possesses a convergent subsequence; and cp is said to satisfy (PS) if ir satisfies (PS),, for every c/E IR. Recently, among other results in critical point theory, Shujie [I I] showed that if a C’ functional p: X + K’ is bounded from below and satisfies the condition (PS) then p is coercive. Shujie’s proof uses a “gradient flow” approach, through the so-called “deformation theorem” (cf. [3, IO]) and, for that, he needs the notion of a pseudo-gradient vector field tjassociated with the functional cp (whose existence is guaranteed for C’ functionals by Palais [8]). In this paper we present some new results which relate the Palais-Smale condition and the notion of coercivity, and are based on the well-known variational principle due to Ekeland [5, 61. In particular, a new proof of the above-mentioned result of Shujie is given. It should be pointed out that, throughout the paper, the given functional p could be assumed to be only Gateaux differentiable, rather than C’. And, in addition to being conceptually simpler, this approach could be used in more general situations where the functional is not even differentiable (cf. [4]). The strong form of Ekeland’s variational principle, to be repeatedly used is given in the following theorem.