Creative Elements Research Articles

Creative employment as a modern resource of socio-economic recovery of Ukraine

The article's main idea is to substantiate the importance of creative employment for Ukraine's socio-economic recovery. Human capital, its creative element, can accelerate the transformation of a raw economy with its export orientation into a new economy dominated by technology and technologies inherent in Industry 4.0. The use of methods of dialectical analysis, synthesis, generalization, systemic, strategic, and process approaches, and techniques of abstraction made it possible to reveal the high potential of creative employment for preserving existing jobs and generating new jobs, making it attractive to investors. The systematization of the thoughts and work of domestic and foreign scientists regarding the content of creative employment is of theoretical and practical importance. In accordance with the defined goals and objectives, the conceptual principles of "narrow" and "broad" approaches to the content of creative employment are summarized and deepened. It was found that, according to the "narrow" approach, creative workers are mainly people of art and creative professions, people employed in the media industry, and specialists in the field of information systems and technologies, for which individual work is characteristic. According to the author's position, in accordance with the "broad" approach, creative employment takes place in all branches and spheres that produce material, cultural, and spiritual goods, as well as in management activities. This concept not only brings new knowledge to socioeconomics but also has practical significance for determining the scope of creative employment and evaluating state social and economic policy. The study concluded that creative employment is not an artificial phenomenon detached from technical and social progress. Its development is connected primarily with the increase in the economy's and the social and humanitarian sphere's need for innovative developments, which are subsequently commercialized. According to the author, new industrial relations are formed on this basis, which are gradually transformed into partnership ones.

Algorithm and Tool Development for Creative Generation of Graphic Design of Folk Houses and Ancient Buildings Integrating Cultural and Creative Elements

This study presents an innovative approach called CNN-GA for graphic design for folk houses and ancient buildings, which integrates Convolutional Neural Networks (CNN) with Genetic Algorithms (GA) to foster the creation of culturally rich and aesthetically appealing graphic designs in architecture. Our research focuses on capturing the essence of folk houses and ancient buildings, deeply rooted in cultural heritage, and reimagining them through a modern computational lens. The CNN component of our model is trained on a diverse array of architectural imagery, enabling it to effectively recognize and categorize key elements such as motifs, textures, and structural forms inherent to various architectural styles. This neural network acts as an intelligent extractor of cultural and aesthetic features, providing a nuanced understanding of traditional architectural elements. The extracted features are then input into a GA, which embarks on an evolutionary process of design generation. This process iteratively combines and refines the architectural elements, fostering a creative exploration of design possibilities that maintain cultural integrity while introducing innovative interpretations. The synergy of CNN and GA in our CNN-GA framework allows for an automated yet insightful design process, yielding graphic designs that are not only architecturally sound but also resonate with the rich cultural narratives of folk houses and ancient buildings. This research holds significant potential in revolutionizing architectural graphic design, offering a novel tool for architects and designers to merge traditional aesthetics with contemporary design paradigms.

The Development of Integrated Marketing Communication Strategies for Organizing International Running Events

This study employs a mixed-methods approach with the following objectives1) To study integrated marketing communication strategies for organizing international running events. 2) To examine the factors influencing the decision to participate in international running events. 3) To investigate the service marketing mix (7Ps) factors that affect the decision to participate in international running events. 4) To analyze the influence of social media on the participation in international running events. The findings reveal that successful marketing strategies for international running events require clear objectives and distinctive product positioning, incorporating creative elements with local identity, culture, traditions, cuisine, and tourist attractions into the event design. These elements should be reflected in race apparel, medals, trophies, and the overall atmosphere to enhance participants' experiences, which can then be shared on social media platforms. This approach fosters loyalty and encourages repeat participation and event promotion. Additionally, integrated marketing communication tools must be utilized to effectively engage potential participants and stimulate interest. Among the 7Ps of service marketing, the distribution channel emerged as the most influential factor affecting participation decisions. Structural equation modeling analysis further indicates that the marketing mix factors directly influence social media exposure, and both marketing mix factors and social media exposure directly impact the decision to participate in international running events. Indirectly, social media exposure mediates the relationship between the marketing mix and participation decisions.

