Communication Activities Research Articles

E-Community Policing

Community policing is a philosophy, part of the policing work carried out by the police, whose main aim is to create and maintain public safety. The emergence of social media in policing also led to optimism about the potential of it to transform and improve police-citizen relations. The study introduces the concept of e-community policing, a set of problem identification and solutions generated by communication activities between the two parties in the online sphere. The main questions of the research examine the platforms, methods and tools used by the Hungarian Police to meet these communication challenges. The research observes the interfaces of the organisation’s official website, Instagram profile and Facebook page. The corpus of the research analyses the news items that appeared on all three platforms (n = 28) from the posts of the first month (22 June 2020 – 21 July 2020) (N = 843). The quantitative data of the results show that the platforms share content in line with the expectations of other target groups, and the qualitative data show that social media platforms are trying to respond to the challenges of the information society and to develop a more direct relationship with citizens, both in style and in language.

How and why does it work? A video-based qualitative analysis of case conferences to reduce BPSD through the lens of Habermas’s theory of communicative action

BackgroundCase conferences are described as a goal-oriented, systematic method that team members can use to exchange professional opinions and develop treatment actions for a particular care problem. However, not all case conferences have proven to be effective. The Norwegian Targeted Interdisciplinary Model for the Evaluation and Treatment of Neuropsychiatric Symptoms (TIME) is an effective multicomponent model based on case conferences that informs approaches to behavioural and psychological symptoms in residents with dementia in nursing homes. Our aim was to explore how TIME case conferences structured based on cognitive behavioural therapy (CBT) contributed to person-centred actions and how the specific inductive structure of the TIME may have contributed to the effectiveness of the model.MethodsWe used video observation of six case conferences and analysed these videos by performing a thematic cross-case analysis of the transcripts from the videos and by iteratively watching the videos. According to Habermas’s theory of communicative action, we emphasized the case conference content, i.e., what was talked about in the case conferences, and the display of communication between the participants in the case conferences.ResultsOur findings showed that the theoretical principles behind the TIME, including both person-centred care and the inductive structure of CBT, reflected many aspects of Habermas’s theory of communicative actions. In particular, the TIME case conferences emphasized the lifeworld perspective for both residents and staff and contributed to what Habermas labelled communicative rationality as a means to develop shared understanding among staff and create person-centred action.ConclusionsOne causal assumption of how and why the TIME case conferences contributed to the effectiveness of the TIME in reducing BPSD in nursing homes is that the specific inductive structure of the case conferences with the column technique based on the ABC method together with PCC, emphasized the importance of the lifeworld for both the resident and the staff. Even though case conferences have been highlighted as useful, it is not indifferent how these case conferences are structured and conducted.Clinical trial registrationThe trial TIME was registered January 6, 2016, with clinicaltrials.gov (NCT02655003).

Методологические основания формирования универсальных учебных действий в контексте идей концепции «Феноменология развития и бытия личности» В.С. Мухиной

<p>The article considers the methodological foundations for the formation of universal educational actions as the basis for the creation of metasubject results of general secondary education and it examines the key ideas of cultural-historical and system-activity approaches that are fundamental in achieving the main results of school education. The authors substantiate the importance of implementing these ideas at the level of federal state educational standards in order to systematize, standardize and regulate the activities of teachers in a modern school. The article also reveals the interrelation of the currently existing methodology for the formation of universal educational actions with the ideas of the concept of the V.S. Mukhina's scientific school «Phenomenology of personality development and being». Here’s also substantiated the productivity of considering V.S. Mukhina's scientific ideas on the mental mechanisms of identification-isolation and factors determining the development of the personality, including: 1 – genotypic prerequisites, as methodological foundations for the formation of cognitive, communicative and regulatory universal educational actions; 2 – external conditions (the reality of the objective world, the reality of figurative and symbolic systems, natural reality, the reality of the socio-normative space); 3 – the internal position of the personality. The authors consider the interrelation of personal educational outcomes with universal educational activities as well. They also defend the idea that the prior purpose of education is personal development.</p>

