Cue Utilization Research Articles

도시브랜드 이미지가 소비자의 여행의도에 미치는 영향 -지각 가치 이론을 바탕으로 융합 연구-

This study aims to provide a theoretical reference for city managers and designers of city brand images to improve city brand images in a more targeted way and increase consumers" travel intentions. Thus, it can seize the tourism market that is about to recover due to the arrival of the post-epidemic era. This study constructs an influence model of city brand image affecting consumers" travel intention by analyzing perceived value theory, cue utilization theory, brand memory theory, halo effect, and aesthetic response theory. The data were collected using questionnaires, and the validity of the hypotheses and models were verified using reliability, validating factor analysis, model validation, structural equation modeling, and Bootstrap. The results of this study are as follows, brand evaluation, brand communication, brand recognition, and brand aesthetics have a significant positive influence on perceived benefits and consumers" travel intention and a significant reverse influence on perceived risk. Perceived risk has a significant reverse influence on consumers" travel intention. Perceived benefits and perceived risks mediate between each brand dimension and consumers" travel intention.

Speech understanding in diffuse steady noise in typically hearing and hard of hearing listeners.

Spatial cues can facilitate segregation of target speech from maskers. However, in clinical practice, masked speech understanding is most often evaluated using co-located speech and maskers (i.e., without spatial cues). Many hearing aid centers in France are equipped with five-loudspeaker arrays, allowing masked speech understanding to be measured with spatial cues. It is unclear how hearing status may affect utilization of spatial cues to segregate speech and noise. In this study, speech reception thresholds (SRTs) for target speech in “diffuse noise” (target speech from 1 speaker, noise from the remaining 4 speakers) in 297 adult listeners across 9 Audilab hearing centers. Participants were categorized according to pure-tone-average (PTA) thresholds: typically-hearing (TH; ≤ 20 dB HL), mild hearing loss (Mild; >20 ≤ 40 dB HL), moderate hearing loss 1 (Mod-1; >40 ≤ 55 dB HL), and moderate hearing loss 2 (Mod-2; >55 ≤ 65 dB HL). All participants were tested without aided hearing. SRTs in diffuse noise were significantly correlated with PTA thresholds, age at testing, as well as word and phoneme recognition scores in quiet. Stepwise linear regression analysis showed that SRTs in diffuse noise were significantly predicted by a combination of PTA threshold and word recognition scores in quiet. SRTs were also measured in co-located and diffuse noise in 65 additional participants. SRTs were significantly lower in diffuse noise than in co-located noise only for the TH and Mild groups; masking release with diffuse noise (relative to co-located noise) was significant only for the TH group. The results are consistent with previous studies that found that hard of hearing listeners have greater difficulty using spatial cues to segregate competing speech. The data suggest that speech understanding in diffuse noise provides additional insight into difficulties that hard of hearing individuals experience in complex listening environments.

Language preference in the domestic dog (Canis familiaris).

Studies have shown that both cotton-top tamarins as well as rats can discriminate between two languages based on rhythmic cues. This is similar to the capabilities of young infants, who also rely on rhythmic cues to differentiate between languages. However, the animals in these studies did not have long-term language exposure, so these studies did not specifically assess the role of language experience. In this study, we used companion dogs, who have prolonged exposure to human language in their home environment. These dogs came from homes where either English or Spanish was primarily spoken. The dogs were then presented with speech in English and in Spanish in a Headturn Preference Procedure paradigm to examine their language discrimination abilities as well as their language preferences. Dogs successfully discriminated between the two languages. In addition, dogs showed a novelty effect with their language preference such that Spanish-hearing dogs listened longer to English, and English-hearing dogs listened longer to Spanish. It is unclear what particular cue dogs are utilizing to discriminate between the two languages; future studies should explore dogs' utilization of phonological and rhythmic cues for language discrimination.