Blurring the Lines: Feature News Videos and Documentaries in a New Digital Age

Historically, feature stories in the news have been characterized by their timely and episodic coverage of current events. In comparison, documentaries have been known to be in-depth, thematic explorations of social, political, or cultural issues. As news organizations expand their multimedia offerings and documentary filmmakers are increasingly driven towards creating interactive content, the boundaries between these forms of storytelling have become increasingly unclear. Through a comparative analysis and literature reviews, this paper investigates the creative elements such as narrative structure, visual style, and authorial voice in feature news videos and documentaries have changed within the contemporary media ecosystem, and examines the evolution of non-fictional storytelling. The study situates this inquiry within the broader context of disruption and reimagination in journalism and non-fictional storytelling within our digital landscape. Ultimately, by examining the blurring of the lines between feature news videos and documentaries, this paper provides insight into the changing dynamics of truth-telling and meaning-making in the new media landscape.

Joining forces: Developing a smoking prevention intervention in social work organisations through co-creation with adolescents and youth workers

BackgroundAdolescents experiencing societal vulnerability confront a higher risk of smoking initiation, thereby perpetuating health disparities. To develop a smoking prevention intervention tailored to these adolescents, employing a participatory approach such as co-creation with adolescents and key stakeholders can ensure alignment with their needs. Navigating a co-creation process, especially concerning a sensitive topic like smoking, remains uncharted territory in existing literature, particularly when engaging with hard-to-reach youth. ObjectiveThis paper describes the co-creative process underpinning the KickAsh!-intervention, a smoking prevention program involving youth workers and 10–15-year-olds experiencing societal vulnerability. MethodsFour youth workers (Mage = 23.75 ± 0.96 years) and nine adolescents (Mage = 13.56 ± 0.73 years) from two social work organisations in Ghent, Belgium, participated in an eight-month co-creation trajectory together with two academic researchers and one design thinking specialist. The Double Diamond Model (DDM) and the Intervention Mapping Protocol (IMP) facilitated this trajectory. The objectives and working methods from each co-creation session are described. ResultsThe outcomes of each co-creation session and how these findings have shaped the development of the KickAsh!-intervention – a comprehensive website consisting of materials developed in collaboration with youth workers and adolescents – are described. ConclusionThis paper emphasises the value of prioritising participatory designs (such as DDM) structured by a theory- and evidence-based framework for intervention development (such as IMP). This approach enabled us to devise intervention strategies rooted in the lived experiences of adolescents and youth workers, ensuring practicality within the given context. The developed KickAsh!-intervention closely aligns with the preferences of both adolescents and youth workers. It prioritises creative elements informed by theory and scientific evidence with the expectation of achieving impact. However, further research is needed to evaluate the effectiveness of the KickAsh!-intervention.

Autonomy Orientation and Innovative Work Behavior

Abstract: Introduction: Innovative work behavior (IWB) has a built-in, definitional association with elements of creativity and the provision of benefits to others within the work context. Because of the properties of IWB and the nature of autonomy, as conceptualized by self-determination theory, we hypothesized that autonomy orientation would be positively associated with IWB through the mediating role of both creativity and prosocial motivation. Aim: The study examines the relationship of dispositional autonomy with IWB and offers evidence for potential explanatory mechanisms of how autonomous forms of motivation are associated with IWB. Method: We conducted a cross-sectional study in Greece and Canada, wherein employees ( N = 528) completed assessments of causality orientations at work, prosocial motivation, creativity and IWB. Results: Autonomy orientation, creativity, and prosocial motivation were positively associated with IWB, whereas controlled and impersonal orientations were negatively associated with IWB. Mediation analyses showed that creativity and prosocial motivation mediated the relationship between causality orientations and innovative work behavior. Discussion and conclusion: Our findings extend prior research on the role of autonomy and prosocial motivation on innovative and creative behavior at work.