Post-introduction evaluation (PIE) of rotavirus vaccine in India

BackgroundIndia became the first country in the WHO South-East Asia Region (SEAR) to introduce the rotavirus vaccine (RVV) in the Universal immunization programme (UIP) in 2016 with nationwide expansion by 2019. It was a landmark move to reduce the diarrheal disease burden in under-five children. To assess the implementation process of introduction of RVV, Post Introduction Evaluation (PIE) was conducted in March 2022. MethodsThe evaluation was conducted across 14 states, 28 districts and 28 health facilities to obtain a nationwide geographical inclusion. Stakeholders involved in program decision-making, planning, training, vaccine delivery, logistics, and communication from all levels (National, state, district, health facility, health worker, caregiver) were interviewed using standardized data collection tool for PIE (adapted from the standard WHO PIE questionnaire) and scripted on a digital tool. ResultsA total of 260 interviews were conducted. Political willingness, well-planned preparedness activities, securing vaccines timely, strong supply chain monitoring, availability of domestic RVV products, quality trainings and intense communication activities were the key factors identified for the successful RVV introduction. Key activities during the introduction included cold chain space assessment, trainings of healthcare workforce, dissemination of job aids, updation of recording & reporting formats and strengthening of AEFI surveillance. Lack of community awareness for immunization in a few areas, fear of AEFI amongst some caregivers and local issues with Alternate Vaccine Delivery (AVD) were some reported challenges in achieving high coverage for RVV. ConclusionsOverall, the nationwide roll-out of RVV was smooth and the vaccine has been well-accepted in the community. The assessment emphasizes on having a well-strategized operational and communication planning, which is very crucial for any new vaccine introduction.

THE PSYCHOLINGUISTIC APPROACH TO THE STUDY OF FRAUDULENT DISCOURSE TEXTS

The article pays attention to modern Russian psycholinguistic analysis in the study of fraudulent dis-course. It is shown that currently in the country, as a result of the increase in the number of crimes committed using mobile phones, scientifi c interest in the speech of a fraudster, methods of infl uencing the victim is increasing, and the question of the need for eff ective protection against unwanted communication arises. The description of the live speech of a fraudster in a real communication situation is relevant; the subject of scientifi c research attracts resear-chers with the opportunity to understand the mechanisms and methods of infl uencing the consciousness of a real or potential victim. The material consisted of recordings of the verbatim content of phonograms in criminal cases. The authors attempt to consider the text of the fraudster’s speech from the point of view of a psycholinguistic approach. A review is made of the scientifi c views of Russian scientists on the manipulation of opinions and actions, and the basic concepts are qualifi ed. The concepts of “linguistic picture of the world” and “linguistic consciousness” are revealed. The authors of the scientifi c article convincingly demonstrated how the slightest change in the communi-cation situation instantly aff ects the structure of the dialogue. We study how the process of substitution of linguistic consciousness occurs in a situation of communication between a fraudster and a victim. The focus is on the seman-tic, pragmatic, syntactic aspects of speech manipulation. Attempts have been made to identify the reasons for the victim’s unquestioning adherence to the criminal’s instructions. In conclusion, the authors proved that in order to prevent this type of crime, it is most important to convey to the potential victim that it is necessary to break off the communicative act (hang up), not to give the criminal the slightest chance to replace the linguistic picture of the world, to immerse the victim in an illusion, which, when disappearing, will cause damage not only to the victim’s bank account, but also to mental health. The theoretical signifi cance of the scientifi c article is seen in the fact that the real recorded speech of the fraudster was studied and the suggestive potential of the remarks was investigated. The results of the study will be useful to anyone who fi nds themselves a victim within the fraudulent discourse.

Cultivating wiser service systems through communication

PurposeOur purpose is to offer the service research field a framework for cultivating wiser service systems via wise communication–which we define as “interactional activity that reflects and reifies the integrative, practical, and relational nature of organizations.”Design/methodology/approachWe draw on the Communicative Constitution of Organizations (CCO) theory to integrate insights and findings from three primary research fields – service, communication, and organizational science – to develop a framework for cultivating wiser service systems through wise communication.FindingsOur framework identifies three major components of wise communication: integrative, practical, and relational. These components require that wise communication be “holistic,” “dynamic,” and “constitutive” (the integrative component); “active,” “contextual,” and “pragmatic” (the practical component); and “compassionate,” “open-minded,” and “humble” (the relational component). We use illustrative examples from healthcare to show how these nine characteristics enable wise communication practices that facilitate wiser service systems.Practical implicationsOur framework provides helpful ways to organize and inspire insights into cultivating wiser systems. This framework identifies the theoretical components of wise communication and specific communicative actions that system members can implement to shape wiser service systems.Social implicationsWiser service systems are necessary to tackle humanity's complex social, economic, and environmental challenges.Originality/valueWe propose a novel framework for cultivating wiser systems centered on wise communication. This framework contributes new insights into theory and practice. The application of CCO theory to service systems is unique. Our article is also an early example of adding normative context to the CCO literature. While wisdom literature primarily focuses on aspects of individual wisdom, we broaden the wisdom literature to service systems.

