Partner Companies Research Articles

Brand Management and Social Media

Social media allows sport entities (organizations, athletes, coaches, fans, and partnering companies) to reach audiences across the world and create, extend, maintain, and improve their brand equity through constant communication. Brand management and the strategies employed by entities to create effective content that reinforces brand image and brand equity are a common goal among sport marketers. Over the last 20 years, scholars have investigated a wide range of topics in sport social media and branding, yet there is a need to continue to expand the social media brand management literature to address and reflect rapidly changing industry challenges. The purpose of this commentary is to provide a reflection of past academic literature, while critically examining areas in methodology and theory to guide future research. The recommendations of more sophisticated designs, along with a call for experimental designs, qualitative approaches, and critical communication inquiry, among others, are discussed.

Genotype-by-environment interactions (GEIs) and evaluate superior sweet potato (Ipomoea batatas [L.] Lam) using combined analysis and GGE biplot

Genetic studies on yield and yield quality are becoming benchmarks for farmers and industry in selecting and developing varieties. Evaluations that combine various stability statistics can provide more accurate information to select the ideal genotype. This study aims to identify the effect of genotype by environment interactions (GEIs) for yield and yield quality, to select high yield and stable sweet potato genotypes, as well as to select superior genotypes based on yield and yield quality. Three different environments in West Java, Indonesia, were used to test the sweet potato genotypes using a randomized block design that was repeated three times. Highly significant effects of sweet potato genotypes (G), environments (E), and GEIs were observed for yield and yield quality. The Combined ANOVA showed that GEIs effect contributed 54.88% for yield, 40.01% for sweetness, 10.46% for moisture content, 68.80% for tuber diameter, and 72.57% for tuber length from the sum of square. Five most high and stable yield on sweet potato genotypes identified by all measures, includes G4, G6, G7, G31, and G32. Genotype by yield*traits (GYT) selected seven genotypes that have superior in yield and yield quality, they were G7, G15, G4, G20, G6, G31, and G14. Based on stability measurements and GYT biplots, the genotypes G4, G6, G7, and G31 are in both slices. So that the four genotypes have high, stable yields, and have a good combination of traits for yield quality. Our findings can be used for improvement cultivation involving partner companies, partner institutions, and farmers, and the selected genotypes can be release as superior varieties candidate.

HOW BRAND TRUST MAKES PRICE AND SERVICE QUALITY SATISFY CUSTOMER INFORMATION TECHNOLOGY

Customer satisfaction is an important factor in the success of an institution or company. It causes the firm to strive to provide the best service to its customers to create customer satisfaction. Customer satisfaction can be determined by the customer's perception and experience of the performance of using a product or service that can meet his expectations. Customer satisfaction will be achieved after the customer uses a product or service. The customer's wants and needs can be fulfilled and exceed his expectations. Five main things influence customer satisfaction: product quality, service quality, price, emotional factors, and the ease of obtaining the product or service. This study aims to analyze the effect of service quality, product quality, and price on customer satisfaction with brand trust as a mediating variable in information technology companies. The data in this study were processed using the Smart-PLS version 3 application. This study used a saturated sample of 450 respondents who worked for information technology company partners. Respondents filled out questionnaires using Google Forms. The results partially showed that service quality, product quality, price, and brand trust had significant and positive effects on customer satisfaction, while for the mediating effect, this study found that brand trust was able to mediate the effect of product quality on customer satisfaction but had not been able to mediate the effect between service quality on satisfaction customers and price on customer satisfaction. This research implies that information technology consumers do not buy services or products based on brand trust but on the services or products offered. Further research is needed to strengthen or weaken this phenomenon.