The role of cue utilization in the detection of phishing emails

This study was designed to examine the roles of cue utilization, phishing features and time pressure in the detection of phishing emails. During two experiments, participants completed an email sorting task containing both phishing and genuine emails. Participants were allocated to either a high or low time pressure condition. Performance was assessed via detection sensitivity and response bias. Participants were classified with either higher or lower cue utilization and completed a measure of phishing knowledge. When participants were blind to the nature of the study (N = 191), participants with higher cue utilization were better able to discriminate phishing from genuine emails. However, they also recorded a stronger bias towards classifying emails as phishing, compared to participants with lower cue utilization. When notified of phishing base rates prior to the email sorting task (N = 191), participants with higher cue utilization were better able to discriminate phishing from genuine emails without recording an increase in rate of false alarms, compared to participants with lower cue utilization. Sensitivity increased with a reduction in time pressure, while response bias was influenced by the number of phishing-related features in each email. The outcomes support the proposition that cue-based processing of critical features is associated with an increase in the capacity of individuals to discriminate phishing from genuine emails, above and beyond phishing-related knowledge. From an applied perspective, these outcomes suggest that cue-based training may be beneficial for improving detection of phishing emails.

Explaining emergency physicians’ capacity to recover from interruptions

ObjectiveTo assess whether the capacity to utilize cues amongst emergency physicians is associated with differences in the capacity to recover performance following an interruption. BackgroundInterruptions are implicated in errors in emergency medicine due to the cognitive load that they impose on working memory, resulting in a loss of performance on the primary task. The utilization of cues is associated with a reduction in cognitive load during the performance of a task, thereby enabling the allocation of residual resources that mitigates the loss of performance following interruptions. MethodThirty-nine emergency physicians, recruited at a medical conference, completed an assessment of cue utilization (EXPERTise 2.0) and an online simulation (Septris) that involved the management of patients presenting with sepsis. During the simulation, physicians were interrupted and asked to check a medication order. Task performance was assessed using scores on Septris, with points awarded for the accurate management of patients. ResultsEmergency physicians with higher cue utilization recorded significantly higher scores on the simulation task following the interruption, compared to physicians with lower cue utilization (p = .028). ConclusionThe results confirm a relationship between cue utilization and the recovery of performance following an interruption. This is likely due to the advantages afforded by associated reductions in cognitive load. ApplicationAssessments of cue utilization may assist in the development of interventions to support clinicians in interruptive environments.

Pengaruh Popularitas, Kualitas Argumen, Daya Tarik Pada Unggahan @Dr.Ziee di Tiktok Terhadap Kepercayaan, Sikap dan Niat Beli

This research aims to determine the effect of popularity, quality of argument, attractiveness of @dr.ziee skincare product recommendation post on TikTok on trust, attitude and purchase intention by using cue utilization theory. This study uses a quantitative approach with the analytical technique used is partial least square with 200 respondents using TikTok who have a minimum age of 16 years and skincare users. The dependent variable used is the popularity of the post, the quality of the argument and the attractiveness of the post. The independent variable is purchase intention with the mediating variables are beliefs and attitudes. The results show that the popularity, argument quality and attractiveness of the post have a significant positive impact on trust which means that users take advantage of the popularity post, argumentation quality and attractiveness of the post to build on recommendation posts on social media. The attractiveness of post with short videos complements previous research using photo media, where the attractiveness of short videos can make consumers understand product information better because it is an information-rich medium compared to photos, thus affecting trust in recommendation posts. Trust in the recommendation post also affects attitudes and purchase intentions positively and significantly which is in accordance with previous research.
 Keywords: : Post Popularity; Argument Quality; Post Attractiveness; Trust; Attitude; Purchase Intention; Cue Utilization Theory

Measuring country of origin effects in online shopping implicitly: a discrete choice analysis approach

