This paper probes the function of competition in society through an analysis of the affective landscape that competition creates. Our focus is on education and the connected process of subjectification. We argue that the analysis of competition in human geography needs to advance through abstractions of political economy to the entanglements and relations in which competition is internalised through embodied experience. We conceive competition as a process of organising power relations that work through affective subjectivation and knowledge-production. Those processes are efficiently at work in education, and hence, in young people’s everyday lives. It is our suspicion that education is increasingly organised in a way that naturalises competition and marginalises or even closes horizons from other actual and possible modes of social relations and organisational principles. This organising frame links to ideas about learning as an individual endeavour, a linear process that can be pre-planned and measured with representational evidence. To challenge the harmful ethos of personal control and responsibility of young people for their own education and life-paths, we pursue a nonrepresentational analysis of the educational landscape of competition and approach the (learning) human subject as emergent and relationally agentive. Then, also young people’s wellbeing needs to be mirrored against the landscape in which it is continually built. As a case for our argument, we discuss two documents linked to Finnish education: an OECD document on education and national competitiveness, and the newly revised curriculum for upper secondary education.