Competitive Advantage For Companies Research Articles

Enhancing Tourism Villages Through VRIN Resources and Local Endorsement: A Resource-Based View on Achieving Sdgs in Rural Development

Objective: This study aims to analyze the influence of local endorsement on VRIN resources as part of the resource-based view (RBV) framework, which together with non-VRIN resources influences competitive advantage and then BUMDes performance. Theoretical Framework: The RBV framework is often used to look at resources that influence a company's competitive advantage, which then affects business performance. In this study, the adoption of psychological empowerment as part of the Rural Empowerment through Tourism Scale is used to measure citizen involvement in the form of local endorsement. Method: The study used a quantitative approach with purposive sampling to obtain 657 research respondents according to the established criteria. Online questionnaires were used to be distributed to various BUMDes in Indonesia. Results and Discussion: The results of the study show the influence of local endorsement on VRIN resources, which then also affects competitive advantage. Competitive advantage affects BUMDes performance. The results of the study also show that non-VRIN resources do not affect competitive advantage. These results emphasize community involvement in generating competitive advantage for BUMDes-managed tourist villages. Research Implications: The results of the study show the importance of focusing on intangible assets to develop tourist villages. Building local endorsement is a way to encourage local communities to be involved in managing tourist villages through BUMDes. Originality/Value: The adoption of the psychological empowerment concept from RETS provides a new direction in the context of developing competitive advantages in tourist villages, especially from the perspective of local communities.

Assessment of competitive advantages of IT system integrator companies taking industry factors into account

Purpose. To evaluate competitive advantages of IT system integrators in Ukraine. To investigate the influence of industry factors on the formation of competitive advantages using cases of the mining and fuel & energy industries. Methodology. The empirical basis of the study was presented by performance indicators of the leading system integrator companies of Ukraine. The methodological basis of the research was the scoring method using weight coefficients and the graphic method of creating a radial diagram of competitive advantages. During the research, the following methods were used: analysis and synthesis (to study the components of competitive advantages and to form integral indicators), induction and deduction (to form market trends and to identify enterprise strategies), classification (to form indicators that determine competitive advantages). Findings. In the process of research, a model of competitive advantages for system integrator companies was formed. A methodology was developed and an assessment of competitive advantages of the leading system integrators of IT industry of Ukraine was carried out. A radial diagram of competitive advantages was created. It allows performing a comparative analysis of the factors of company competitive advantages with the aim to form a development strategy to improve the competitive position of the company in the market. Features of influence of the industry factors on the formation of competitive advantages of system integrators were considered and this influence was evaluated using cases of the mining and fuel & energy industries. Originality. A model and methodology for assessing competitive advantages for system integrator companies in IT industry were proposed; the main factors of competitive advantages for system integrators have been identified. The necessity of taking industry factors into account when assessing the competitive advantages of these enterprises has been proposed and confirmed by the research results. Practical value. The applied value of the research lies in the possibility of applying the developed model and methodology to assess the competitive advantages of system integrators. The results of such an assessment can be used by system integrators to develop a competitive strategy and improve their competitive positions in the market. Customers (including enterprises in the mining and fuel & energy industries) can use evaluation elements when conducting procurement (tender) procedures for selection of contractors for the implementation of system integration projects. Also, the results of the study can be used for the analysis of the system integration market.

Enhancing Rwanda's Global Competitiveness: Evaluating the Impact of 'Made in Rwanda' Policies on Local Manufacturing Growth and Innovation

