With the rapid development of Virtual Reality (VR) technology, its application in digital media interaction design has gradually become a hot research topic. Virtual Reality technology, with its unique advantages such as immersion, interactivity, and real-time performance, offers an unprecedented user experience in digital media. This study explores the core role of Virtual Reality technology in digital media interaction design, analyzing its innovations in interface design, interaction flow, and user experience. By providing a detailed interpretation of the definition, characteristics, and technological composition of Virtual Reality, this paper deeply analyzes how Virtual Reality is changing traditional digital media interaction methods. The study shows that Virtual Reality not only enhances the interactivity between users and digital media content but also promotes the diversity of digital content presentation and the enhancement of immersion. This paper aims to provide theoretical foundations and design ideas for the future application of Virtual Reality technology in digital media design.
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