PurposeTo examine whether the country of origin (COO) effect actually exists in an e-commerce context, the authors intend to contribute to the ongoing debate by measuring the COO effect through a series of connected studies.Design/methodology/approachDrawing on cue utilization theory, the authors emphasize the urge to investigate the COO effect in multiple cue settings in order to reveal a more realistic picture of its actual effect size. In contrast to most prior research, which often does not analyze COO using methodological plurality and neglects important contextual factors, the authors employed a four-staged research design in an attempt to trigger and measure the COO’s implicit effect size in today’s pervasive context of online shopping. The importance of brands (inhering the COO) is decompositionally calculated relative to other extrinsic cues by applying a Hierarchical Bayes estimation, with the COO impact being extracted subsequently.FindingsThe results deepen concerns that the COO effect actually does not exist, particularly in the more contemporary context of online shopping. Specifically, preferences for previously favored German products faded when controlling for brand attitude for both high-involvement (p = 0.003) and low-involvement products (p = 0.024).Research limitations/implicationsThe study focused on consumers of Generation Y, as they represent one of the most important segments in online shopping. Findings might be replicated for other consumer generations. The study focused on Chinese consumers, as the Chinese e-commerce market represents the world’s largest one. Future studies might investigate other markets.Practical implicationsAs brands, rather than a COO effect, impacted consumer preferences, companies selling their products to Chinese consumers online need to establish a reputation for quality early on. Chinese companies should emphasize their COO to make use of the ethnocentrism detected. Companies profit from the Best-Worst Scaling investigation revealing which product categories Chinese consumers most preferably buy online from German companies.Originality/valueTo the best of the authors’ knowledge, this study is the first to capture the importance of COO in the contemporary context of ubiquitous online shopping. Moreover, a more realistic and less biased way of measuring the importance of COO is enabled by building upon three pre-connected studies. The findings allow to develop a generalization for both high- and low-involvement products.

EFEK INTERAKSI NEGARA PRODUSEN DAN KESADARAN MEREK UNTUK NIAT PEMBELIAN KAUM MUDA PADA PRODUK DENGAN KETERLIBATAN RENDAH

This study aims to examine the effect of producer country interaction and brand awareness, packaging and price impact on toothpaste purchase intention among young people. As previous studies have shown, country of origin should not be considered a single clue, as this overestimates the country of origin effect. This study evaluates the effect of country of origin (product) on goods with low involvement (in this case toothpaste). The Cue Utilization Theory is used to explain how consumers use product cues to assess a product before making a purchase decision. Research data were analyzed using SmartPLS. The results of this study indicate that all variables affect the consumer's purchase intention of toothpaste. IPMA (Importance and Performance Matrix) analysis shows that the interaction effect of producer countries and brand awareness is an important factor

Person-Centered and Task-Centered Care and Mealtime Behaviors in Nursing Home Residents With Dementia: Impact on Food Intake.

Background and ObjectivesNursing home (NH) staff mealtime care approaches are associated with behaviors of residents with dementia, but their impact on food intake remains unexplored. This study examined the role of staff person-centered and task-centered approaches and resident positive, neutral, and challenging behaviors on food intake.Research Design and MethodsVideotaped mealtime observations (N = 160) involving 36 staff and 27 residents (53 unique staff–resident dyads) in 9 NHs were coded using the refined Cue Utilization and Engagement in Dementia mealtime video-coding scheme. The dependent variable was resident food intake. The independent variables were staff person-centered approaches that support resident abilities, staff–resident (dyadic) interactions, and dining environments, staff task-centered approaches, and resident positive, neutral, and challenging behaviors. Resident challenging behaviors included mealtime functional impairments and resistive behaviors. Linear mixed modeling was used. Moderating effects of staff approaches, food type, and length of dyadic mealtime interactions (ie, video duration) were examined.ResultsThe relationship between food intake and resident mealtime functional impairments was moderated by food type (p < .001). The relationship between food intake and resident resistive behaviors was moderated by food type (p = .002) and staff person-centered verbal approaches (p = .001). The relationships between food intake and staff person-centered nonverbal approaches (p = .003) and resident positive/neutral nonverbal behaviors (p = .004) were moderated by the length of dyadic mealtime interactions.Discussion and ImplicationsFood intake was associated with staff person-centered approaches and resident positive/neutral and challenging behaviors. Findings emphasize the importance of facilitating positive dyadic interactions using individualized, context-based, multifaceted, person-centered care. Future research on temporal and causal relationships is warranted in larger diverse samples.