The 5C Model of Linguistic Creativity: Construction Grammar as a Cognitive Theory of Verbal Creativity

Creativity is a design feature of human language. This paper presents a cognitive model of verbal creativity that draws on insights from the psychological research into creativity—particularly Glăveanu’s 5A model that distinguishes five crucial perspectives on a creative act (actors, audience, artefacts, actions and affordances). The paper will outline a linguistic version of this model that adopts Construction Grammar as its theoretical foundation. The resulting “5C model of constructional creativity” argues that the central elements of linguistic creativity are constructors, co-constructors, constructs, constructional blending and the constructional network.

만3세 벼리의 자발적인 노래 만들어 부르기 경험의 교육적 의미 탐색

The aim of this study is to investigate educational implications of spontaneous song-making and singing (SSMS) among 3-year-old children. Observations were conducted on the SSMS of a 3-year-old child named Byeory at the T Childcare center in W City over a 15-week period, supplemented by interviews with parents and teachers. Data were gathered through observation notes, video recordings, and interview transcripts, and were analyzed using qualitative analysis method based on the five-step cycle proposed by Yin (2021). Research findings reveal that Byeory's SSMS occurred in various everyday contexts, fostering the musical development of young children and providing opportunities for peer interaction and emotional expression. Furthermore, it was observed that Byeory's SSMS experiences were dynamically shaped and enhanced through emotional support, including environmental support from parents and teachers. In conclusion, this study highlights the educational value of early childhood SSMS enriched with creative elements, stressing the importance of attentive and proactive support for spontaneous and creative musical experiences that unfold in daily lives of young children.

Beardsley Movement in Russian Silver Age Culture

This article dwells on the phenomenon of Russian Beardsleism, which was formed by the influence of the works and personality of the English graphic artist Aubrey Beardsley on the Russian intelligentsia at the turn of the twentieth century. As the brightest representative of English aestheticism and Art Nouveau, Aubrey Beardsley became a champion of the ideas of new art for Russia. In his homeland, Aubrey Beardsley managed to usher in a real revolution in the field of illustration and book graphics, turning them into independent elements of creativity and raising the art of graphics to a completely new, unprecedently high level. No less revolutionary was the artist’s behaviour – Aubrey Beardsley turned his life into art, postulating innovative aesthetic and philosophical aspirations by his very appearance. The worth of his personality was undoubtedly comparable to the worth of his works, and one became inseparable from the other. Thus, the very image of Aubrey Beardsley became a symbol of the Art Nouveau era, containing numerous complex concepts. No wonder, therefore, that the sphere of his influence in Russia was extremely wide – not limited to the field of graphic art, it extended from new artistic methods to lifestyle and demeanor. The significance of Beardsleism in the Russian artistic life of the turn of the twentieth century is also indicated by its scope – the most prominent figures of the Silver Age, such as Sergei Diaghilev, Léon Bakst, Nikolai Feofilaktov, and the rather obscure Aleksandr Silin, Anatoly Arapov and Modest Durnov – both these and others experienced the significant influence of Aubrey Beardsley on their works and life.

