Digital Economy Research Articles

Research on Adaptive Intelligent Decision Algorithm in Industry 4.0 Digital Economy and Management Transformation Based on Clustering Algorithm

Research on Adaptive Intelligent Decision Algorithm in Industry 4.0 Digital Economy and Management Transformation Based on Clustering Algorithm

Does dispositional awe promote customer citizenship behaviours? The multiple mediating effects of construal level and social connectedness

In the digital economy, the relationship between customers and companies is a win-win cooperation, and value co-creation has become the mainstream business development concept. Against this background, customer citizenship behaviours have received increasing and widespread attention in marketing and consumer behaviour research. However, previous studies have not sufficiently considered the importance of trait emotions in predicting customer citizenship behaviours. By focusing on a specific emotional disposition with positive functions, dispositional awe, this study develops an integrative model based on the prototype model of awe and the elaborated model of awe’s prosocial effects. This model examines the impact of dispositional awe on customer citizenship behaviours and analyses the roles of construal level and social connectedness in it. Drawing on a sample of 701 questionnaires from Chinese adults and using structural equation modelling, this study finds that dispositional awe contributes positively to three types of customer citizenship behaviours: making recommendations, helping other customers, and providing feedback. In addition, dispositional awe can influence customer citizenship behaviours through the independent mediating effect of social connectedness as well as the serial mediating effect of construal level and social connectedness. These findings suggest that frequent experiences of awe help develop an individual’s internal abstract mindset and subjective sense of connection to external society, thereby motivating customer citizenship behaviours. This study provides valuable insights into whether and how dispositional awe can influence customer citizenship behaviours and offers operational strategies for marketing practice.

The influence of financial knowledge on financial management behavior with locus of control and financial attitude as mediation variables

The rapid development of Financial Technology (Fintech) has had an impact on Indonesia's digital economy. Paylater has become the service people choose to meet their daily needs in addition to the increasing number of business transactions carried out electronically (ecommerce). The increase in the use of paylaters in e-commerce increases every year, accompanied by negative impacts such as impulsive buying and consumptive behavior that can befall users and heve derimental impact, especially Generation Z on the island of Java, if they do not have good Financial Management Behavior. The unique phenomenon that currently occuring is that there is an increase in the knowledge possessed but the Non Performing Loan (NPL) rate is also high. This research aims to determine the factors that influence of Financial Knowledge on Financial Management Behavior with Locus of Control and Financial Attitudes as mediation. This research is categorized as explanatory research. The respondents in this study were Generation Z e-commerce paylater users on the island of Java. The sample size in this study was determined using a purposive sampling technique with a total sample of 317 respondents. The data collection method uses a questionnaire, data is analyzed using PLS-SEM. The research results show that Financial Knowledge influences Financial Management Behavior and Locus of Control and Financial Attitudes as a psychological variable added based on Behavioral Finance partially mediate this relationship. It is hoped that beside from increasing their knowledge, ecommerce paylater users on the island of Java must have faith for what in what they can get in the future is controlled by themselves and attitudes in carrying out financial management.

Digital Village Construction Right Research on the Impact of Digital Literacy among Rural Residents

In the current era of digitalization, the creation of digital villages has become a major driving force behind rural rehabilitation, as well as a crucial component of modernizing rural areas and agriculture. Given how quickly the digital economy is growing, digital literacy is now a fundamental skill that every person should possess. By fostering and enhancing the digital literacy of rural communities, it is possible to close the digital divide that exists between urban and rural areas, generate endogenous motivation, enhance digital production, and achieve rural rejuvenation. China's rural resident's digital literacy practice there are still more problems. This paper deeply analyzes the connotation and characteristics of digital village construction and expounds that there are obstacles to the improvement of rural residents' digital literacy, such as imperfect digital infrastructure and weak digital awareness of rural residents. Finally, this paper puts forward corresponding suggestions for rural residents to improve their digital literacy: The first point involves bolstering the development of rural infrastructure to enhance the digital hard power of the countryside, and the second point is to promote communication between urban and rural informatization.

