in the tourist village makes tourists interested in visiting Perlang Tourism Village. In this study, it was found that Perlang Tourism Village was included in the top 50 best tourism villages nominated by ADWI and third place in the digital and creative categories. Therefore, the purpose of this study is to provide input to managers on what attractiveness can be developed to become an advantage for Perlang Tourism Village. This research is entitled "Analysis of Tourism Attractiveness of Tourist Visiting Interest in Perlang Village, Central Bangka". This study used a causal analysis method with a quantitative approach. Data collection techniques through observation, interviews, and questionnaires, with 100 research samples selected using non-probability methods and purposive sampling techniques. Data analysis was performed using simple linear regression test, descriptive (mean) test, t test, F test, and R2 analysis. The results of the t test showed that partially the Attraction & Ancillary dimension had a significant influence on visiting interest, while the Amenities &; Accessibility dimension did not have a significant influence. Test F shows that simultaneously, all four dimensions of tourist attraction affect visiting interest. In conclusion, attractiveness has a positive and significant influence on partial interest in visiting. Therefore, this destination must maintain the attractiveness it already has.

A review of cultural and social representations of islands: Implications for island destination marketing

Abstract Islands have always inspired human imagination, being associated with heroic journeys, myths, mysteries, and sacred quests, and often romanticised as ideal places to escape from ordinary life towards pleasant tourism destinations. Some studies have assessed island destination image, but only little attention has been paid to the social and cultural representations of islands and their role in island destination image formation. Therefore, the main purpose of this study is to conduct in-depth research on the social and cultural meanings of islands and discuss practical implications for destination marketing. This work was based on an extensive literature review of scientific articles, books and chapters on island destinations to identify categories of such meanings assigned to islands over the centuries. The results reveal that islands are generally perceived as sacred and unique remote places, marked by a pristine environment and often associated with a romantic idyll. However, islands also face challenges, as there are several negative image elements, namely related to isolation, inaccessibility, and extreme weather events. Both attractive dimensions and those revealing islands’ vulnerability, visible in social representations, should be considered in destination image assessment, revealing potentialities and challenges for the marketing of island destinations.

Efektifitas Iklan YouTube: Korelasi antara Kredibilitas Tasya Farasya dengan Ulasan Produk Maybelline

Influencers can strengthen the effectiveness of advertising by consumers when they are considered to have good credibility, so they buy the product. The aim of the research is to determine the relationship between Tasya Farasya's credibility and the effectiveness of Maybelline product reviews as marketing communication strategy. Previous study of Credibility Theory by Hovland Weiss found that audiences tend to give a higher level of approval when the source has a high reputation. There are two variables that will be measured, namely source credibility and review effectiveness. Source credibility is measured using the dimensions of attractiveness, trustworthiness, and expertise. Also, advertising effectiveness is measured using the dimensions of personal engagement and interactive engagement. The research used a survey-based explanatory quantitative approach by distributing questionnaires to 100 consumers of Maybelline products. The data obtained was processed using SPSS version 27 software, and analyzed by correlation. Research findings show that there is a significant and strong relationship between Tasya Farasya's credibility and the effectiveness of Maybelline product advertising. Therefore, it can be concluded that Tasya Farasya's credibility is able to strengthen the effectiveness of Maybelline product advertising.

Employer Brand Attractiveness and Organizational Commitment: The Moderating Role of Organizational Support

The primary purpose of this article is to determine the relationship between employer brand attractiveness, which is considered to be critical in achieving sustainable human resource management and organizational commitment, and to reveal the moderating role of perceived organizational support in this relationship. The research was conducted on the employees of 5-star hotels in Manavgat, one of the most popular tourist destinations in Turkey. Data were collected between June and October 2023. The hypothetical model was developed based on the results obtained and was tested using the AMOS program (IBM SPSS AMOS 22). Accordingly, the Process macro (model 1) was found to be the most appropriate model for determining moderating effects. The results of this study revealed a positive relationship between the economic, social, development, and application dimensions of employer brand attractiveness and organizational commitment. On the other hand, it was concluded that interest value did not have a statistically significant effect on organizational commitment. Moreover, it was also determined in the results of this study that perceived organizational support has a moderating role in the relationship between employer brand attractiveness dimensions and organizational commitment. It is believed that the research findings concerning the relationships between the variables and the moderating effect of perceived organizational support will contribute to filling a gap in the relevant literature. In light of the findings, a number of theoretical and practical implications have been presented for tourism and hospitality organizations and academicians on sustainable human resource management.