The study aimed at Enhancing Rwanda's Global Competitiveness: Evaluating the Impact of 'Made in Rwanda' Policies on Local Manufacturing Growth and Innovation. The specific objectives of the study were: to establish the impact of ‘Made in Rwanda’ policies on the growth of local manufacturers in Kenya sectors between 2017 and 2023; and to examine the extent to which ‘Made in Rwanda’ policies have improved the competitive advantage of local manufacturers in regional and international markets. Descriptive research, a method of gathering data, was used in this study to address inquiries about the present state of the research participants. The sample size of 246 respondents was proportionally distributed across the different sectors. The main instrument that was used for data collected was a semi-structured questionnaire. Descriptive statistics was used to show trends and inferential statistics was used to anlyse the relation between the various variables with multiple regression analysis crowing the hypothesis testing. Crucially insightful results came from the regression study done to investigate the link between the 'Made in Rwanda' policies and local manufacturers' competitive advantage. Here, the regression equation could be shown as Y=2.5+0.7X1+0.5X2+ε. With an intercept (β0) at 2.5, local manufacturers' competitive advantage is expected to be 2.5 units should both independent variables equal zero. With β1=0.7, the coefficient for Growth 'Made in Rwanda' Policies shows a direct link whereby competitive advantage rises by 0.7 units for every unit increase in growth policies. With p < 0.001, this is statistically significant and indicates rather strong evidence on the favorable impact of growth policy on company competitive advantage. With β2=0.5, the coefficient Competitive Advantage "Made in Rwanda" Policies also shows that, alongside every unit increase in competitive advantage policies, each caused a 0.5 unit increase in competitive advantage of manufacturers. This is statistically significant (p = 0.01) and once more shows to be especially crucial for raising competitiveness. For local producers, the correlated independent variables explain 68 percent of the variance in competitive advantage. All things considered, 'Made in Rwanda' policies have greatly helped the local manufacturer to grow over the past few years. According to the study's findings, strategic actions including policy incentivizing, infrastructure access, and capacity-building initiatives have improved production capability and market positioning. Thanks to these policies, local producers will not only develop but also be more suited to compete against foreign players on their path into regional and worldwide markets. This rightly emphasizes the need of a constant and adequate government support as well as an ongoing assessment of these policies to guarantee they remain relevant and efficient in handling the problems encountered in the manufacturing sector Keywords: 'Made in Rwanda' policies, local manufacturers, competitive advantage, production output, employment growth, export volume, product differentiation, policy incentives, infrastructure, government support programs, trade agreements, and capacity building.

O REGISTRO DE MARCA COMO VANTAGEM COMPETITIVA: UM PANORAMA DO SERTÃO SERGIPANO NO ANO DE 2021

The study explores the importance of registering trademarks as a tool for protection and competitive advantage for companies in the Sergipano Hinterland. It highlights how registered trademarks differentiate themselves in the market, creating identity and avoiding legal conflicts. The research identifies the risks that small and medium-sized companies face when operating without registration, such as losing their name and rebranding costs. Despite the increase in trademark registration in Brazil, many businesses in the region have yet to register their trademarks, which makes them vulnerable. The objectives include identifying the benefits of registration, assessing the risks of not registering and understanding the reasons for the low number of registrations. The methodology involves a bibliographic and documentary survey. The results show that the lack of registration compromises competitiveness and the need to raise awareness of its importance.

Comparative Analysis of K-Means and K-Medoids Algorithms for Product Sales Clustering and Customer

In today's rapidly evolving business landscape, effective product management is crucial for maintaining a company's competitive advantage. Comprehensive analysis is essential for providing insights that inform strategic business development decisions. This study examines the sales data of PT XYZ from July 2020 to May 2024 using the K-Medoids algorithm, with dimensionality reduction applied through Principal Component Analysis (PCA). The clustering results identified three customer segments: Cluster 1 with 46 customers, Cluster 2 with 76 customers, and Cluster 3 with 62 customers. For product segmentation, four clusters were identified: Cluster 1 with 52 products, Cluster 2 with 12 products, Cluster 3 with 20 products, and Cluster 4 with 53 products. The K-Medoids algorithm demonstrated superior performance compared to K-Means in terms of cluster separation and interpretability, with visualizations that enhance the understanding of customer and product distributions. This research aids the company in enhancing customer satisfaction, optimizing inventory, and increasing profitability.

Does Activity Based Budgeting Matters?

This study aimed to assist AF company in reducing production costs from a financial perspective by employing Activity Based Budgeting (ABB), and to measure its performance by using non-financial perspectives namely operational efficiency, quality and time. The ABB is a tool for determining costs related to activities more accurately, as well as making the planning process more precise and corrections more effective so as to increase the company's competitive advantage. This research is a case study that AF company in Malang as the object. Data was collected by doing observation about the operational and manufacturing process, and analysing financial report year 2022. The results suggested that the company can reduce the selling price due to its lower production costs, thereby making its products more competitive in the market. This should resolve the company's main problem of declining sales. ABB can also improve teamwork among employees, budget design and the elimination of non-value-added activities. One potential benefit of an activity-based budget is that it can provide company with more accurate information regarding costs and resources needed in the work process. This result can be employed as a guideline for carrying out company activities.