STRATEGIC IMPERATIVES FOR DIGITISATION OF THE UKRAINIAN PHARMACEUTICAL INDUSTRY

The purpose of the paper is to identify the strategic imperatives of the pharmaceutical industry in the context of the development of the digital economy. Inclusion of the pharmaceutical industry in the list of priority sectors of the economy will help attract state investment support for production and increase the number of jobs. This will help to prevent a collapse in the supply of medicines and medical devices to the healthcare system and ensure their uninterrupted production and supply to the end consumer. The population of Ukraine will have access to quality medicines and medical products. Methodology. The article presents an analysis of the indicators of the pharmaceutical industry for the period 2019-2023. These include the volume of import and export of pharmaceutical products, the structure of the main marketing organisations in the pharmaceutical market, leading drugs in terms of sales volume on the Ukrainian market, the structure of sales of "pharmacy basket" products, and the volume of hospital supplies in terms of funding sources. This paper analyses the main trends of digitisation in the pharmaceutical industry at the global level and in Ukraine in particular. A SWOT analysis was conducted to assess the development of the pharmaceutical industry in Ukraine. The analysis focused on identifying the key factors that contribute to the successful development of e-commerce in the pharmaceutical industry. Results. The publication identifies the main positive and negative manifestations of digitalisation of the pharmaceutical industry in Ukraine and the factors that hinder its development. Practical implications. Thus, the introduction of digitalisation tools in the Ukrainian pharmaceutical industry is an important step towards improving its competitiveness. The deployment of smart manufacturing systems makes it possible to produce medicines faster and more accurately. Such technological solutions can help to optimise the supply chain, which is important for the pharmaceutical industry, where the accuracy and speed of supply of medicines is critical. The use of digital technologies improves control over the safety of pharmaceutical products and increases production efficiency. Automation of business processes through the use of AI, VR, AR, cloud computing, big data, etc. can help reduce production costs and improve product quality. However, the implementation of digitalisation technologies in the pharmaceutical industry also requires significant investments and qualified personnel, which may temporarily reduce competitiveness due to higher prices for finished products.

Developing China's Approaches to Regulate Cross-border Data Transfer:Relaxation and Integration

This article illustrates the developing Chinese cross-border data flow regulation regime deriving from a holistic national security conception to its balance with personal information protection and digital economic development. Under the pressuring demand of digital economy development and an increasing appeal to global data governance, China is progressively improving and modifying its original government-led and restrictive cross-border data regulations. Subsequent practices and the publication of the Provisions on Promoting and Regulating Cross-border Data Transfer (PPR) in March 2024 deliver a clear sign of relaxation on restrictions on cross-border data flow, especially on the subject of personal information outbound transfer. Detailed comparison with data provisions in the Regional Comprehensive Economic Partnership (RCEP), the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP), and the Digital Economy Partnership Agreement (DEPA) demonstrates that global governance of cross-border data flows is unshaped but not unrealistic, even with current fragmented national approaches. China has established a complete personal information protection legal regime and is very close to integrating into transnational cooperation for a broader framework. In addition, by coordinating national provisions regarding cross-data transfer with international rules and piloting lenient cross-border data supervision mechanisms in numerous Pilot Free Trade Zone (PFTZ), China is ready to evolve its cross-border data flow regulations and contribute to global data governance step-by-step.

Coupling coordination of the digital-energy system and its impact on energy efficiency:Evidence from the “2+26” cities of Beijing-Tianjin-Hebei, China