Towards Sustainable Beach Tourism: Analysis of Beach Attractiveness, Overall Experience, and Revisit Intention in Coastal Ghana

Beaches are distinctive destinations, and their attractiveness is decisive in attracting tourists, enriching their experience, and sustaining coastal tourism. This study examined the relationship between beach attractiveness dimensions (scenery and cleanliness, facilities and services, geophysical aspects, and access and comfort), the overall experience, and revisit intentions of visitors. The mediating role of overall experience in the relationship between beach attractiveness and revisit intention was also tested. Data were collected from 311 respondents and analyzed using structural equation modeling in AMOS. These findings indicate the direct effects of beach scenery and cleanliness, as well as geophysical aspects, on revisit intentions. In addition, beach scenery, cleanliness, geophysical aspects, and facilities and services directly affect the overall experience of beach users. Finally, overall experience also mediated positive indirect relationships between facilities and services, access and comfort dimensions and revisit intentions. The results underscore the importance of enhancing beach attractiveness and user experience to attract tourists sustainably. The results are discussed from a demand perspective and implications are provided for beach management, regulators, and local governments on the supply side towards sustainable beach tourism in Ghana.

The Importance of Basketball for High School Students. Part 1 (Attractiveness Dimension Analysis)

The Importance of Basketball for High School Students. Part 1 (Attractiveness Dimension Analysis)

Exploring consumer responses to official endorsement: roles of credibility and attractiveness attributes in live streaming.

Official endorsement, distinct from celebrity, expertise, and peer endorsement, introduces a new paradigm where local government officials use online platforms, particularly live streaming, to promote local products and brands. This study examines the influence of official endorsement on consumer responses using the source credibility and source attractiveness models. We developed a framework that considers official credibility and attractiveness attributes as antecedents, and consumer perceived security and enjoyment as mediators, affecting purchase intention and local brand awareness. The study also incorporates variables such as consumer region and power distance belief. Data from 594 responses obtained through an online survey were analyzed using structural equation modeling. The results indicate that official credibility attributes (expertise, trustworthiness, government credibility) enhances consumer perceived security, while official attractiveness attributes (physical attractiveness, interaction friendliness, and similarity with consumers) increases consumer enjoyment. Both perceived security and enjoyment positively influence purchase intention and local brand awareness. These relationships are partially moderated by consumer region and power distance belief. This research pioneers the study of official endorsements, expanding the endorsement literature. It also provides practical insights for marketing professionals and government officials on leveraging official endorsements to enhance the value of local products and brands..

Unveiling organizational appeal in Lithuania: A study on employee perceptions of organizational attractiveness as an employer

In recent times of uncertainty, new post-COVID-19 reality, and fierce competition for talented employees, organizational attractiveness as an appealing employer has emerged as one of the paramount facets, deeply integrated into strategic processes within organizations. However, there are many considerable challenges in understanding employee perceptions and meeting their expectations to become an employer of choice. The aim of the study is to examine Lithuanian employees’ attitudes toward different organizational attractiveness attributes, offering empirical insights for organizations to enhance their organizational attractiveness. To explore the manifestation of organizational attractiveness in Lithuanian organizations, 464 employed residents were surveyed using convenience sampling. Their attitudes were measured through the dimensions of social value, benefit value, development value, engagement value, economic value, management/leadership value, and work-life balance value. Descriptive statistics were used to analyze the questionnaire data. The results indicated that employees emphasized social (M = 7.44), management/leadership (M = 7.05), engagement (M = 6.80), and work/life balance values (M = 6.79), while benefits (M = 6.60), development (M = 6.54), and economic (M = 6.20) values received comparatively lower evaluations. Practical recommendations include promoting social responsibility, providing work opportunities, investing in employee’s development, fostering autonomy, improving leadership skills, and implementing systems for work-life balance and economic incentives. Upholding promises to employees is crucial for organizational credibility. By implementing these recommendations, organizations can enhance their attractiveness to both current and prospective employees. This study underscores the need for further research on sector-specific organizational attractiveness.