Transforming the print media business in the digital age

Background: Building a digital marketplace is one of the most important things a company must do if it wants to dominate. Businesses that can survive in the digital age will have the power of digital at their fingertips. This includes, but is not limited to, Media Companies.
 Purpose: this study aims to provide an overview of the existing phenomena of franchiseglobal.com business strategy in transforming its print media.
 Design and methods: This research uses a qualitative descriptive research approach. The method of collecting data and information is interview. The data analysis method is descriptive analysis.
 Results: FranchiseGlobal.com, as an online media portal focused on franchising, licensing and partnership companies, is implementing a digital branding strategy using the digital branding triangle concept with a focus on SEO, social media and website development. FranchiseGlobal.com is attracting an increasing number of visitors (prospective franchise buyers) to its website, namely more than 100,000 monthly visitors or more than 1.2 million per year and 1,460 inquiry forms (business interest forms) in the past year. FranchiseGlobal.com's digital marketing strategy has the involvement of the company's entire management team and teams from different parts of the company. In order to determine the direction of the company, the strategy also uses the marketing mix theory and SWOT analysis.

Analyzing Barito River Channel Management's Policy Implementation in Using Natural Potentials to Increase Income

The purpose of this research is to analyze and find out the implementation, constraints in the process and strategies that can be used as a solution to the obstacles in the policy process for managing the Barito River Channel in exploiting natural potential as an increase in income in the Province of South Kalimantan. This study uses the theory of policy implementation put forward by Grindle which consists of policy content and policy context. The research method used is a qualitative approach with a descriptive research type. Informants in this study as many as 10 people. The data analysis technique used is data reduction, data display, and conclusion. The results showed that the implementation of the Barito river channel management policy in exploiting natural potential as an increase in income for the Province of South Kalimantan had been carried out properly and PT. Ambapers will obtain a concession for the next 20 years. To increase revenue, a strategy is needed to explore potential levy objects, renegotiate the profit-sharing system with partner companies, develop lanes in the Barito River Channel so that ships with a larger capacity can pass through, develop tourism potential in the Barito River Channel. Barito River, developing a new business in the field of boat rental, developing a business in the accommodation and lodging sector for crew members operating in the Barito River Channel, and developing shipping lanes in the Barito River Channel up to the province of Central Kalimantan.

Desain Perencanaan Pajak dalam Kebijakan Penunjukan Badan Usaha Milik Negara Sebagai Wajib Pungut Pajak Pertambahan Nilai


 
 
 
 
 
 
 
 
 
 
 
 
 This research was conducted to determine tax planning in the policy of appointing State-Owned Enterprises as mandatory value-added tax collectors at PT Perumnas. This research was carried out on one of the SOEs as a Tax Collector in accordance with PMK 85/2012 rules, namely Perumnas Indonesia. This research is qualitative research by taking interviews with experts, Perumnas, and Perumnas Partner Companies. Among the important components that must be prepared and ensured by the Tax Department in planning VAT WAPU in Perumnas is Human Resources knowledge related to applicable regulations. Related to a series of tax problems that occur in Perumnas, a tax plan is chosen consisting of: not barcoding tax invoices before entering into finance, Carrying out Tax Payments even though bills have not been paid by the Project, Urging vendors and partners to pay taxes gradually, and Coordinating with DGT to adjust the system and application.
 
 
 
 
 
 
 
 
 
 
 
 

Implementasi Peran Public Relation Dalam Membangun Reputasi PT Cakrawala Dinamika Energi

This study aims to determine the implementation of the role of public relations in building the reputation of PT Cakrawala Dinamika Energi. This study uses the role theory of public relations (Cutlip 2002: 46) which consists of four roles, namely: communication technician, expert presciber, communication facilitator, and problem solving facilitator and the type of research used is qualitative research. The results of the study show that there are four public relations roles that support the implementation of the public relations role in building the reputation of PT Cakrawala Dinamika Energi, namely the first role of public relations as a communications technician is to build good communication between the public, internal, external and company partners, this is important to prevent adverse impact on the company's reputation in the event of a problem. Second, the role of public relations as an expert presiber is to liaise with a structured public relations department to communicate with the public if there are problems. Third, the role of public relations as a communication facilitator is as an intermediary who maintains a two-way flow of communication between the company and its public, including internal and external. And Fourth, problem solving facilitators in public relations must understand company policies, products, and procedures. The right communication strategy is needed so that the problem has a solution without hurting anyone's feelings.

