Classical Hypothesis Testing Research Articles

The Influence of Financial Ratios on Investment Decisions in the Food and Beverage Subsector on the Indonesian Stock Exchange

The purpose of this study is to determine the effect of financial ratios on investment decisions in the food and beverage sub-sector listed on the Indonesia Stock Exchange for the 2019-2022 period. This study uses a quantitative research type and sampling using a purposive sampling method. The population in this study were 27 companies and the sample of this study was 10 companies. Data collection techniques used Multiple Linear Regression testing, Multiple Regression Classical Assumption testing, hypothesis testing and determination coefficient testing. The data processing of this study used SPSS 27, 2024. The results of this study indicate that partially the profitability ratio (Return on Asset) with t-count <t-table (-9.064<2.028) with a significant level (0.001<0.05) has a negative but significant effect on investment decisions, the liquidity ratio (Current Ratio) with t-count <t table (-1.316<2.028) with a significant level (0.197>0.05) has a negative but insignificant effect on investment decisions and the solvency ratio (Debt to Equity Ratio) with t-count <t table (-2.266<2.028) with a significant level (0.030<0.05) has a negative but significant effect on investment decisions.

The Influence of the Number of Banks, Distribution of Funds, and Sources of Funds on the Performance of Commercial Banks in Indonesia

This research aims to determine the impact of the number of banks, distribution of funds, and sources of funds on the general performance of banks in Indonesia. The location of this research is Indonesia. The object of this research is to collect data on the number of banks, distribution of funds, sources of funds, and performance of commercial banks in Indonesia, taken from the Central Statistics Agency website during 2018–2022. The data analysis method used is the multiple linear regression test using the classical assumption test, regression testing, and hypothesis testing. Based on the research results, it can be explained: 1) Partially, the number of banks does not influence but is significant on bank performance (-3.333 < 2.110; 0.004 < 0.05), the distribution of funds does not influence and is not substantial on bank performance (-1.992 < 2.110; 0.5063 > 0.05), and the source of funds influences and is significant on bank performance (3,440 > 2,110; 0.003 < 0.05); 2) Simultaneous positive and significant influence of the number of banks, distribution of funds, and sources of funds on performance (17.113 > 2.96; 0.000 < 0.05; 3) The bank performance variable has no relationship with the variable number of banks, distribution of funds with the figures shown being -0.753, -0.482 and has a relationship to the source of funds of 0.501

The Influence of Accessibility, Design, and BUMDes Website Features on the Effectiveness of BUMDes Management in Sumberpucung District

Good management of Village-Owned Enterprises (BUMDes) is very important to support economic growth in the region. The BUMDes website of Sumberpucung District has been developed to support the effectiveness of BUMDes management there. This study aims to explore the influence of the existence of the website in terms of accessibility, interface design, and website features on the effectiveness of BUMDes management. Research data were obtained through literature studies and filling out questionnaires from 25 research samples. The research instruments used were tested through validity and reliability tests, and the data and regression models used were tested through classical assumption tests and hypothesis tests. The results of the study showed that accessibility, interface design, and website features had a significant positive effect on the effectiveness of BUMDes management in Sumberpucung District. The three variables also had a simultaneous effect on the effectiveness of BUMDes management. The results of this study are expected to be a consideration in the management of BUMDes in Sumberpucung District in the future and provide broader insights regarding the use of information technology and organizational management.

Pengaruh Brand Equity dan Online Customer Reviews (OCRs) terhadap Keputusan Pembelian Produk The Originote pada Aplikasi Tiktok Shop

Tiktok is the only social media that is widely used by shoppers to see product reviews before deciding to buy. One of the most searched content is beauty products. Research was conducted to determine the effect of brand equity and online customer reviews (OCRs) on purchasing decisions for The Originote products on the Tiktok Shop Application. This study focuses on The Originote skincare using quantitative methods. The sample used was Generation Z in Malang City with a multistage random sampling technique. Data analysis includes instrument testing, descriptive, classical assumption testing and hypothesis testing. The results of the study show that both brand equity and OCRs variables significantly contribute to purchasing decisions. Partially and simultaneously, both variables have a significant influence on purchasing decisions. To improve and strengthen brand equity, The Originote needs to upgrade the outer packaging so that the product is protected from impact. On the other hand, to improve online customer reviews, The Originote needs to create an SOP for admins to reply to customer reviews.