Differences in the Evaluation of Attributes of Tourism Attractiveness, Satisfaction, and Revisit Intention by Tourist Personality Types: Application of Plog’s Personality Types

Differences in the Evaluation of Attributes of Tourism Attractiveness, Satisfaction, and Revisit Intention by Tourist Personality Types: Application of Plog’s Personality Types

OmniCharger: CNN-based Hand Gesture Interface to Operate an Electric Car Charging Robot through Teleconference

The automation of the car charging process is motivated by the rapid development of technologies for self-driving cars and the increasing importance of ecological transportation units. Automation of this process requires the implementation of Computer Vision (CV) techniques. However, it remains challenging to precisely position the charger plug autonomously due to the sensitivity of CV algorithms to lighting and weather conditions. We introduce a novel robotic operation system based on hand gesture recognition through teleconferencing software. The users, connected by teleconference, use their hand gestures to teleoperate the electric plug located on the collaborative robot end-effector. We conducted a user study to evaluate the system performance and suitability using OmniCharger and two baseline interfaces (a UR10 Teach Pendant and a Logitech F710 Wireless Gamepad). Except for two trials, all the users were able to locate the plug inside of a 5 cm target using the interfaces. The distance to the target and the orientation error did not present statistically significant differences ( \(p=0.1099\,{\gt}\,0.05\) and \(p=0.0903\,{\gt}\,0.05\) , respectively) in the use of the three interfaces. The NASA TLX questionnaire results showed low values in all the sub-classes, the SUS results rated the usability of the proposed interface above average (68%), and the UEQ showed excellent performance of the OmniCharger interface in the attractiveness, stimulation, and novelty attributes.

Attraction and Retention Green Place Images of Taipei City

This study investigates levels of green place image and their association with different types of greenspace by examining residents’ perceptions of urban greenspaces. Place image refers to an individual’s comprehensive perception of a location, formed through various interactions, and it encompasses two distinct aspects: attraction and retention. The former can be established without extensive interaction, while the latter requires deeper physical and psychological connections, such as a sense of place (SOP) and place identity (PI). Although much research on urban greenspaces has concentrated on the retention aspect, focusing on residents’ psychological, physical, social, and environmental engagements, the attraction dimension, including place brand (PB), visual image (VI), and place reputation (PR), has been less explored. This study collected data from 536 on-site surveys across four types of urban greenspaces in Taipei city: small-size greenspaces, neighborhood parks, multipurpose parks, and green corridors, and they were analyzed through factor analysis (FA) and multivariate analysis of variance (MANOVA) using R software (R-4.3.3). The FA identifies two factors and their significant sub-attributes aligning with theoretical findings, i.e., attraction and retention. Further analysis using MANOVA determines that the multipurpose park is the most influential type of greenspace, significantly affecting urban residents’ development of positive green place images. These findings highlight the importance of perceiving urban greenspaces as critical areas for multi-dimensional stakeholders, suggesting a balanced approach to development and management that emphasizes both attraction and retention strategies as well as nature and built facilities.