Errors, Irregularities, and Misdirection: Cue Utilisation and Cognitive Reflection in the Diagnosis of Phishing Emails

The study aimed to examine the role of, and potential interplay between, cue utilisation and cognitive reflection in email users’ ability to accurately (and efficiently) differentiate between phishing and genuine emails. 145 participants completed the Cognitive Reflection Test (CRT), a phishing diagnostic task, and the Expert Intensive Skill Evaluation (EXPERTise 2.0) battery, which provided a gauge of users’ cue utilisation in the domain. The results revealed an interaction between users’ cognitive utilisation and cue reflection, whereby users low in both facets performed significantly worse in diagnosing phishing emails than all other groups. Further, those participants with both higher cue utilisation and cognitive reflection took significantly longer to make their diagnosis. It is concluded that a high level of cognitive reflection was able to compensate for a lower level of cue utilisation, and vice versa. Participants reported using seven types of cue during diagnosis, however, there was no significant relationship between the types of cues used and users’ level of cue utilisation. Taken together, the findings have implications to the design of user-level interventions in relation to the identification of vulnerable users, as well as the need to consider training approaches that extend beyond the use of simple cue inventories.

Green consumerism, green perceived value, and restaurant revisit intention: Millennials' sustainable consumption with moderating effect of green perceived quality

AbstractAdopting green practices does not always guarantee customer retention and loyalty. Employing the theoretical lens of cue utilization theory, we conceptualize green perceived quality as sending internal and external cues which help consumers form judgments about product quality and perceived value. Based on a survey of 280 restaurant customers, we hypothesize and report a positive and significant influence of both green consumerism and green perceived value on customer revisit intention. Further, the results confirm the moderating role of green perceived quality. From a practical point of view, managers interested in benefiting from the green practices of their restaurants should focus on increasing their customers' evaluation and overall judgment of the environmental quality of both their food and services.

Assessing the influence of celebrity and government endorsements on bitcoin’s price volatility

The global market capitalisation of bitcoin has exponentially increased in recent years and there are concerns that the current prices of bitcoin do not reflect the true and fair underlying value of this particular type of digital asset. Applying Cue utilisation theory and signalling theory, and using a panel data on bitcoin prices from Bloomberg between 1st November 2019 and 31st May 2021, we examine the association between celebrity and government endorsements and volatility in bitcoin prices. We find that positive celebrity tweets and positive government sentiments towards bitcoin are significantly positively associated with positive changes in its prices. Our findings imply that although celebrity endorsements may cause a temporary ‘exponential rise’ in bitcoin prices, investors need to carefully diversify their portfolio to maximise their risk–return relationship.

Use of Auditory Cues and Other Strategies as Sources of Spatial Information for People with Visual Impairment When Navigating Unfamiliar Environments.

This paper explores strategies that the visually impaired use to obtain information in unfamiliar environments. This paper also aims to determine how natural sounds that often exist in the environment or the auditory cues that are installed in various facilities as a source of guidance are prioritized and selected in different countries. The aim was to evaluate the utilization of natural sounds and auditory cues by users who are visually impaired during mobility. The data were collected by interviewing 60 individuals with visual impairments who offered their insights on the ways they use auditory cues. The data revealed a clear contrast in methods used to obtain information at unfamiliar locations and in the desire for the installation of auditory cues in different locations between those who use trains and those who use different transportation systems. The participants demonstrated a consensus on the need for devices that provide on-demand minimal auditory feedback. The paper discusses the suggestions offered by the interviewees and details their hopes for adjusted auditory cues. The study argues that auditory cues have high potential for improving the quality of life of people who are visually impaired by increasing their mobility range and independence level. Additionally, this study emphasizes the importance of a standardized design for auditory cues, which is a change desired by the interviewees. Standardization is expected to boost the efficiency of auditory cues in providing accurate information and assistance to individuals with visual impairment regardless of their geographical location. Regarding implications for practitioners, the study presents the need to design systems that provide minimal audio feedback to reduce the masking of natural sounds. The design of new auditory cues should utilize the already-existing imagination skills that people who have a visual impairment possess. For example, the pitch of the sound should change to indicate the direction of escalators and elevators and to distinguish the location of male and female toilets.