İNFORMASİYA TEXNOLOGİYASINDAN İSTİFADƏNİN DİDAKTİK MƏZMUNU

Didactic Content of using Information Technologies Summary The study defines education as a system in which the main participants in the educational system are teachers, students, the educational contingent and the learning environment. If we can create the ability and training to use ICT in these core activities, then it can be argued that the necessary work to develop them in the teaching and educational system has been done. We see that the role of ICT in improving the quality of education is great. Key words: didactic content, information and communication technologies, information society, activities and events, student-centered

A Sociological Imagination: The Neglected Concept in Transformation Theory

Malcolm Knowles visited Teachers College as I commenced studying there in 1978. But Paulo Freire’s Pedagogy of the Oppressed opened the possibility that adult education could be radical and transformative. In the same year Jack Mezirow (1978) published his theory of perspective transformation. Andragogy was useful but a paradigm shift in the field of adult education had occurred and through multiple iterations over the following decades we are the inheritors of these exciting developments. Mezirow borrowed from Jürgen Habermas whose theory of communicative action he creatively integrated with the theory of transformative learning (TL). Adult education, that traditionally linked itself with the project of democracy, had a new critical theory inspired understanding of adult learning that works towards democracy. It is this connection that makes TL important in a world facing multiple (connected) crises – climate change, radicalizations, the rise of the far right and wars.

Cultural Responsiveness in Academic Physical Therapy: An Administrative Case Report.

This paper describes how the administrative leadership of 1 physical therapy department curated, implemented, and evaluated a culturally responsive administrative support strategy to foster a positive working environment. Participants' perceptions of culturally responsive practices were explored using climate survey data. This case occurred in the physical therapy and rehabilitation science department at an academic medical center in the United States. The department administers 5 educational programs, 3 faculty practices, a community clinic, and a robust research enterprise and employs over 100 employees. After a historic sociocultural event, administrators implemented a series of actions to understand the needs of department employees and to respond in a culturally responsive manner. Interventions included supportive activities, educational opportunities, and community-building events. The department administered an annual climate survey to assess the employees' perceptions of the working climate, perceived impacts of the culturally responsive interventions, and suggestions for improving department climate. Survey analysis included frequency statistics and thematic content analysis with sensitizing concepts from a culturally responsive practice framework previously applied in primary and secondary school settings. A total of 131 employees participated in the annual climate survey from 2020 to 2022. Employees' confidence to identify and address microaggressions in working environments showed trends of overall improvement, and overall self-reported experiences with racial discrimination decreased. Participants reported positive trends in addressing discrimination among colleagues but also reported addressing offensive behaviors perpetrated by patients. Findings suggest that culturally responsive interventions are associated with positive trends in employee climate. Interventions tailored to the audience and curated to deepen cultural knowledge, enhance self-awareness, and validate others fostered a shared commitment to cultural equity. Administrative leaders have a role in fostering an inclusive climate by capitalizing on culturally significant teachable moments with sound culturally responsive strategy, bidirectional culturally sensitive communication, individual development, and collective action.

Building Partnerships Out of Barriers: Lessons Learned From Partnerships Between Centers for Independent Living and Health Departments During the COVID-19 Pandemic.

People with disabilities were left behind in the beginning of the COVID-19 vaccination rollout. More work needs to be done to connect people with disabilities to public health initiatives. Centers for Independent Living (CILs) are an important and under-utilized community partner for health departments and should be engaged as a trusted source when working to reach people with disabilities and improve access to public health programs and services. The National Foundation for the Centers for Disease Control and Prevention (CDC Foundation), through funding from the CDC, launched the Leveraging CILs to Increase Vaccine Access for People with Disabilities project. The primary goal was to increase accessibility of the COVID-19 vaccination among people with disabilities through (1) outreach and education, (2) service linkage and barrier removal through increasing accessible, (3) widespread education about the vaccine, and (4) improved partnerships between disability-led organizations and local health care providers. A grant program resulted in 39 awards distributed to CILs across the United States totaling $2 955 294.00 between November 2021 and March 2023. The project successfully resulted in reported improvements in partnerships between funded CILs and local health providers and a reported reduction in barriers to accessing vaccinations faced by people with disabilities. A suite of resources was also created to address targeted needs identified throughout partner implementation. Successful outreach to the targeted population resulted in 27 044 consumers being directly reached by CILs and 3 675 655 people reached through communication and outreach activities. Catalytic funding to disability-led organizations during public health emergency response and including people with disabilities as subject matter experts in program design can successfully strengthen access to care via trust building, message dissemination, and partnership. Building the capacity of community-based and consumer-led partners to implement evidence-based public health programming can provide a foundation for improved care for people with disabilities, particularly during an emergency response.