ORGANIZATIONAL ATTRACTIVENESS: A THEORETICAL REVIEW OF THE MOST RELEVANT EMPIRICAL RESEARCH FROM AN INTERACTIONIST PERSPECTIVE

Purpose: This research aims to analyze and deepen the study of the Organizational Attractiveness construct, identify the main gaps in the field, and propose possible future research in this regard. Theoretical Framework: The shortage of talent in companies, the growing competition, and the new normality have made attracting talent a strategic but critical element for companies. In this sense, Organizational Attractiveness is recognized by various authors as a relevant construct to understand the attraction. In addition, these authors highlight some academic and empirical problems in this field of study. Design/Methodology/Approach: The literature review of more than 300 articles from the Scopus, Web of Science, and Google Scholar databases allowed us to analyze the content and identify 12 articles that discuss the measurement of Organizational Attractiveness under the conceptual models and theoretical framework identified. Findings: This theoretical research process has allowed us to identify four main gaps in this field of study. The gaps found are based on the comprehensive view of the dimensions of Organizational Attractiveness, the approaches to the study of Organizational Attractiveness, the methodology applied, and the sample studied. Research, Practical & Social Implications: Future research is proposed to resolve the gaps. Originality/Value: Although attraction and Organizational Attractiveness have proven strategic and critical, there is little research in the literature that acknowledges the gaps in the field of study. Identifying and closing these gaps could help companies better attract talent.

Structural Modeling of the Relationships Between Personal Attractiveness, Interpersonal Relationships, and Relationship Satisfaction Among Both Sexes of Saudis in the City of Makkah

The study aimed to reveal statistically significant differences in personal attractiveness, interpersonal relationships, and relationship satisfaction among both sexes in Mecca according to the gender variable, and to determine the optimal model for the relationship between personal attractiveness variables, interpersonal relationships, and relationship satisfaction among married couples (male-female) in Mecca. The research sample of 270 Saudis was selected in a stratified random manner. The descriptive approach, both its correlational and analytical aspects, was used. The results of the research showed that there were differences between the sexes on the personal attractiveness scale, the interpersonal relations scale, and the relationship satisfaction scale in favor of males. While there are no differences between the sexes on the two dimensions of personal attractiveness (social attractiveness - task attractiveness), there are also no differences between the sexes in the measure of interpersonal relations on the two dimensions (self-disclosure - kindness). A number of matching indicators were also extracted, where the values reflect... Approaching 1 or more than 0.90 for each of the indicators (NFI, GFI, CFI, TLI, AGFI) is good evidence of the extent to which the data matches the default model. The results showed that the fit indicators did not fall into the ideal range, so the Modification Indices were referred to (Modification indicators) provided by AMOS software to improve the virtual model.

Public service motivation and not-in-my-backyard: The case of high-level radioactive waste disposal sites in Japan

This study investigated the association between public service motivation (PSM) and the not-in-my-backyard (NIMBY) reaction by the public that often blocks important projects. A conjoint experiment was conducted using the scenario of hypothetical plans for the construction of a high-level radioactive waste disposal site, one of the most noxious NIMBY facilities. The results showed that overall PSM (the full scale) had no association with the public’s willingness to accept such facilities. Still, we observed significant positive correlations for the PSM dimensions of attraction to public service and self-sacrifice, and a significant negative correlation with the PSM dimension of compassion. As expected, some dimensions of PSM strengthened (moderated) the positive effect of policy attributes on acceptance. Contrary to our prediction that PSM attenuates the relationship between distance and acceptance, overall PSM, commitment to public values, and compassion amplified the relationship. Together, these findings suggest the need to promote research considering the multifaceted nature of PSM in NIMBY problems.

Unravelling long-stay tourist experiences and satisfaction: text mining and deep learning approaches

ABSTRACT Despite the growing interest in long-stay tourism, a comprehensive understanding of long-stay tourists’ experiences remains largely unexplored. This study aims to explore the dimensions of experiences among long-stay tourists and examine their impact on overall satisfaction. By leveraging online reviews from long-stay tourists and employing a machine learning-based text mining approach, including topic modelling and sentiment analysis, we identify specific tourist experiences and evaluate their emotional responses. An econometric analysis is then conducted to assess the relationship between these experience dimensions and satisfaction. Our findings reveal 10 experience dimensions of long-stay tourists, which are interpreted through the experiencescape model. Notably, except for the attraction dimension, all identified dimensions significantly influence long-stay tourists’ satisfaction This study not only contributes to the existing literature by comprehensively identifying the experience dimensions that affect satisfaction but also offers valuable insights for stakeholders by providing guidance on how to enhance long-stay tourism in destinations.