Teaching benefits of multi-helix university-industry research collaborations: Towards a holistic framework

Despite universities' effort towards contributing to society and economy through multi-helix or multi-party university-industry research collaborations (UIRCs) involving industry, government and community organisations, the impact of such activities on teaching remains unclear. This paper aims to fill this research lacuna. Using a multiple case study approach, the paper provides evidence from seven multi-helix UIRCs taking place in five Indian universities. We first unveil the different roles played by individual actors from the collaborating partner organisations involved in the multi-helix UIRCs, specifically industry scientists (from the collaborating partner company), funding administrators (from the governmental funding body that sponsors the collaboration), community representatives (from the collaborating community organisation) and UIRC-affiliated academics involved in the teaching activities of the collaborating university. Then, we explain various individual-level and organisational-level conditions that enable and constrain these actors' involvement in teaching, and ultimately their efficacy. These findings help us develop a holistic framework for involving UIRC actors in teaching at partner universities.

The Sustainability of Contract Farming Model: A Case Study of an Agribusiness Company

The benefits of the agricultural partnership for companies are achieving supply continuity and quality. Meanwhile, partner farmers get price guarantees and marketing certainty. However, several aspects threaten sustainability. As a case study of PT SSS, this research used qualitative descriptive analysis. The results of the situational analysis show that the performance of PT SSS in 2021 is positive as reflected in the sales, profits, market share, and additional workforce, while the performance of partner farmers also is positive during the partnership with the company. There are two partnership patterns adopted by PT SSS, i.e. the plasma core and the trading partnership. In the plasma core partnership, the partner company is obliged to accommodate the partner farmers’ harvests according to the agreed quantity and price and the company provides agricultural input credit. Trade partnerships are carried out if the supply of plasma core partnerships is not met. Problem analysis based on the fishbone method includes four dimensions, i.e. economic, social, environmental, and governmental. The policy implications needed are: 1) Strengthening the commitment to continue mutually beneficial partnerships, 2) Written partnership contracts containing rights and obligations, rewards, and punishments, 3) Establishment of farmer insurance, activation of farmer groups, and mentoring and counseling programs, 4) Adoption of more environmentally friendly technology and improvement of farm’s and company’s efficiency, 5) The adoption of innovation in marketing, products, and methods/processes/production techniques for PT SSS, 6) Government’s commitment to reconsider land conversion, 7) Coordination with the government regarding the accessibility and affordability of subsidized fertilizers. Both the partner farmers and the company are committed to continuing contract farming, but there are technical aspects that need to be followed up and require the commitment of various stakeholders.

Ecosystem approach to the strategic management of foreign trade activities of machine–building enterprises

The article presents the results of the analysis of the main trends in the innovative development of domestic machine–building enterprises, the export potential of domestic special–purpose products and machine–building products in general is considered. The main trends that must be taken into account in the strategic management of foreign trade activities of machine–building enterprises are identified. The necessity of forming an ecosystem, which includes both directly machine–building enterprises and enterprises that provide their activities, is shown, as well as its characteristics and role in improving the efficiency of strategic management of foreign economic activity in this sector of the economy. An ecosystem approach to the strategic management of foreign trade activities of machine–building enterprises is presented. The main functions and results of the functioning of the ecosystem formed in the machine–building complex are formulated. The main factors that must be taken into account when choosing strategies for foreign economic activity in the machine–building complex are determined. The direction of private and complex alternative solutions is revealed, which should include the strategy of foreign trade activities implemented in the machine–building complex. In view of the presence of many different alternative solutions related to the strategic management of foreign trade activities of machine–building enterprises within the ecosystem, the necessity of forming a controlling system is justified, which involves the creation of a single consultative structure with the participation of representatives of foreign partner companies.