“If I die for touching him, let me die”: a rapid ethnographic assessment of cultural practices and Ebola transmission in high-risk border regions of Tanzania

BackgroundEbola Virus Disease (EVD) is a rare but contagious disease caused by Ebola Virus (EBOV). The first Ebola outbreaks were reported in the Democratic Republic of Congo (DRC) before subsequent reported cases in Western and East African countries, including Uganda, which borders Tanzania. Proximity to EVD-infected countries raises the prospect of cross-border transmission, raising alarm in Tanzania. This study aimed to explore the cultural practices likely to prevent or escalate EVD transmission in the event of its outbreak in the country.MethodsThis rapid ethnographic assessment employed observation, interviews, and focus group discussions to collect data from people with diverse characteristics in five regions of Tanzania Mainland namely, Kagera, Kigoma, Mwanza and Songwe regions and Zanzibar Island. The qualitative data was then subjected to thematic analysis.FindingsCultural practices may escalate the transmission of EVD and hinder its prevention and control. These cultural practices include caring sick people at home, confirmation of death, mourning, and body preparation for burial. Communal life, ceremonies, and social gatherings were other aspects observed to have the potential for compounding EVD transmission and hindering its containment in case of an outbreak.ConclusionCultural practices may escalate EVD transmission as identified in the study settings. As such, Risk Communication and Community Engagement (RCCE) activities should be interventionist in transforming cultural practices that may escalate the spread of EVD as part of preparedness, prevention, and control efforts in the event of an outbreak.

Communicative Language Teaching (CLT) in Improving Speaking Skills of Tertiary Level EFL Students of Bangladesh

In the English as a Foreign Language (EFL) context, students must be given a proper foundation of communication skills necessary in various dynamic real-world situations. This study investigates learner perception of the effectiveness of Communicative Language Teaching (CLT) in improving the speaking skills of tertiary-level EFL students in Bangladesh. A mixed-methods approach was used to collect and analyze data from 30 students, of different private universities of Bangladesh. The data was gathered by analyzing the results from the survey. The results of the study showed there was a statistically significant improvement in the speaking skills of EFL students after the CLT intervention. The students demonstrated an increase in fluency and complexity in their speaking performance. Furthermore, findings revealed that the students had positive perceptions of CLT and found it effective in enhancing their speaking skills. The findings of this study provide valuable insights into the benefits of using CLT as a teaching method in EFL environments. This suggests the importance of incorporating communicative and interactive activities in language classrooms to promote language learning and student engagement.

Exploring the behavioral mechanisms of Chinese scientists' public engagement with science based on an integrative model

Based on self-determination theory and the theory of planned behavior, this study explored the predictors and behavioral mechanisms associated with Chinese scientists' public engagement with science. The results indicated that scientists' participation was associated with their levels of perceived autonomy, their attitudes toward participation and the media, subjective norms, perceived policies, their own efficacy, specific facilitating conditions, habits related to communication, and their willingness to engage. Under different levels of autonomy, these indicators had different association with scientists' willingness to engage and their reported participation in science communication activities. As levels of controlled motivation (or external requirement to communicate) increased, more negative effects related to willingness to participate or self-reported participation were identified, and amotivation (a lack of motivation) had a direct negative association with participation. The theoretical and practical implications of these findings are discussed.