The digital economy and energy are crucial drivers of economic transformation, and the global development trend is toward the deep integration of the two. Previous studies carried out at the provincial scale, show it is difficult to grasp the change characteristics of prefecture-level cities. From the scale of urban agglomeration, energy management problems in different regions can be more accurately grasped. This study examines the Beijing-Tianjin-Hebei area and its seven surrounding regions, commonly known as the “2 + 26” cities. Panel data from 28 prefecture-level cities between 2011 and 2019 are utilized for analysis. First, the area's energy efficiency was assessed using the DEA-SBM model. Second, the development coordination relationship among the digital system and energy system is evaluated by using the coupling coordination degree model. Finally, the process of coupling coordination of digital-energy systems affecting energy efficiency was examined using a three-step stepwise regression and bootstrap mediation model. The findings demonstrate that: (1) The “2 + 26” cities' energy efficiency is considerably different. The distribution of the high efficiency zone changes from “high in the south and low in the north” to the state of radiating southward with Beijing and Tianjin as the center. (2) “2 + 26” cities are in the dynamic evolution stage of low to medium coupling degree, accounting for 89.3 % of all cities. The coupling coordination degree of digital-energy system has increased throughout the entire city by 49 %. (3) Energy efficiency improved by 64.7 % while the coupling coordination degree of the digital energy system grew by 1 %. The total effect of technical efficiency changes on energy efficiency accounted for 8.2 %. The research results could provide differentiated policy recommendations for regional energy use.

The role of relationship commitment in managing logistics outsourcing in the digital economy

The role of relationship commitment in managing logistics outsourcing in the digital economy

Threshold Effects of Digital Economy on Tourism Carbon Emissions: Empirical Evidence from the Yangtze River Economic Belt in China

Threshold Effects of Digital Economy on Tourism Carbon Emissions: Empirical Evidence from the Yangtze River Economic Belt in China

The Impact of Digital Economy on Enterprise Radical Innovation and Its Mechanism Analysis: Based on the Empirical Data of A-Share Listed Companies

The Impact of Digital Economy on Enterprise Radical Innovation and Its Mechanism Analysis: Based on the Empirical Data of A-Share Listed Companies

Research on the Coordinated Development of Digital Economy, Green Technology Innovation, and Ecological Environment Quality—A Case Study of China

Based on panel data from 285 prefecture-level cities in China from 2019 to 2023, the synergistic effects of the digital economy, green technology innovation, and ecological environment quality were analyzed. First, using the entropy method, the measurement dimensions of the indicators of the digital economy, green technology innovation, and ecological environment quality were obtained. Second, employing a neural network model with these measurements as input variables, the interactive relationship among the digital economy, green technology innovation, and ecological environment quality was explored. Finally, based on the calculation results of the neural network model, the importance and impact of each input parameter on ecological environment quality were determined using weight analysis methods. The research findings indicate: (1) Utilizing the entropy method, the measurement dimensions of the indicators of the digital economy, green technology innovation, and ecological environment quality were obtained. Analysis of each indicator measurement reveals that environmental pressure has a significant impact on ecological environment quality, with significant differences in environmental pressure among different regions. Industrial digitization emerges as the core factor influencing the digital economy, being the most significant driving effect, followed by digital industrialization. Green technology innovation is crucial for promoting environmental protection and achieving high-quality green economic development. (2) Based on the neural network model, the interactive relationship among the digital economy, green technology innovation, and ecological environment quality was revealed. The results indicate that the digital economy has a direct impact on improving ecological environment quality. The relationship between the digital economy and the ecological environment exhibits nonlinear effects, with the rate of change in environmental pressure and environmental status measurements initially increasing significantly and then gradually slowing down as the measurement levels of digital industrialization and industrial digitization increase. Improvement in digital governance and data value measurement levels will contribute to enhancing environmental status and environmental governance levels. (3) Through weight analysis, it was found that in terms of direct effects, industrial digitization, and digital industrialization have the most significant impact on environmental pressure, with importance coefficients of 0.45 and 0.3, respectively, while data valorization has the least impact. Regarding intermediary effects, industrial digitization and green technology innovation have the most significant impact on environmental pressure, while digital governance and green technology innovation have a relatively clear impact on environmental status and environmental governance. These results lay the foundation for promoting the coordinated cooperation between the digital economy and green technology innovation and for advancing the establishment of a win–win situation between economic development and environmental protection.