Pharmacovigilance Agreements: Negotiating Safety Data Exchange Timelines: To Agree to Disagree? That is the Question

Pharmaceutical companies often enter into contractual arrangements with other companies to advance the development or expand patient access of licensed medicines. These partnerships include specific agreements detailing the exchange of safety-related data between the companies. Such agreements are used to fulfil regulatory reporting obligations, thereby ensuring timely awareness of potential safety considerations and formal maintenance of clinical trial applications and marketing authorisations. The authors conducted potentially the first benchmarking survey of contracts covering safety data exchange within the pharmaceutical industry. Data were analysed to establish the most common types of safety data exchanged, and the associated data exchange timelines. These data may provide an opportunity for companies to assess how their own timelines compare with others, and to consider whether there are actions they may take that could potentially improve negotiation and procedural efficiency. Ninety percent of the recipients responded to the survey, providing information from 378 individual contracts which included data from clinical trials and from postmarketing sources. Results showed less variability in the safety data exchange timelines of clinical trial ICSRs compared to the timelines of postmarketing ICSRs; these results may reflect greater harmonisation of regulatory reporting requirements for clinical trials. The variability captured in the benchmarking data reflects the challenges that contribute to the complexity of safety data exchange agreements between partner companies. The goal of the survey was to serve as a basis for future research and pursuit of additional insights that foster transparency. The aim was also to encourage the consideration of alternative approaches to address some of the challenges that we identified. Use of technology could facilitate the process of recording, tracking, and monitoring of safety data exchange within a partnership, improve efficiency through real time monitoring, and provide further insights. A proactive approach to developing agreements is essential for improved patient access and to maintain patient safety.

Collaborative Entrepreneurship sebagai Strategi Pt. X dalam Menghadapi Krisis di Masa Pandemi Covid-19


 X has three services, namely pest control, garden maintenance, and general trade. During the COVID-19 pandemic, only the general trade service operated normally. PT. X identified an opportunity due to the increased demand for health and hygiene support equipment as a result of the COVID-19 pandemic. However, when PT. X obtained a project for the procurement of hand sanitizers and handwashing soap, they realized that they were not fully capable of handling the project entirely due to resource constraints. PT. X decided to collaborate with a partner company that had expertise and experience in the production of health support equipment. The research aims to identify the reasons why PT. X turned to collaborative entrepreneurship, how to operate collaborative entrepreneurship, and the role and implementation of social capital theory in building trust in the process of creating collaborative entrepreneurship as a strategy to overcome the crisis caused by the COVID-19 pandemic. The research uses a qualitative method with primary data obtained from interviews with informants from PT. X and secondary data obtained by observing the situation faced by PT. X. The results of this study indicate that PT. X successfully survived this COVID-19 pandemic. This research is expected to provide insights into the collaborative strategies adopted by PT. X in overcoming the crisis caused by the COVID-19 pandemic, as well as the application of social capital theory in building trust in cooperation with business partners.

THE USE OF ORGANIC RESIDUES TO DEVELOP PACKAGING: TESTS IN MOLDED PULP

AbstractAt the end of its life the packaging may become a residue if it is not correctly discarded, becoming a visible component of the waste produced on the planet, with a defined shape and communicating with the world. In the same way, large-scale agricultural production generates organic residues that, although representing fiber-rich materials, are discarded, such as rice husk, coconut husk, wood fibers, among others. To contribute with solutions to minimize the environmental impact of packaging and organic residues, the present study aims at performing preliminary tests of molded pulp packaging manufacturing from organic residues, in a circular economy context. Action research was used as the method to guide the collective construction (project team and partner companies), and the direction of the preliminary tests of packaging to be manufactured. The tests performed on coconut fibers in transfer molding and thermoforming were promising, but they required the addition of binder substances like byproducts from starch, especially in the transfer molding method. Besides using fibers from alternative sources to cellulose, the proposed packaging is potentially compostable and may replace non-renewable material like oil-based polymers.

Aspects of implementation of models of interaction between career centers of universities and industrial enterprises in the conditions of labor market transformation