A REVIEW PAPER ON: DECORDING THE IMPACT OF INFLUENCER MARKETING ON MODERN CONSUMER BEHAVIOUR

The Internet has become an important part of daily life in the electronic age, with approximately 5 billion users and 80% of people participating in social networks. The development of the program was then transferred to this electronic domain and the beautiful display of energy emerged as a clear method of communication. A strong influence allows local influencers to promote business and product development to solve all kinds of problems of brands and customers. This is research into the complex connection between customer dynamic cycles and the power of promotion. By uncovering speculative development and examining the evidence from a local and holistic perspective, this research aims to uncover the mysterious systems that drive the impact of buyer decisions of sensational uniqueness. Additionally, this study aims to determine the key factors that contribute to the success of business operations and their impact on businesses. Knowledge of technology. Data is collected on the basis of comprehensive analysis and processed from various sources such as sound assessments, annual consolidated reports, non-academic inventories and experts. This distinction involves a general assessment of the difference between a particular aesthetic improvement and its effect on the recipient's freedom of action. important workplaces. Factors such as partner base, emotional profile, authenticity, and accountability are seen as important factors in making a good decision. Additionally, the surprising possibility of building a relationship with fans is the main consideration that makes buyers come and see the show. An important element of trust, creativity and long-term cooperation with large companies have been proven to yield significant products. Key Words: Influencer; Influencer marketing; Decision-making process; Consumer behavior; Social media; Digital marketing; Brand engagement; Authenticity; Relationship building; Content creation; Follower engagement; Brand promotion.

Empowering Art and Design Education via a Flexible Curriculum

This concept paper explores the need to apply a more flexible and personalized curriculum approach in art and design education. This approach aims to foster student creativity, empower learning freedom, and focus on the uniqueness of individual students. Literature highlights reveal several weaknesses in the conventional curriculum such as flexibility, emphasis on technical aspects, and a lack of interdisciplinary. Reforms in art education need to emphasize the integration of other disciplines, technology, and creative elements in the learning approach. A rigid curriculum structure can hinder the development of creativity and innovation. Therefore, students need more space to explore alternative and creative approaches in learning art and design. Self-directed learning has a huge positive impact on creative thinking and problemsolving skills, gives students the freedom to pursue their interests and inclinations, improves resilience, and encourages innovative thinking. A balance between student autonomy and educational goals is important. Students need to understand the learning objectives and be given the opportunity to choose a project that interests them. Formative assessment, a supportive learning environment, and collaboration between students are essential in achieving this balance. Taking into account the above recommendations, art and design education can become more dynamic, relevant, and can foster creativity and innovation among students. This is important in facing the era of advancing globalization and rapid digitalization. Therefore, a more flexible and student-centered curriculum approach is a positive step in advancing art and design education. Keywords: art education, flexible curriculum, student creativity, self-learning and educational innovation

Analysis of the Rendering of Deep and Short Art Effects Under the Multimedia Background Taking into Account the 3D Ink Rendering Algorithm

People's living standard is improving and the economy is developing rapidly, so the demand for spiritual culture is also increasing. Today, with the rapid development of information technology, 3D ink rendering technology has become an indispensable part of modern art. It is not only a visual expression and tool, but also has a great impact on people's daily life. It is based on computer language and multimedia software. Its main purpose is to express art through images, sound and text; it can also integrate various complex and creative elements to form a whole picture, thus giving the whole picture a certain sense of hierarchy. This will give people an intuitive and strong visual feeling, thus achieving the purpose of "visual communication". In 3D ink rendering technology, image processing and sound effects are the two most important aspects. Among them, there is a certain correlation between digital works and text and other multimedia contexts with strong and far-reaching art effects rendering; and the impact of color and sound effects on 3D scenes should not be ignored: from the overall perspective, the sense of picture and enhanced visual effects can enhance the virtual reality space atmosphere and enrich the visual experience; but from the specific content, this may reduce the efficiency of the rendering process. In this paper, we start from the principle of ink rendering algorithm and analyze its impact on the picture effect and color processing in combination with 3D ink rendering technology.

Positioning the Creative City Agenda Within Urban Policy Discourse: The Malaysian Scenario

As the hype of the creative city model transcends Western borders to Eastern settings, Malaysian cities are fast embracing it as sine qua non urban development strategy. The global creative city model, however, is fraught with conceptual and operational ambiguities when dissecting the notions of “cultural industries” and “creative industries”. The “knowledge economy-based concept of creative industries” is widely critiqued as being void of cultural content. Malaysia is also caught in this conundrum due to national aspirations to be a knowledge and creative economy. The aim of this article is to examine how the Malaysian creative city agenda is positioned within urban policy discourse as the nation’s structural base shifts from industrial to services and the creative economy. Based on qualitative research techniques (i.e. interviews, focus group discussions, fieldwork observations), primary data was collected in selected Malaysian cities from 2019 to 2021. The study indicated that the creative city strategy is still nascent in Malaysia and not systematically integrated and intersected across urban policy domains. This article recommends the need to integrate the elements of culture and creativity more distinctively across all urban policy domains in the quest to develop culturally sensitive and sustainable Malaysian creative cities.