Новые формы прецедентного текста в современной интернет-коммуникации

The article examines the phenomenon of precedence in modern communication conditions, among the characteristics of which the authors note “text violence” as a process of perception and interpretation of information in the absence of the recipient’s conscious intention and need to perceive the content of the text. It is noted that within the framework of Internet communication, individual “text violence” is one of the sources of precedence. Thus, Internet communication is considered as a source of new precedent texts and as a tool for their forced introduction into the consciousness of communicants. The authors distinguish three levels of precedence: auto-precedent, social-precedent and national-precedent levels. As a precedent text, this article examines the erratives included in memes and, therefore, they have become widespread and entrenched in the speech of communicants. The authors classify erratives of this kind as a group of precedent erratives, while the second group consists of occasional erratives generated by the user directly during a communicative act. In order to identify the images generated in the minds of recipients when perceiving errative units used in precedent Internet texts, the authors conducted an associative experiment. A quantitative analysis of the experimental material demonstrates that most of the subjects are not only familiar with the precedent memes proposed to them, but also understand them in the form of erratives, offering their own interpretation. Only a small part of the participants made an attempt to edit the erratives according to the norms of the Russian language. Qualitative analysis of reactions obtained during free associative experiment allowed the authors to divide the resulting reactions into two groups: “acceptance” and “non-acceptance” by the communicants of errative precedent texts. In conclusion, it is stated that the errativization of modern communication and the acquisition of the status of precedent text by erratives through their popularization is an ongoing process.

‘The Next Step is Ours’. The Mutiny of Yevgeny Prigozhin and the Wagner Group in the Perspective of Tactical Communication Approach

The article analyses the tactics of the rebellion of Russian oligarch Yevgeny Prigozhin and the Wagner Group of 23–24 June 2023. Referring to the concept of communicative tactics, the article argues for the thesis that Yevgeny Prigozhin’s rebellion was a strategy to provide a platform to express his expectations and negotiate with political power. This suggests viewing the rebellion as an act of communication and the rebels as rational actors. The article addresses the issue of tactics, rarely discussed in rebellion studies. The aim of the text is to answer the question of the mechanisms regulating the course of the revolt of J. Prigozhin and the Wagner Group militants. At a more detailed level, the article reconstructs the ways in which J. Prigozhin used two tactics characteristic of military mutinies treated as manifestations of tactical communication: making accusations public and formulating threats to use force.

The Interplay between Citizen Activities and Space across Different Official Memorial Landscape Construction Phases: Disaster Risk Reduction in Ishinomaki, Japan

Memorial facilities are one of the crucial places where citizens conduct activities facilitating disaster risk reduction (DRR). However, previous studies have primarily focused on the post-construction phase of official memorial facilities, neglecting the citizen activities collaborating with the official memorial construction process before and during the construction process. This research gap is important considering the urgency of disaster-affected regions to recover from spatial, social, and psychological voids while working towards the goal of DRR, including the efforts of citizens in the official efforts. This study addresses this gap by examining the case of the official memorial park in Ishinomaki, Tohoku region, following the Great East Japan Earthquake. Here, local citizens actively participated in activities before, during, and after park construction, engaging with official efforts. Data were gathered from various online sources to capture activity, space, and management information. Employing a mixed methods research approach, we conducted both quantitative analysis, counting labels of structural coding, and qualitative description of original texts. Our findings reveal that fostering mutual respect built on communication and collaborative tree-planting activities were crucial for maintaining the pre-existing citizen activities and collaborative construction during the official construction period. Additionally, the implementation of a collaborative regulation system was vital for integrating and managing spontaneous citizen activities to achieve the park’s intended objectives post-opening. In conclusion, we highlighted a framework elucidating the mechanisms through which these processes contribute to DRR across key phases of disaster risk management: preparedness, prevention, response, and recovery (PPRR). These insights are important in guiding efforts to engage citizens in DRR initiatives through recovery and reconstruction facilitated by memorial facilities.

Online faith-holder communities in crisis: proposing and testing a dual-challenge model

PurposeThough current literature has started to recognize the significant role that online faith-holders play in the context of brand reputation crises, extant research lacks a theoretical framework to explain the process in which online faith-holders endure the harm in brand reputation while collectively rebuilding the reputation. We propose and test a dual-challenge model for a more systematic understanding of faith-holder communities in brand reputation crises.Design/methodology/approachFocusing on collective-level communication activities, we quantitatively compared the volume, valence and variance of a faith-holder community’s communication (441,611 posts by 3,228 fans over 14 days) before and after a brand reputation crisis.FindingsOur longitudinal data demonstrated that the crisis was a significant threat to group sentiment and cohesion. Nevertheless, the community was highly resilient and adaptive. Their emotions quickly recovered, and they promptly restored group cohesion and coordinated crisis response efforts after the crisis.Originality/valueThis study challenges the traditional assumption that online users are independent, static and reactive during brand crises. Instead, it conceptualizes online faith-holder community as a connected, proactive and dynamically adaptive group in crisis situations. This dual-challenge model highlights the importance of internally fostering collective resilience while externally coordinating crisis responses in a faith-holder community.

