Collaboration or competition? This question is at the centre of this editorial, which explores the importance of sector-wide approaches to research into educational technology. This has become particularly relevant in recent years in response to a range of significant challenges or disruptions the tertiary education sector has had to face, for example, responding to the COVID-19 pandemic or the emergence of new generative AI tools. To address these challenges, we have taken a collaborative approach to writing this editorial, with contributing authors from across the world responding to four key questions. The responses to those questions were then arranged into four key themes: collaboration in response to disruption, individual benefits from collaboration, communal benefits from collaboration, and ensuring collaborative wisdom. The editorial concludes with a section that situates the preceding discussion in a broader context and challenges us to consider our wider impact on the world as a sector and, in particular, as related to educational technology. We conclude that collaboration is a must and has the potential to empower us to push the boundaries of what is possible.
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