Pengaruh Kualitas E-Service dan Nilai Pelanggan terhadap Kepuasan Pelanggan Tokopedia di Kota Batam

The aim of this research is to see how customer value and e-serial quality influence Tokopedia customer satisfaction in Batam City. The population of Tokopedia users or consumers in 2024 is the subject of this research. By using purposive sampling and the Lameshow formula approach, 100 respondents were selected as samples for this research. Multiple linear regression was used for data analysis, along with classic influence, hypothesis and assumption testing, as well as data quality testing. The results of multiple linear regression analysis show that there is a relationship of 18.8% between electronic service quality and customer happiness. Customer satisfaction is influenced by customer value by 31%. Using coefficient of determination analysis (R2), the results show that customer value and e-service quality together explain 29.7% of the variation in customer satisfaction. In addition, the results of the t test and F test show that customer value and e-service quality together have a positive and significant effect on customer satisfaction at Tokopedia in Batam City.

THE INFLUENCE OF TRAINING AND WORK ENVIRONMENT ON EMPLOYEE PERFORMANCE AT PT SAMWON COPPER TUBE INDONESIA

The objective of this study is to determine the influence of training and work environment on employee performance at PT Samwon Copper Tube Indonesia in Tangerang Regency, Banten. The method used is quantitative. The sampling technique used is saturated sampling, meaning all members of the population are used as the sample, resulting in a sample of respondents in this study. Data analysis was conducted using validity tests, reliability tests, classical assumption tests, regression analysis, correlation coefficients, determination coefficients, and hypothesis testing. The study results indicate that training has a positive and significant effect on employee performance, with a regression equation showing a direct relationship. The coefficient of determination shows that part of the variation in employee performance can be explained by the training variable, and hypothesis testing results indicate a positive and significant influence of training on employee performance at PT Samwon Copper Tube Indonesia in Tangerang Regency, Banten. The work environment also has a positive and significant effect on employee performance, with a regression equation showing a direct relationship. The coefficient of determination shows that part of the variation in employee performance can be explained by the work environment variable, and hypothesis testing results indicate a positive and significant influence of the work environment on employee performance at PT Samwon Copper Tube Indonesia in Tangerang Regency, Banten. Training and work environment simultaneously have a positive and significant effect on employee performance, with a regression equation indicating the contribution of these two variables together. The coefficient of determination shows that a large portion of the variation in employee performance can be explained by training and work environment, while the remainder is influenced by other factors. Hypothesis testing results indicate a positive and significant influence of training and work environment simultaneously on employee performance at PT Samwon Copper Tube Indonesia in Tangerang Regency, Banten.

Pengaruh Kepemimpinan dan Komunikasi terhadap Kinerja Karyawan pada PT. Duta Indah Global Kencana

This research aims to determine and analyze the influence of leadership and communication on employee performance at PT.Duta Indah Global Kencana. The population in this study were all employees of PT. Duta Indah Global Kencana totaling 56 people. The sampling technique used is using saturated samples. The data collection technique in this study uses a questionnaire distributed to employees of PT. Duta Indah Global Kencana. This study uses a quantitative method and the collected data is processed with SPSS 25. Data analysis techniques in this research use classical assumption tests, multiple regression, hypothesis testing and coefficient of determination. Based on the research results, it can be concluded that leadership and communication have a significant effect on employee performance.

Pengaruh Good Corporate Governance Terhadap Profitabilitas Perusahaan Manufaktur Sektor Barang Konsumsi yang Terdaftar di Bursa Efek Indonesia Periode 2019-2022

This study to determine the influence of the independent commisioners, board of directory, and audit committee on the profitability of manufacturing companies in the consumer goods sector listed on the Indonesia Stock Exchange (IDX). The data uses secondary data with a population of 113 companies listed in the consumer goods sector on the IDX. The sampling applies purposive sampling totaling 52 companies. The data analysis uses classical assumption test, hypothesis testing, and linear regression test. The results show that: 1) The independent commissioners partially does not influence the company’s profitability, 2) Partially, the board of directors does not influence the company’s profitability, 3) Partially, the audit committee influence the company’s profitability, 4) while the independent commissioners, board of directors, and audit committee simultaneously influence the company’s profitability.