A qualitative study of maternal and paternal parenting knowledge and practices in rural Mozambique

BackgroundProviding nurturing care for young children is essential for promoting early child development (ECD). However, there is limited knowledge about how mothers and fathers across diverse contexts in sub-Saharan Africa care for their children and from whom they receive guidance and support in their caregiving roles. We aimed to examine caregivers’ nurturing care practices and sources of parenting knowledge in rural Mozambique.MethodsThis is a secondary analysis using data from a qualitative evaluation of a pilot intervention to improve nurturing care for early child health and development within existing health systems. The evaluation was conducted across three primary care health facilities and their catchment areas in Nampula province, Mozambique. For this study, we analyzed data from in-depth interviews conducted with 36 caregivers (32 mothers and 4 fathers) to investigate mothers’ and fathers’ daily caregiving experiences. Data were analyzed using thematic content analysis.ResultsCaregivers described various caregiving roles relating to general caregiving of young children (e.g., feeding, bathing, caring for child’s health) and stimulation (e.g., play and communication) activities. Mothers more commonly engaged in general caregiving activities than fathers, whereas both mothers and fathers engaged in stimulation activities. Other family members, including siblings, grandparents, and aunts/uncles, were also actively engaged in general caregiving activities. With respect to sources of parenting knowledge, caregivers received parenting guidance and support primarily from their own mothers/parents and facility-based health providers.ConclusionsThese findings highlight the importance of adopting a holistic approach involving caregivers and their context and reveal potential strategies to promote caregiving and ECD in rural Mozambique and similar contexts.

The Influence of Social Networks on the Formation of Modern Culture and its Relationship with Philosophy

The purpose of the research is to highlight the role of social media in the dynamic processes of modern culture development. Socio-cultural progress requires effective tools that will ensure the involvement of individual and social potential. Therefore, the article aims to position social media in the paradigm of the information and digital society. The research methodology is focused on the analysis of scientific works that interpret the content and format of information and communication activity of social media resources. The synergistic approach involves the formation of relevant algorithms for broadcasting social relations based on the interaction between different institutions and correlated with philosophical and ideological guidelines. The results of the study identify a number of information and communication dimensions that define worldview and mental meanings and form practice-oriented models of engaging society in synergistic interaction through social media resources. Among the key dimensions of the functioning of social networks in the information society system are: information, technology, dynamism, flexibility, creativity, heuristics, innovation. A promising area of research into the role of social networks in the context of actualising the philosophical and synergistic discourse is the problem of public self-organisation - the integrity of the approach to understanding social activity. Thus, social networks play an important role in the implementation of the principles of functioning of the social order (local or large-scale), providing the information and communication component of social activity. At the same time, social networks are actually becoming platforms where not only certain principles or elements of social development are presented, but also where discussion activity, debate and identification of the specifics of their implementation are formed. The problem of risks associated with the use of the potential of social communication, namely, responsibility, information security, and compliance with the norms of information culture, remains a matter of debate. Philosophy has historically fulfilled the mission of reconciling innovative dimensions with the fundamental dimensions of social activity, so the mental perception of the status of social networks is no less important than their functional potential.

Utilizing Communicative Activities to Teach Oral English Skills to Students at Tuyen Quang School for Excellence (TSE)

This study investigates the efficacy of utilizing communicative activities to enhance oral English skills among students at Tuyen Quang School for Excellence (TSE). Recognizing the paramount importance of oral proficiency in mastering a foreign language, this research aims to address the challenges faced by students in traditional English classrooms where communicative opportunities are limited. Through a structured implementation of various communicative activities, such as role-plays, discussions, and problem-solving tasks, we observed significant improvements in students' speaking abilities. Data were collected through pre- and post-intervention assessments, surveys, and interviews, providing a comprehensive understanding of the impact of these activities. The findings reveal that not only do communicative activities significantly improve oral skills, but they also boost students' confidence and willingness to participate in speaking tasks. This study underscores the necessity of incorporating interactive and student-centered approaches in English language teaching to foster better communicative competence.