Difficulties Experienced by Older Listeners in Utilizing Voice Cues for Speaker Discrimination.

Human listeners are assumed to apply different strategies to improve speech recognition in background noise. Young listeners with normal hearing (NH), e.g., have been shown to follow the voice of a particular speaker based on the fundamental (F0) and formant frequencies, which are both influenced by the gender, age, and size of the speaker. However, the auditory and cognitive processes that underlie the extraction and discrimination of these voice cues across speakers may be subject to age-related decline. The present study aimed to examine the utilization of F0 and formant cues for voice discrimination (VD) in older adults with hearing expected for their age. Difference limens (DLs) for VD were estimated in 15 healthy older adults (65–78 years old) and 35 young adults (18–35 years old) using only F0 cues, only formant frequency cues, and a combination of F0 + formant frequencies. A three-alternative forced-choice paradigm with an adaptive-tracking threshold-seeking procedure was used. Wechsler backward digit span test was used as a measure of auditory working memory. Trail Making Test (TMT) was used to provide cognitive information reflecting a combined effect of processing speed, mental flexibility, and executive control abilities. The results showed that (a) the mean VD thresholds of the older adults were poorer than those of the young adults for all voice cues, although larger variability was observed among the older listeners; (b) both age groups found the formant cues more beneficial for VD, compared to the F0 cues, and the combined (F0 + formant) cues resulted in better thresholds, compared to each cue separately; (c) significant associations were found for the older adults in the combined F0 + formant condition between VD and TMT scores, and between VD and hearing sensitivity, supporting the notion that a decline with age in both top-down and bottom-up mechanisms may hamper the ability of older adults to discriminate between voices. The present findings suggest that older listeners may have difficulty following the voice of a specific speaker and thus implementing doing so as a strategy for listening amid noise. This may contribute to understanding their reported difficulty listening in adverse conditions.

Phonological competition in Mandarin spoken word recognition

ABSTRACT Most of the world’s languages use both segment and lexical tone to distinguish word meanings. However, the few studies on spoken word recognition in tone languages show conflicting results concerning the relative contribution of (sub-)syllabic constituents, and the time course of how segmental and tonal information is utilised. In Experiments 1 & 2, participants listened to monosyllabic Mandarin words with the presence of a phonological competitor, which overlaps in either segmental syllable, onset and tone, rhyme and tone, or just tone. Eye movement results only confirmed the segmental syllable competition effect. Experiment 3 investigated the time course of segmental vs. tonal cue utilisation by manipulating their point of divergence (POD) and found that POD modulates the look trajectories of both segmental and tonal phonological competitors. While listeners can use both segmental and tonal information incrementally to constrain lexical activation, segmental syllable plays an advantageous role in Mandarin spoken word recognition.

Cues that Work: Designing the Optimal Restaurant Crowdfunding Campaign in the US

ABSTRACT This study explores how restaurant entrepreneurs incorporate various intrinsic and extrinsic cues into the design of reward-based crowdfunding campaigns to maximize their probability of success. This study aims to identify the optimal levels of each of these cues to guide entrepreneurs’ strategic behavior. Based on the cue utilization theory and the concept of optimal arousal, this study collected restaurant project data from Kickstarter. Linguistic Inquiry and Word Count (LIWC) was also used to quantify linguistic cues in the project title. Linear and quadratic terms of cues were included in the logistic regression model. An optimal campaign should have 13 pictures, 2 videos, a detailed but succinct description, and many rewards. The project title should have a neutral and conservative style instead of being extremely positive.

Effect of Product Presentation Videos on Consumers' Purchase Intention: The Role of Perceived Diagnosticity, Mental Imagery, and Product Rating.

The product presentation videos on E-commerce platforms have a significant influence on consumers' purchase decisions, and enterprises have focused on choosing the type of product presentation videos. Based on the resource matching theory, mental imagery theory and cue utilization theory, this study investigated the influence of product presentation videos type (product appearance video vs. product usage video) on consumers' purchase intention and the moderating effect of product rating (low vs. high). Through three pre-experiments and two formal experiments, the results showed that the product usage video has a stronger effect on consumers' purchase intention more than the product appearance video, which is mediated by perceived diagnosticity and mental imagery. In addition, product rating moderated the influence of product presentation videos type on consumers' purchase intention. The product usage video would improve consumers' purchase intention more than the product appearance video when the product rating is high; however, there is no significant difference in the impact of two types of videos on consumers' purchase intention when the product rating is low. This study supplements the research on product presentation videos and provides a reference for online retailers to select effective product presentation videos.