Today universities are creating all conditions for successful training, improving the graduates’ competitiveness at the labour market and employment according to the qualification received. In the conditions of social and economic transformations a significant number of young specialists are not able to adapt to the labor market. This is caused by lack of practical experience and the resulting low professional status. The balance between the labor market needs for young specialists and the universities’ ability to educate them can be achieved by close interaction between the professional educational institutions and potential employers. To coordinate the interests of both experts apply various interaction models able to ensure harmonization of the process.The article in hand deals with four models of interaction between the university career centres and partner companies which use two models of such interaction in the Southwest State University. The authors analyzed the level of integration of the career centres with other structural departments of the university showing the link between the interaction model implemented in the university and the level of integration. The research allowed to make a conclusion about sufficient influence the university career centres’ activities on the graduates’ competitiveness at the labour market.Cooperation of universities and employers is aimed at implementing a complex of measures, means and methods which ensure providing the appropriate level of professional education. Also it contributes to solving the following tasks: engagement of the companies in the graduates’ employment according to their qualifications, participation of the university staff in scientific research activity within the topics suggested by the companies, involvement of the partner companies to career guidance activities and events aimed at developing the information environment in the labour market and increasing the attractiveness of the employer’s brand in the eyes of graduates.Regional universities are facing the problem of the graduates’ employment in the city – forming enterprises and companies operating in the region. Taking into account that young specialists tend to migrate to the regional centres, it is essential to take measures to increase the attractiveness of work conditions with the emerging trend of staff outflow. Promotion of employment of young specialists can be effective only in case of establishing long-term “university-student-employer” partnership.

Supply Chain Performance Measurement for One Maintenance Cycle of Broiler Plasma Farm

To become a partner of a core company on a broiler plasma farm, a farmer must have good performance. The performance measurement of plasma farms was carried out by the core company with a number called performance index (IP), where this IP reflects the value of the plasma farmers that will be used by the core company to determine the next cooperative relationship. The IP calculation is done at the end of a maintenance cycle by the field extension officer (FEO) based on the results of daily reports. In determining the IP calculation, the factors seen are The Feed Consumption Rate (FCR), Mortality, and the use of drugs, vitamins, and chemicals. For Plasma farmers, the obtained IP was only a report from the results of work in one maintenance cycle, while management in the core supply chain process was not known, how the farm's performance was. Prior research succeeded in designing an instrument for Assess Supply Chain Performance for Broiler Plasma Farms using five core processes SCOR and Analytical Hierarchy (AHP) for weighting. This research will measure the supply chain performance of several Plasma farms with the designed instrument. From the results of this performance measurement, plasma farmers will get an idea of which core processes need to be improved so that the performance in the next cycle will be better. In addition, this research will also look for the correlation between the performance obtained and the IP that has been assessed by the core company.

Research of a logistics coordination level in procurement

This study aims to investigate the level of logistical coordination and the state of coordination mechanisms in procurement activities among enterprises involved in supply chains. The research was conducted through a comparative analysis of statistical data obtained from a survey of businesses between July and October 2021.The study proposes a method for identifying general and individual performance indexes for partner companies' interactions by examining joint planning, synchronized documentation, coordinated operational procedures, and resource integration. This method is relevant to both logistics theory and the practical activities of supply chain participants. The research highlights the evolution of metrics used to evaluate the extent of coordination mechanisms employed by businesses in their procurement activities. Based on the selection criteria, an assessment scale is proposed to determine the level of logistical coordination in supply chain companies' procurement activities. The findings offer insights into the development of coordination mechanisms for organizations across various sectors (industrial, trading, freight forwarding), focusing on their scientific significance and impact on the competitiveness of consolidated supply chains. This study contributes to the literature by providing a comprehensive understanding of logistical coordination and coordination mechanisms in procurement activities among supply chain enterprises, as well as offering a practical assessment scale for evaluating logistical coordination levels.

Blockchain-Based Business Process Management (BPM) for Finance: The Case of Credit and Claim Requests

Because of the competitive economy, organizations today seek to rationalize, innovate, and adapt to changing environments and circumstances as part of business process improvement efforts. The strength of blockchain technology lies in its usage as an apt technology to enhance the efficiency and effectiveness of business processes; furthermore, it prevents the use of erroneous or obsolete data and allows sharing of confidential data securely. The use of superior technology in the execution and automation of business processes brings opportunities to rethink the specific process itself as well. Business processes modeling and verification are essential to control and assure organizational evolution, therefore, the aim of this paper is three-fold: firstly, to provide business process management patterns in finance, based on blockchain, specifically for the loan-application process in the banking industry and claim process in the insurance industry that could be used and customized by companies; secondly, to critically analyze challenges and opportunities from the introduction of such approach for companies, and thirdly, to outline how companies can implement the loan business process as a web service. Partner companies (a bank and an insurance company) formulated the potential requirements for M2P along with the application of blockchain technology. An experimental design framework was established that gave the necessary services to model the requirements, check the models, and operationalize the models. The applied research methodologies are as follows: design science research paradigm and software case study, model-to-programming (M2P) of business processes, and utilization of patterns of workflow and blockchain.