КОНВЕРГЕНЦІЯ МАРКЕТИНГУ ТА ФІНАНСОВО-ЕКОНОМІЧНОЇ БЕЗПЕКИ В УМОВАХ ЦИФРОВОЇ ТРАНСФОРМАЦІЇ

The article examines the relationship between marketing and financial and economic security in the context of the development of information technologies, as their convergence is an integral part of modern business. Digital transformations significantly change the landscape of marketing and financial and economic security, in order to work successfully in new conditions, enterprises must invest in digital technologies, protect customer data and systems from cyber attacks and fraudulent actions, constantly adapt to new technologies and market conditions. In today's conditions, economy, rationality and maximum efficiency based on the use of modern information and multimedia technologies are a guarantee not only of quality management, but also of the company's overall competitiveness in the markets. Marketing plays a key role in ensuring the financial and economic security of the enterprise, i.e. constant monitoring of the market, analysis of competitors and study of customer needs allow timely detection of potential threats and development of effective strategies to neutralize them. Thanks to a deep understanding of customer needs and market dynamics, marketing contributes to the development of effective strategies that allow the enterprise to adapt to changes and maintain its competitiveness, optimize its costs, improve product quality and strengthen its position in the market. In the conditions of growing global competition, companies must understand the development trends of international markets, cultural characteristics and take into account legislative norms in their activities. In this case, marketing helps to adapt business to new conditions, and economic security provides protection from external threats. The rapid development of digital technologies is changing the rules of the game in the market, while marketing allows effective use of digital channels to interact with customers, and economic security provides protection against cyber threats and other risks related to digital technologies. Consumers increasingly expect a personalized approach and high quality products and services, so marketing helps to understand the needs of customers and develop appropriate offers, and financial and economic security ensures that these offers will be fulfilled with quality and time. New players are constantly entering the market, which complicates competition, so there is a need to stand out among competitors, determine the company's competitive advantages, build a positive image and effectively manage crisis situations. In this case, economic security protects against unfair competition, ensures business stability in conditions of uncertainty, helps protect company data from cyber attacks and fraudulent actions, and prevents financial losses. Therefore, ensuring financial and economic security during marketing operations is a complex task that requires a complex approach. The convergence of marketing and financial and economic security allows you to minimize risks, ensure sustainable business development and effective promotion of goods and services, and protect the reputation of the company and its assets. The interaction of marketing and economic security helps prevent crisis situations related to security breaches that can negatively affect the company's image, as well as avoid ineffective spending on marketing campaigns related to unsafe or unethical practices

Analisis Persepsi Konsumen Terhadap Kualitas Produk Lavanda Brownies Karawang

The purpose of this study is to investigate customer experiences with Lavanda Karawang goods and examine how customers view the quality of Lavanda Brownies products. The purpose of the qualitative descriptive approach is to gain a deeper understanding of customers' experiences and views regarding the quality of Lavanda Brownies products following a purchase. Data is gathered by observation, documentation, and interviews. Primary data for this study came from informants, and secondary data came from a variety of publications. Validation tests were conducted utilizing a source triangulation method to guarantee the accuracy of the data. The findings indicated that, as one of the elements contributing to a company's competitive advantage, the impression of product quality is significant. Also, customers frequently repurchase Lavanda items.

Optimizing company performance with a web-based office administration system at PT. Perkebunan Nusantara

In the era of globalization as it is today, the development of industry has entered the era of industrial revolution 4.0, meaning 4.0 itself is the industrial revolution has reached the 4th wave of the development of the previous industrial revolution. After the Covid 19 pandemic VUCA phenomenon (Volatility, Uncertainty, Complexity, Ambiguity) became a scourge for companies that are not ready in the face of business dynamics at this time, the industrial revolution 4.0 itself triggered the occurrence of Quantum Leap where almost all companies are forced to change business processes from initially information technology systems / manuals to be spurred to develop IOT (Internet Of Thing) (Sheridan, 2005).based information technology systems PT. Perkebunan Nusantara as one of the State-Owned Enterprises (SOEs) optimizing their Company Value Chain by developed information systems on web-based Office administration through the OA Application (Office Automation). The design of OA itself aims to make the company's performance in this case office administration more efficient, agile and flexible because it makes more easier to be accessed by all users of the application, made it easier to convey Information both top down in the form of company policy instructions and bottom up such as licensing process etc. This Information System design replaces the archive system and administration of the correspondence that is still done manually, as well as an effort in improving the Company's Competitive Advantages. Keywords: Industrial revolution 4.0, company value chain, information technology systems, competitive advantage, web based.

The Role of MSDM in Achieving Company Competitive Advantage

The Role of MSDM in Achieving Company Competitive Advantage

DOES INTELLECTUAL CAPITAL STRENGTHEN ENVIRONMENTAL DISCLOSURE ON FINANCIAL PERFORMANCE DURING COVID-19?

