Abstract Brassica napus var. oleifera varieties have traditionally been developed as open‐pollinated varieties. The successful introduction of several high‐yielding hybrids based on cytoplasmic male sterility or transgenic pollination control systems has generated interest in the development of new hybrid systems. Self‐incompatibility could be an additional useful pollination control system for B. napus if a sufficient number of S‐alleles could be developed in this species. The S‐alleles, S2, S5, S13, S24 and S39, were identified in five hybrids of B. oleracea var. italica and subsequently transferred to B. napus. Doubled haploid lines were produced for the self‐incompatible (SI) lines in B. napus and intercrossed to produce SI heterozygotes in order to study allele interaction. There was a greater incidence of interallelic dominance in the stigmas and pollen of B. napus than was reported for the S‐alleles in B. oleracea. Allele S24 exhibited the greatest degree of dominance over the other alleles tested, while allele S2 was generally recessive or codominant with other alleles. Self‐incompatible expression was very similar in the SI homozygotes and heterozygotes, thus no weakening of the SI trait in the heterozygote was observed. The implications of S‐allele interaction for the use of SI in B. napus are discussed.