Effects of the Japanese medical office system on innovation creation among medical doctors: A survey of cardiologists in acute care settings

ABSTRACT In the Japanese medical office system, medical doctors are dispatched from university medical offices to affiliated hospitals. In the present study, the effects of Japan’s unique medical office system on innovation creation among medical doctors were examined. A questionnaire survey was administered to 150 cardiologists between 7 and 30 June 2023; results showed that 109 (73.0%) participants were affiliated with the medical office system and 41 (27.0%) were not. From the literature, the following categories of elements of creativity were extracted: personality, cognitive processes, competence/intelligence, motivation, work environment/management, social networks and entrepreneurial orientation. Analysis of these categories identified five types of factors influencing creativity: knowledge-seeking attitude, challenging work environment, intrinsic motivation promotion, diversity preference and self-help. Linear regression analysis showed that creativity increased with age (beta, 0.274 [95% confidence interval, 0.084–0.464]; p = 0.005) but was unaffected by all other factors. Thus, the study found that the medical office system did not have a negative impact on the creativity (i.e. innovation creation) of individual medical doctors; however, this system may delay the age at which these doctors can demonstrate their creativity.

Cantacumine.ro - An E-Learning Tool that Supports Composition Approach. An Illustrative Application Within a Collaboration Between Two Music-Specialized Schools / cantacumine.ro - Resursă tehnologică suport în abordarea aspectelor creative. Exemple de bune practici din cadrul unui parteneriat dintre două licee vocaționale cu profil muzică din țară

This article showcases a successful cooperation that addresses a novel addition introduced in the 2017 Music Theory school curricula, with a particular emphasis on creative elements. The exemplified scenario is a product of a partnership between two Music-Specialised High Schools. The students, who played a pivotal and valued role in this activity, were guided by coordinating teachers and supported by the section dedicated to creative aspects of the platform https://www.cantacumine.ro/. They had the opportunity to develop their creative talent in rhythmical-melodic and harmonic contexts, creating new musical structures in one, two or three parts. The students used notation programs to create their compositions, demonstrating their eagerness to acquire digital music notation skills through dedicated practice, largely carried out after school hours.

Analysis on the Path to Improve College Students' Innovation Ability

The core elements of innovation or creativity mainly include creative thinking and creative personality. Universities should start from the perspectives of collaborative participation, service and publicity, establish a sound innovation education mechanism, link up professional teaching, develop characteristic entrepreneurship and innovation courses, build diversified entrepreneurship and innovation practice platforms, and hold entrepreneurship and innovation competitions, so as to promote college students to accumulate knowledge, skills and experience in innovation and entrepreneurship in practice.

Modeling of success factors of using PU coats in concrete construction projects

Polyurea coatings are well recognized for their remarkable protective properties, making them highly appropriate for practical use in the field of concrete building. The use of polyurea coatings in the concrete building business is currently constrained, despite its prevalent application in industrialized nations. The limited use may be ascribed to ambiguities about the determinants of effective implementation in this particular setting, as well as the dearth of extensive study in the realm of new building materials. The primary objective of this research is to assess and conceptualize the key determinants linked to the use of polyurea coatings in concrete building endeavors. Utilizing a quantitative research approach, a comprehensive literature analysis was conducted to identify a total of 21 probable success variables. The reliability of the questionnaire was established by the administration of a pilot survey, and afterwards, an exploratory factor analysis (EFA) was performed to enhance the clarity and precision of the underlying components. The researchers used structural modeling (SEM) approaches to develop a robust model using the primary data obtained from the questionnaire survey. The EFA revealed the presence of five unique constructs that have an impact on the effectiveness of polyurea coatings in concrete building projects. These constructions comprise several characteristics, including environmental considerations, functional requirements, protective properties, execution processes, and creative elements. The significance and relevance of this research are shown by the validation of the study's results using SEM. The study makes a valuable contribution towards the progression of polyurea coating use within the concrete building sector.