India's Digital Transformation: Opportunities and Challenges in the Digital Economy

India's digital transformation has emerged as a critical driver of economic growth, innovation, and social development. This paper explores the opportunities and challenges presented by India's digital economy. With the government's Digital India initiative and the rapid adoption of digital technologies, India stands at the forefront of global digital innovation. However, challenges such as digital divide, cybersecurity threats, and regulatory complexities pose significant hurdles to realizing the full potential of India's digital transformation. By analyzing current trends, identifying key opportunities, and addressing challenges, this study aims to provide insights into India's digital economy and its impact on various sectors.

Empowering more balanced energy futures: The role of the digital economy in alleviating China's energy trilemma at the city-level

This study explores the influence of the Digital Economy (DE) on the Energy Trilemma (ET) across Chinese cities from 2008 to 2021. Leveraging an extensive panel dataset encompassing 276 cities, we constructed a city-level ET index, categorized cities using k-means clustering, and employed IV-GMM regression to scrutinize the impact of DE. Our findings reveal that DE is instrumental in tackling ET issues, with significant variations attributed to city-specific attributes, including centralized heating systems and the complexity of urban terrain. The mediation analysis pinpoints the optimization of industrial structures, technological progress, and the attraction of foreign investment as key conduits through which DE exerts its influence on ET. These insights highlight the pivotal role of DE as an essential instrument for bolstering sustainable energy frameworks. They also emphasize the necessity for city-specific digital economy policies to effectively address the unique ET challenges faced by each municipality. Additionally, the study underscores the positive influence of openness to foreign investment in the energy sector as a strategy for confronting ET challenges.

Do Not Reinvent the Wheel: A Checklist for Developing National 5G Strategies

Digital transformation is taking place across all levels of governance, from small businesses to governments. If the seed of digital transformation is data, then reliable connectivity is the nourishing soil that data need to prosper. With digital transformation, billions of connections require more broadband. In response to this need, some countries are preparing national 5G strategies, as 5G technology has been identified as a significant driver of the digital economy. In this study, 16 national 5G strategies have been systematically and comprehensively analyzed, and a checklist has been developed to formulate national 5G strategies and policies. The checklist can be used by policymakers, especially in developing countries, to guide the preparation of national 5G strategies and policies. Of course, each country’s national strategy will differ regarding resources, culture, etc. It is hoped that this checklist may speed up the preparation process by providing a baseline during the strategy formulation phase and make the process more efficient by incorporating lessons learned, especially for developing countries.

Procedural Aspects of Cryptocurrency Arrest in National Legal Systems: A Comparative Analysis

The article presents an analysis of the procedures for arresting cryptocurrencies in various national legal systems, emphasizing the relevance of this topic in light of the rapid development of the digital economy and the increase in crimes related to cryptocurrencies. It draws attention to the absence of a unified international approach to regulating and controlling cryptocurrency assets, which creates challenges for law enforcement agencies in combating crime and money laundering. By analyzing the legislation of different countries, various approaches to defining the status of cryptocurrencies, mechanisms of their arrest, and their use as evidence in criminal proceedings have been identified. Special attention is given to the comparative analysis of the procedural aspects of cryptocurrency arrest, which allows for the identification of best practices and the development of recommendations for improving criminal procedural legislation. Solutions to the practical problems of jurisdiction and technical aspects of executing arrest decisions are proposed, emphasizing the importance of international cooperation in this field.

Decarbonizing progress: Exploring the nexus of renewable energy, digital economy, and economic development in South American countries

Examining the relationship between green energy, the digital economy, and economic advancement in eighteen South American nations, the study used the Principal Component Factor (PCF) approach. A Green Energy Transition Index (GETI) and a Digital Economy Index (DEI) were developed as a consequence of this study. Confirmation of the large influence of switching to green energy on economic development and environmental sustainability is provided by the research's use of Fixed Effect Panel Threshold Regression (FEPTR) analysis. In today's global industrial value chain, hydrocarbons are the main source of energy. As a result, it hastened the decarburization of the world energy system to lower the noteworthy quantities of CO2 emissions from these sources. All quantile groups' economic development is strongly impacted by the digital economy and the move to green energy, according to the Methodology of instants of quantile regression (MMQR). The only element that positively impacts environmental sustainability across all quantile groups is the switch to Green energy. Reducing CO2 emissions and increasing economic development are characteristics of the low-quantile group. While the median quantile group does see a decrease in carbon dioxide emissions, economic growth remains stagnant.