Development of a maturity model for additive manufacturing: A conceptual model proposal

Additive manufacturing (AM) is an emerging area with the potential to modify present business models in the near future. In contrast with conventional manufacturing (CM), AM allows the development of a product from a smaller amount of raw material, while allowing an improvement in properties in terms of weight and functionality. Its production flexibility and creativity in terms of materials have enabled not only the industry to use this technology, but also has been used in healthcare (e.g., in the production of human tissue) and by the final consumer. Despite the invaluable opportunities that this technology could provide, the uncertainties concerning its future developments and impacts on business models remain. New business models in AM will convey the need to: specialize the workforce in the design of new parts produced locally or remotely; regulation in the use and sharing of intellectual property rights by partner companies or between users; regulate the possibility of reverse engineering of highly customized products; etc. The present research proposes a conceptual maturity model to support the phases of evolution of AM in the industry, in supply chains, and in terms of open business models.

A Study on Key Issues by Major Industries through Criticality Assessment: From the GRI Perspective

In the past, companies focused on growth-oriented, or "shareholder capitalism" management, with the aim of maximizing profits, but through the 4th Industrial Revolution and the COVID-19 era, they are shifting to "stakeholder capitalism" that recognizes the protection and safety of human resources as a top priority. Companies select key issues through the interest and business impact of various stakeholders, which is called criticality evaluation. The importance evaluation in the annual sustainability report can be seen as a management strategy to increase corporate competitiveness by prioritizing key issues. This study selected the construction industry, transportation and warehouse industry, and manufacturing industry as representative industries, and extracted key issues in the criticality evaluation of 134 sustainability reports from five companies. Key keywords were selected from the GRI perspective through the extracted issues, and frequency analysis and weight analysis by industry were conducted. In the construction industry, "customers" of product responsibility and "eco-friendly" of the environment were high in frequency analysis. In the transportation and warehouse industries, the frequency of "Employment" of labor and "social" of society was high. In the manufacturing industry, "products" of product responsibility and "partner company" of society showed high frequency. As a result of the weight analysis, the environment was the highest in all three industries, with the construction industry having the highest "economy," the transportation warehouse industry having the highest "society," and the manufacturing industry having the highest "product." Through this, it was confirmed that the characteristics of each industry and the analysis results were consistent. Through this study, it will be basic academic and practical data by recognizing the importance of criticality evaluation in terms of corporate management strategies, identifying key issues of various stakeholders and business impact, and comparing them by industry.

Analysis of the Behavioral Aspects of Project Planning and Budgeting at CV Karya Jaya in Surabaya

The success of a budget plan lies in the behavior of the manager or head of the company. CV Karya Jaya is an expansion of a business engaged in construction, such as repairing plumbing (PDAM partners), paving roads, and other construction matters, so that for the aspect of budgeting with capital that is already owned from the profits of several types of ongoing businesses. This study aims to analyze behavioral factors in project planning and budgeting. In addition to knowing the role of budgeting that impacts the behavior of leaders to make decisions and commitments, to increase customer satisfaction, job certainty for employees, and have a good image of partner companies. This study uses a descriptive qualitative method. Sources of data that have been obtained from this study are primary data and secondary data. Civil project services on maintenance in Putat Surabaya get a loss of IDR 1,034,000 because the total amount of the project is IDR 150,649,000. Civil pump house repair project services for three months of work in Surabaya. In the civil construction of the pump house, it suffered a loss of IDR 156,870,900. The Blower Ngagel I civil project experienced a profit of IDR 11,623,500, but payments from vendors for six months will be paid in December 2022. All the work was carried out correctly and according to the completion target, but several projects experienced losses due to improper budget planning.