Mealtime nonverbal behaviors in nursing home staff and residents with dementia: Behavioral analyses of videotaped observations

This study characterized mealtime nonverbal behaviors of nursing home staff and residents with dementia and examined the relationships between individual characteristics and nonverbal behaviors. Videotaped observations (N=110) involving 25 residents and 29 staff (42 unique staff-resident dyads) in 9 nursing homes were coded using the refined Cue Utilization and Engagement in Dementia Mealtime Video-Coding Scheme. Wilcoxon rank-sum test or Kruskal-Wallis test were used for continuous characteristics, and Fisher's exact test for categorical characteristics. Residents primarily exhibited challenging behaviors including resistive behaviors (35.7%), chewing/swallowing difficulties (33.5%), and functional impairments (9.9%), followed by positive/neutral behaviors (20.9%). Staff primarily used person-centered behavioral strategies, including modifications of: 1) resident abilities (41.9%), 2) care approaches (35.1%), and 3) dining environment (13.6%), followed by task-centered behaviors (9.3%). Residents challenging behaviors were correlated with staff person-centered behavioral strategies. Dyadic nonverbal behaviors were correlated with multiple individual characteristics. Understanding dyadic nonverbal interactions facilitates use of person-centered, multilevel, behavioral strategies to optimize mealtime outcomes.

Instructional practices in physical education setting: Teachers' utilization of instructional cues, supervision and frequency of pre-service teachers' participation in netball activities

Instructional cues (IC) regularly occur in physical education (PE) practical lessons. However, not much research has been conducted into the effectiveness of these cues in teaching and learning environment. It is also noted that students generally exhibit low interest in netball activities, not only in the colleges of education but across all levels of education in Ghana. The study was based on pedagogical research in PE setting where we investigated teacher’s utilization of instructional cues in teaching shooting skill in netball. We also investigated issues relating to supervision and the frequency of pre-service teachers’ participation in netball activities. A total of 81 participants were randomly sampled for the study. They were composed of four PE teachers and 77 pre-service teachers from the first-year group of three selected Colleges of Education (CoE) in the Volta Region, Ghana. The study was descriptive in nature. A Senior University Lecturer with vast experience in research inspected self-developed data collection instrument and approved its capability of collecting data for the study. Frequency and percentage analyses of data were performed and presented in tables, graphs and charts. Major findings of the work revealed low level of supervision of pre-service teachers in netball activities. Participation level in netball activities and knowledge of basic netball skills were also found to be low among pre-service teachers. However, in the 60 minutes video-taped lesson, the rate per minute of constructive instructional cues (CIC) were higher than the rate per minute of destructive instructional cues (DIC), indicating that PE teachers were largely able to control destructions during utilization of instructional cues (IC) in teaching practical lessons involving netball shooting skill.

In-Store Marketing Strategies towards Customer Attitude to Private Label Brands using Cue Utilization Theory

The research aimed to find out instore marketing strategies that can influence consumer attitudes towards private label brands based on “cue utilization theory”. The research belonged to the category of explanatory research since it uses primary data with the population of consumers who have shopped for private label products in Hypermart Tanjungpinang, and sample as many as 174 respondents with convenience sampling techniques. The analysis approach uses partial least square-structural equation modeling (PLS-SEM). The results show that private label marketing has a positive and significant effect on private label attitudes; private label marketing and store environment positively and significantly influence private label attitudes through the mediation role of perceived quality variants; product related attributes have a positive and significant influence on private label attitudes; the national brand promotion attitudes does not moderate the relationship between private label marketing and perceived quality variants on private label attitude; and price consciousness does not moderate the relationship between private label marketing and perceived quality variants on private label attitudes.