Analysis of the dynamic mechanism of trans-boundary pollution collaborative control in the Yangtze River Economic Belt

Climate change mitigation requires simultaneous reduction of carbon emissions and air pollution. This study examines the synergy between pollution reduction and carbon reduction, identifying key variables and strategies to achieve this goal. Using a Geographical Detector model and a Coupling Degree of Coordination model, 108 cities in the Yangtze River Economic Belt (YREB) are investigated. Results show that while controlling PM2.5 has been more successful than managing carbon emissions in the YREB, synergy between pollution reduction and carbon emissions increased by an average of 7.2% from 2006 to 2019. Spatial analysis reveals higher synergy in upstream areas, indicating significant spatial diversity. The impact of pollution and emission reduction synergies is influenced by societal and environmental variables, including industry structure, technological innovation, energy structure, human capital quality, and economic basis. Synergy is amplified when natural limits align with high-quality development drivers such as technical innovation and the digital economy. Recommendations include enhancing city-to-city contact, improving energy and industrial structures, and fostering technological innovation to address regional variations in synergy levels.

The Influence of Information Technologies on Modern Teaching Methods

The research focuses on analysing the transformation of traditional approaches to education in response to modern challenges and the needs of the global labour market. The study aims to determine the main trends and prospects for the use of information technologies in education and assess their impact on the formation of qualified personnel capable of functioning effectively in the digital economy. The study emphasises the importance of innovative teaching methods for preparing students to work in an intercultural and multidisciplinary environment. The study results testify to the importance of integrating information technologies in the educational process to improve the quality of education and the formation of professional competencies of the teaching staff. The main prospects for developing educational technologies are characterised, and recommendations are offered for optimising the use of digital tools in the educational process, taking into account the current trends in the development of global education and the challenges of the labour market.

PET PARADISE : PET LOVERS HAVEN

Abstract: This paper explores the business strategies of the pet industry under the Internet economy from the perspective of service design, so as to improve the service quality, customer satisfaction, user experience and competitiveness of the pet industry. Based on the characteristics of the Internet economy era, this paper elaborates its concept, meaning and value, and discusses the development status of online pet transaction and the development trend of the industry. Combining with the design of a pet APP, an online and offline mutual complementary network platform is established. By constructing a map of target users, discovering key touch points in the service process, and creating usage “scenarios”, a relatively complete service chain can be formed, and pets can be integrated into the value form of personal life. IndexTerms – Html, Css, Javascript, React js, Mongo db.

Does digital infrastructure construction impact urban carbon emission reduction? Evidence from China's smart city construction.

As the cornerstone of the digital economy, the construction of digital infrastructure plays a crucial role in promoting China's high-quality economic growth.. Against the backdrop of the "dual-carbon" goals, the development of digital infrastructure will provide new momentum for carbon emissions reduction in urban areas. This study utilizes unbalanced panel data from 277 prefecture-level cities in China between 2008 and 2019, treating the smart city construction as a quasi-natural experiment, to systematically evaluate the impact of the pilot construction of smart city on urban carbon emissions intensity. The research findings reveal that the construction of the smart city has significantly contributed to the reduction of urban carbon emissions intensity, indicating that digital infrastructure contributes to urban carbon emission reduction. The reduction of carbon emissions resulting from smart city construction is particularly significant in the East and Central regions., as well as regions with high financial development levels, regions with high human capital levels and non resource-based cities. The construction of the smart city primarily achieves the reduction of urban carbon emissions intensity through two main pathways: improving the penetration rate of digital infrastructure and enhancing technological innovation capability. Therefore, this study recommends that local governments strengthen the integration and penetration of digital infrastructure with traditional industries, foster urban innovation vitality, and accelerate the transformation towards green and low-carbon cities.