Educational process is the main process of university (including in created supporting regional universities) and, therefore, it should become a center of formation of management system. For the purpose of reduction of expenses, it is necessary to create effective organizational structure (Lawson, 2015), (Laeven et al., 2015). This ensures high quality of educational services, which increases their competitiveness. University management's work should be oriented at achievement of flexibility and high adaptive possibilities of structure that allow reacting to all fluctuations of demand (Meskon, 2012), (Mintzberg, 2000). Regarding traditional approach to organization of university processes, its non-market orientation is regularly subject to well-reasoned criticism. Die to many sidedness of its multipurpose functions (Table 1), supporting regional technical university is the most important element of the whole socio-economic system of region. Based on analysis of modern directions of development of higher school, it is possible to conclude that successful functioning and development of educational organizations of higher education require such features as flexibility, competitiveness, diversification of resources, and effective system management, including for technical university, on the basis of which a supporting regional university is to be created: 1. Flexibility. In the modern world, technical universities should show flexibility, be dynamics, and adapt to high rates of changes of development and implementation of new equipment and production technologies. 2. Competitiveness. The main components of success and competitiveness of technical university in the regional and national educational environment are: high scientific and educational potential, lecturers-practitioners and lecturers-researchers with strong connections to regional enterprises and spheres, professionally oriented and motivated students, possibility to attract additional resources at the level of region, capability to answer the demands of regional labor market, close cooperation with various business structures of region, etc. 3. Diversification of resources. Modern technical university should strive for diversification of financial sources for increase of consolidated budget, increase of autonomy, achievement of competitiveness, and expansion of specter of the provided services (main and additional educational services, scientific and technical and design developments, technologies, consulting, rent (rental services) of equipment, specialized premises, laboratories, etc.). 4. Effective system management. It supposes harmonization of scientific, educational, and innovational spheres of activities, including the balance between the program of development of university and its functioning. The analysis performed within this research allows stating that management systems that are present in modern Russian universities are responsible for economic ineffectiveness of most of educational establishments. These systems were formed during domination of command and administrative system and preserve its peculiar features. Strict structure hinders realization of effective strategies of management, which causes necessity for radical rebuilding of organization which should lead to necessary changes of quality and effectiveness of educational process. Let us view the ways of realization of the above approaches by the example of technical university, on the basis of which a supporting regional university should be created. Organizational structure of such large state higher educational establishment should be formed on the basis of informational and communicational approach and be client-oriented. At that, one of the most important structural principles is the principle of decentralization. Delegation of authorities should support high level of organizational, economic, and academic effectiveness of university, which will allow it preserving its place and significance in the regional market. …