This research aims to examine the moderating role of Intellectual Capital (IC) on the influence of Environmental Disclosure (ED) on Financial Performance (FP) in the energy sector listed on the IDX for the period 2020 to 2022. The analysis uses Ordinary Least Square (OLS). The research results found that IC was able to moderate the relationship between ED and EP. This research contributes to the RBV theory regarding IC, an intangible asset in this case that can play a role in increasing ED and FP and encouraging the company's competitive advantage. Apart from that, this research also contributes to sustainability theory, which states that sustainability in companies requires the role of IC as a variable that can encourage ED to increase FP. Thus, IC becomes an important variable that companies must consider to increase FP while still paying attention to sustainability factors.

Analysis Of Factors Influencing Employee Retention: A Study On Start-Up Companies In The Information Technology Sector

The current digital era, start-up companies in the information technology (IT) sector face challenges in retaining quality employees. Employee retention is crucial because a company's success depends on their ability to retain top talent. However, high employee turnover rates can disrupt operational consistency and long-term growth. The aim of this research is to analyze the factors that influence employee retention in start-up companies in the information technology sector. This study used qualitative research methods. The data collection technique in this research is literature study. The data that has been collected is then analyzed in three stages, namely data reduction, data presentation and drawing conclusions. The research results show that the factors that influence employee retention in startup companies in the information technology sector are very important because valuable and competent employees are the main asset in creating and maintaining a company's competitive advantage. Factors that influence employee retention include employee engagement, communication, compensation, leadership, career development, training and development, work flexibility, job satisfaction, and performance appraisal.

Digital twins to increase sustainability throughout the system life cycle: a systematic literature review

AbstractSustainability is not a new trend, but a mandatory measure for responsible and environmentally conscious use of resources. The digital transformation offers new potential in engineering and competitive advantages for companies through innovative technologies like the digital twin. Based on digital twins, products can be optimized, and new business models can be developed. Long-term added value is generated for manufacturing companies and customers. This paper explores the benefits of digital twins in the context of sustainability. Current challenges and use cases of digital twins are analysed.

ANALISIS OPEN INNOVATION DITINJAU DARI PERSPEKTIF RESOURCE BASED VIEW (RBV) THEORY

Companies adopt open innovation to improve company performance. The level of openness of MSMEs, whose resources and capacities are different from those of large companies, is still underrepresented and receives little attention. Resource-Based View (RBV) Theory states that unique and rare resources become a competitive advantage for companies. This research aims to analyze open innovation, based on human capital, knowledge sharing, social media and its impact on business performance from a Resource-Based View Theory perspective. The sample was 162 respondents from MSMEs in Padang City. The sample determination technique is purposive sampling. The method used is a quantitative method, then processed and analyzed using the structural equation modeling (SEM) data analysis technique model with smartPLS. The findings in this research are that there is a positive and significant influence of human capital and social media on open innovation, while knowledge sharing does not have a positive and significant influence on open innovation. Apart from that, open innovation has succeeded in mediating the relationship between human capital and business performance. However, it was not successful in mediating the relationship between knowledge sharing and social media on business performance. It is hoped that this research can be used by business actors in determining policies to innovate and improve the performance of MSMEs in the future

НОВЫЕ ТРАЕКТОРИИ ОРГАНИЗАЦИИ БИЗНЕСА ПОД ВЛИЯНИЕМ ЦИФРОВИЗАЦИИ НА ПУТИ ОБЕСПЕЧЕНИЯ УСТОЙЧИВОГО СОЦИАЛЬНО-ЭКОНОМИЧЕСКОГО РАЗВИТИЯ ОБЩЕСТВА В РФ

The article considers the processes of globalization in conditions of high turbulence of business, developing today on the basis of digitalization and qualitatively new information exchange, which leads to a significant transformation of social relations. In the field of transformation of business architecture and management technologies, an understanding is formed that the competitive advantages of companies can be best realized through the joint use of common resources, competencies, network effects, and institutional conditions. This circumstance determines the need for economic and managerial research of new objects, which includes the "business ecosystem". The purpose of the study is to substantiate the directions of creating institutional conditions necessary for the establishment and functioning of ecosystems as a new organizational and economic form of doing business in the conditions of ensuring self-preservation of the natural ecosystem. The authors used an institutional approach to the subject of the study, based on the synthesis of economic and organizational theory, systems theory, innovation theory, and the concept of sustainable development. The main results are based on the generalization of historical stages of formation and comparative characteristics of functioning of different models of business ecosystems in banks, determination of value properties of complex banking products.

