Edward Zlotkowski's (1995) article Does Service-Learning Have a Future? challenges the academy to integrate community-engaged learning into the curriculum. As Zlotkowski suggests, students, staff, and faculty ought to engender a culture of civic action and ethical accountability enhanced by rigorous coursework, but this goal necessitates resources: administrators must invest in service-learning to reap its full benefits. Issues arise, however, when one considers this investment in light of the academy's corporatization. Nussbaum (2010) has noted, for instance, how colleges and universities increasingly emphasize vocational training and professional readiness at the expense of humanist inquiry and civic responsibility. The academy's corporatization, she argues, threatens to erode the skills at the heart of democratic citizenship. Williams (2012) likewise censures this market-driven academy research progressively governed more by corporations that fund and benefit from it, with faculty downsized and casualized, and with students reconstituted as consumers subject to escalating tuition and record levels of debt (p. 25). He insists that students, staff, and faculty must engage critically with these unsettling trends in higher education--an appeal, I argue, service-learning educators in particular must heed. As higher education, deeply influenced by neoliberalism's pressures to marketize, adopts the structure and value systems of big business, it risks placing private interest before public concern. This danger, even more acute twenty-one years after the publication of Zlotkowski's article, underscores the need for a reassessment of the institutional means by which service-learning happens. Perhaps, Zlotkowski (2015) wonders in his framing essay for the Future Directions Project, there is a fundamental mismatch at the heart of our work that we have not wanted to recognize (p. 84). Higher education may not prove the best location, after all, from which to effect progressive democratic change. In what follows, I stay the course with this provocation and argue that service-learning and community engagement (SLCE) educators must teach their partnerships--the specific histories, missions, and stakeholders involved--and thereby contextualize SLCE within the often problematic forces at work within and upon higher education. I thus call on the movement to interrogate, pedagogically, the motivations behind institutional commitments to SLCE and to account, ethically, for the economic and social privilege animating this service. Consider the Means To look back on the past twenty years and forward to the next is to acknowledge higher education's rapid corporatization and internationalization. I recommend that SLCE educators engage with the academy's globalization--the process whereby higher education assumes a corporate mentality and expands its reach internationally--by designing instruction in the vein of critical university studies (CUS). CUS is an emerging field that examines higher education in light of its history and cultural context. CUS analyzes both historical shifts in conceptions of the academy and contemporary issues such as adjunct labor and student debt, thereby examining the university as both a discursive and material reality (Williams, 2012, para. 10). CUS is interdisciplinary by nature and gives students the opportunity to analyze both higher education and specific institutions through a lens that is particularly relevant given the current trends toward corporatization and internationalization. Indeed, conversations about their school's history, governance, and endowment position students, staff, faculty, and, especially in the case of SLCE, community members to think about the ethical dimensions of the academy's presence and impact in broader publics. While this sort of dialogue may well happen in SLCE classrooms around the world, the explicit inclusion of CUS in SLCE programming aims to make these conversations more intentional and concrete. …