Decentralized ventilation systems with exhaust heat recovery are an energy-efficient solution for organizing and maintaining comfortable microclimate parameters in apartments and individual residential buildings. Such supply and exhaust systems do not require additional space for the distribution network of air ducts and significant intervention in the interior of the premises. One such device is the Vents TwinFresh regenerative installation. Twin Fresh install in the structure of the outer wall. The task of follow-up is to increase the efficiency of its work. Studies of heat exchange processes in the thin channels of the heat regenerator carried out. Channels with different thermophysical properties are studied. Experimental uncertainty decreases with better thermal insulation of the investigational stand. It is confirmed by the decrease in overheating and the heat transfer coefficient of the external surface thermal insulation when its thickness increases. Overcoming the critical diameter of the insulation of the experimental installation allows to minimize the measurement error, which takes into account the influence of heat exchange processes of the outer surface of the insulation with the environment. It is necessary to determine not the critical but the expedient diameter of the insulation. When using the appropriate thickness of thermal insulation, the temperatures on the inner and outer surfaces of the pipe have practically the same value. Thus, it is possible to take temperature readings of thin tubes from the outside, not from the inside, with the same accuracy. Accordingly, the design of the test stands for experimental research is simplified. The scope of application of the appropriate diameter of thermal insulation is not limited only to studies of heat transfer. This concept can used in any systems, equipment, and techniques that require insulating materials.