Pengaruh Strategi Generic: Digitalisasi Terhadap Keuntungan Bersaing

Technological developments support changes in people's behavior, especially the business environment which must adapt to face technological advances. Digitalization, one of the strategies used by companies to develop services and products that can be offered to customers. Digitalization can be analyzed with a focus on competition, data, innovation, value and can become an effective generic strategy. This strategy can support competitive advantage values ​​for companies based on the influence of globalization, consumer expectations, and technological innovations, Digital Transformation, Business Resilience, Continuity, Artificial Intelligence and Analytics, Climate Change and the Environment, Political and Economic Uncertainty, Labor and Skill Migration, Cyber ​​Security, and Inclusion and Diversity In this research, we are looking for a relationship between Digitalization as a way for companies to implement their generic strategy and Competitive Advantage for the company and its competitors. This research uses the Resourced Based View or RBV method and the Market Based View or MBV method to determine this relationship. The results of this paper show that with several studies and theories explained, there is an influence between digitalization strategic and competitive advantage for companies if it can be managed and analyzed well. Keywords: Digitalization, Generic Strategic, Competitive Advantage.

Analysis of Business Strategy, Market Orientation and Innovation Capability On Competitive Advantage Through PT Abc's Firm Performance

Companies today are increasingly recognizing the importance of adopting business and innovation strategies to stay competitive in an ever-changing marketplace. This study aims to examine the relationship between business strategy, market orientation, innovation capabilities, company performance, and competitive advantage in the context of PT ABC, a construction and public procurement company established in 2018. The research method used is quantitative, with preliminary stages, observation, filling out questionnaires, data collection, data processing, and validity tests. Data is obtained through surveys and analyzed to examine the effect of these variables on the company's competitive advantage. The results showed that business strategy has a positive effect on the company's innovation capabilities and performance. Market orientation also has a positive effect on company performance. However, market orientation does not have a significant effect on innovation capabilities, and innovation capabilities have no effect on competitive advantage. These findings provide important insights for PT ABC and other companies in developing business strategies, strengthening market orientation, and enhancing innovation capabilities to achieve competitive advantage in competitive markets.

Positive Outcomes of Corporate Social Responsibility for Companies and Society

To explore the complicated field of corporate social responsibility (CSR), this study performs a thorough narrative review of the literature. It achieves this by clarifying the benefits that CSR could bring to society as well as to companies. According to the study, corporate social responsibility (CSR) goes beyond philanthropy and serves as an imperative strategy that improves a company's competitive advantage, reputation, and brand image. The study highlights the several benefits companies may achieve, such as enhanced staff morale, reduced risk, increased market share, and sustained financial prosperity. The article also explores the social impact of corporate social responsibility (CSR), presenting it as a driving force behind improving living standards, advancing equity, and aiding in protecting the environment.

THE ROLE OF ECONOMIC EFFICIENCY AND BUSINESS STRATEGY TO ACHIEVE COMPETITIVE ADVANTAGE

An among company base on the organizational environments could lead conducts within an implementing economy of scale and the level of efficiency in identifying the number and variety of products and services that produce business can be profitable for the long term, to achieve competitive advantage in the industry. An asymmetric situation-based approach based on Agency Theory describes corporate business governance in which the company owner as a principal hires agent (company managers with various functional levels) to run the business of operating the organization in a complex industry. Meanwhile, analysis based on strategic choice theory pays attention; the relationship between managers of different functional levels and options, the constantly shifting market dynamics with the latest technological advances and innovations that continue to be made between business competitors, and the level of relationship between managers and the market are dynamic. For this reason, the author will develop a new concept of business strengthening that has the role of Economics, Efficiency, and Business Strategy to achieve Competitive Advantage in Companies in Industry in Indonesia with an approach based on Agency Theory and Strategic Choice Theory.

The Effect of Organisational Commitment in Mediating the Relationship between Transformational Leadership and Corporate Competitive Advantage (Study on State-Owned Companies in Indonesia)

This study aims to test and analyze the relationship pattern of transformational leadership, organizational commitment, and corporate competitive advantage. The study was conducted in three Indonesian state-owned enterprises. Data will be collected by distributing a questionnaire to 156 managers. The number of questionnaires that can be used is 120. Data analysis is performed using a HE SEM equipped with AMOS as the data processing application. The results of this study show that: (1) Transformational leadership has a significant positive impact on organizational commitment. (2) Transformational leadership has a significant positive impact on a company's competitive advantage. (3) Organizational efforts have a significant positive impact on a company's competitiveness. (4) Organizational commitment mediates the impact of transformational leadership on a firm's competitive advantage.