An Empirical Investigation into the Impact of Social Media Fitness Videos on Users' Exercise Intentions.

Social media fitness influencers are driving the maturation of online fitness, which is especially significant in the current era of globally decreasing levels of physical activity. However, there is a paucity of research on online fitness videos, and the mechanism of influence of fitness videos on exercise intention is not well understood. Therefore, based on the stimulus-organism-response (S-O-R) theoretical framework, this study extends the source credibility theory to the field of fitness and adds an examination of the content quality and electronic word-of-mouth of fitness videos to explore how fitness videos motivate users to participate in physical exercise. Through an online survey, 367 valid samples were collected and validated using a structural equation model. The results showed that the three elements contained in source credibility theory have inconsistent importance in the fitness field, with trustworthiness being the most important, followed by attractiveness, and the influence of expertise is not significant. In summary, the attributes of social media fitness influencers, including trustworthiness and physical attractiveness, as well as the content quality and electronic word-of-mouth of their fitness videos, may lead to viewers' trust and perception of the usefulness of the videos and, furthermore, lead to exercise intention.

The scientific-methodical approach to assessing the investment attractiveness of territories

The deepening of international integration and the expansion of economic cooperation leads to the strengthening of the influence of external factors on the socio-economic development of individual countries, among which investments occupy a special place. The inflow of foreign capital facilitates the solution of many problems faced by the country-importer of capital, therefore the attraction and effective inclusion of foreign investments in the system of factors of economic growth is the most important strategic and tactical task of any European country. The article aims to assess the investment attractiveness of Northern European countries and the degree of connection between its main dimensions, identifying internal and external factors for this. External factors are characterized by the country's ability to attract new resources. In this context, the openness of the economy, FDI and the number of foreign tourists are taken into account. Internal dimensions include five groups of indicators: socio-economic, infrastructural, innovative and research, energy resources and agricultural. On the basis of entropy methods, an approach was developed to assess the degree of connection between the main dimensions of investment attractiveness. The countries that were the subjects of the study for the period 2000-2021 were Finland, Norway, Estonia, Lithuania and Latvia. The analyzed data were obtained from the World Data Bank. The conclusions showed that the highest degree of connection of integrated investment attractiveness in 2010-2021 was the most attractive for investment in Latvia and Estonia. In 2020, Ukraine and Norway had the lowest integrated score due to the Covid-19 pandemic. Countries that today have fairly high economic indicators and political stability (Finland and Norway) are not IPs due to the oversaturation of the capital market. For Ukraine, the most destabilizing indicators of investment attractiveness were the introduction of innovations and the conducting of scientific research. Thus, the number of scientists from 2010 to 2021 decreased by three times, and the amount of research and development expenditures in relation to GDP doubled. The results of the paired and integrated assessment of coordination and the relationship between the main dimensions of investment attractiveness allowed to reveal both positive and negative trends of its change, justifying the state policy of increasing investment attractiveness.

Employer Branding Phenomenon: A Systematic Review Conceptualization at Higher Education Institutions

This research aims to uncover the dimensions of employer branding (EB) that attract and retain employees working at the university, both lecturers and education personnel. This research uses a systematic literature review with the PRISMA diagram. The database used comes from Scopus and Emerald with journal criteria, open access, English language, obtained 6 articles to be analyzed. The dimensions used are social values, development values, diversity, economic values, interest values, reputation values, working environment values, and work life balance. Some use Reward strategy, People orientedness, Leadership development to measure employer branding. In addition, it uses the EB dimension of employee retention and employee attraction. This study examines the object of employer branding research in higher education related to exploring the dimensions of the perspective of academic workers including lecturers and education personnel. In addition, it finds the grand theory used in constructing employer branding.