Makala-Kalaan Old Tradition in Suter Village, Kintamani District, Bangli Regency

Education is an effort to improve the quality of human life which essentially aims to humanize humans, mature them and change behavior for the better. Education does not only take place at school, but the environment also takes part in this. The environment is the unity of space with all objects, forces, conditions and living creatures, including humans and their behavior, which influence the lives and welfare of humans and other living creatures. In this social environment, a child begins to socialize with the wider community and begins to become familiar with social norms. Culture is also a system of knowledge and also as ideas that a society has. In relation to culture which actually contains elements of education, there is a tradition called Makala-kalaan Tua which is part of the social life of the community in Suter Village, Kintamani District, Bangli Regency. Through this research, researchers want to analyze the implementation of the Makala-kalaan Tua tradition in terms of educational philosophy. To explain the problem above, the author uses qualitative research. In this case, the author was directly involved in collecting data by means of observation, documentation and interviews with informants in Suter Village. Apart from that, this research uses types of library data such as books, journals, or previously existing scientific works that have a correlation with the research being carried out. To answer the problem, researchers used Constructivism Theory. From the research conducted, findings were obtained, namely that the implementation of the Makala-kalaan Tua tradition in Suter Village, Kintamani District, Bangli Regency in terms of educational philosophy contains elements of activeness, creativity and innovation. Where these three elements constitute the true essence of education. Because in an educational process, activeness is very important because it influences the results of the education itself. Then creativity and innovation are the goals to be achieved in every educational process.

Creativity of program producer ‘Inside Indonesia’ CNN Jakarta

The creativity of the Inside Indonesia Program Producer is essential in its production, so the producer must be able to think and express ideas or thoughts in writing. This research aims to discover what creativity producers have in the Inside Indonesia program, which can later be used as a reference for future productions. This research uses a qualitative approach to see how to manage a media company in the current era, specifically looking at how creative producers face media competition in the digital era at CNN Jakarta. The results of this research show that there is some producer creativity that has been carried out in producing the Inside Indonesia Program, such as different thinking carried out by the team by determining the best image and best soundbite, as well as including elements of paradox and conflict, the ability to find unusual solutions to a problem, The stages of the production process for the Inside Indonesia Program went through the production process, Pre-Production, Production, and Post-Production. The creative elements of creation, change, development, and imitation in this program can be seen starting from the creation of existing ideas/concepts, changes based on evaluations carried out, and development by looking at existing developments as well as the creation of new ideas according to current audience/market demands.

CREATIVITY AND THE DOCTOR OF PHILOSOPHY: THE CASE FOR CREATIVITY EDUCATION WITHIN DOCTORAL PROGRAMS

Doctoral education is an increasingly prevalent part of the worldwide higher education landscape. Although there are variations in how programs are constructed and delivered, there is general agreement that evidence of creativity is expected in the final thesis. Despite the significant attention the supervisory process has received in the literature, students’ views on creativity as it applies to their candidature have not been extensively explored. This article reports on interviews with a sample of 12 current doctoral students in the areas of the arts, social sciences, and education from the theoretical perspective of the systems model of creativity. Interview participants were invited to reflect on the concept of creativity, and the factors which support or constrain their potential to be creative. The findings reveal that on reflection, students are able to identify the creative elements of their work, however the findings also indicate that creativity education should be given greater focus in doctoral programs, in order to embed this important concept and process to support students’ learning journey.