PENGARUH PERSEPSI MANFAAT PERSEPSI KEMUDAHAN PENGGUNAAN DAN ONLINE CUSTOMER REVIEW TERHADAP MINAT PENGGUNAAN APLIKASI MYPERTAMINA DI KABUPATEN GIANYAR

MyPertamina is a digital financial application that can be used to pay cashless fuel oil. This study was conducted to test whether the variables in this study had a joint and individual influence on the interest in using MyPertamina in Gianyar Regency. The number of target groups consisted of 96 respondents, with a stratified sampling technique and based on criteria. Data analysis used classical hypothesis testing and multiple linear regression analysis. Overall the results of the study show a positive and significant trend. The variables Perceived Usefulness (X1) and Online Customer Review (X3) partially have a unidirectional and real influence, however, perceived ease of use (X2) shows a positive but not significant trend, meaning that the more positive values generated, the greater the interest in MyPertamina, but the convenience provided by MyPertamina is not strong enough to affect interest in using MyPertamina actually.

PENGARUH PENGETAHUAN KEWIRAUSAHAAN DAN MOTIVASI BERWIRAUSAHA TERHADAP MINAT BERWIRAUSAHA REMAJA DI BANJAR JELEKA DESA BATUAN KECAMATAN SUKAWATI

Jele Kabanja, Batuan Village, Sukawati District In an effort to increase interest in entrepreneurship among the younger generation, there are concerns and problems faced related to knowledge and motivation for entrepreneurship. The aim of the research is: To find out whether there is a simultaneous, partial, positive and significant influence between entrepreneurial knowledge and entrepreneurial motivation on teenagers' entrepreneurial interest in Banjar Jeleka, Batuan Village, Sukawati District. The number of samples determined using the saturated sample method was 87 people. Data analysis uses classical hypothesis testing, multiple linear regression analysis, analysis of the coefficient of determination, statistical analysis of the F test (F test), and statistical analysis of the t test (t test). Results show that entrepreneurial knowledge and entrepreneurial motivation simultaneously or partially have a significant positive influence on the entrepreneurial interest of the younger generation in Banjar Jeleka, Batuan Village, Sukawati District

Pengaruh Komisaris Independen, Capital Intensity Dan Financial Distress Terhadap Konservatisme Akuntansi

This research aims to test and prove the influence of independent commissioners, capital intensity and financial distress on accounting conservatism” (Empirical Study on LQ 45 index companies listed on the BEI for the 2018-2023 period).The type of research used is a quantitative method. The type of data used is secondary data in the form of financial reports of LQ 45 companies listed on the Indonesia Stock Exchange for the period 2018-2023. Samples were collected using the purposive sampling method. The number of companies that met the research sample criteria was 15 companies out of 45 companies with a research period of 6 years of observation, so that a total of 90 research samples were obtained. Data processing using the Eviews 10 Statistical Program. Next, carrying out various tests including descriptive statistical tests, panel data model tests, model selection tests, classical assumption tests and hypothesis tests. So the research results prove that independent commissioners, capital intensity and financial distress simultaneously influence accounting conservatism. Independent commissioners partially influence accounting conservatism. capital intensity influences accounting conservatism. Financial distress has no effect on accounting conservatism.

Local Halal Cosmetics: How Halal Certification, Brand Image and Influencers Shape Purchase Decisions

This study explores the factors influencing consumer decisions to purchase Somethinc cosmetics, with a focus on the effects of halal certification, brand image, and influencer endorsements. Utilizing a quantitative approach, data was collected through surveys from 179 consumers who have purchased or used Somethinc products. The sample was selected using purposive sampling, and data analysis included validity, reliability, classical assumption tests, hypothesis testing, and multiple linear regression. The results indicate that Muslim consumers are particularly cautious about choosing cosmetics that align with both their beauty needs and religious values. Influencer recommendations, halal certification, and a positive brand image significantly impact purchasing decisions. These findings provide valuable insights for cosmetic companies like Somethinc, suggesting that improving product quality, building a strong brand, and collaborating with relevant influencers can effectively reach and engage a broader consumer base.

Pengaruh Promosi, Harga dan Kepuasan Pelanggan Terhadap Penjualan pada UMKM di Sektor Percetakan Kota Medan

This study aims to examine and analyze how and to what extent advertising, price and customer satisfaction affect the sales of MSMEs in the Medan printing sector. The research method used in this study is a quantitative method with a descriptive approach. The data used is primary data collected from respondents and SMEs. The target of this survey is printing in the city of Medan, and the target survey is data of 50 respondents. This study uses the SPSS 20.0 test device for classical hypothesis testing, multiple regression analysis, and hypothesis testing. Based on the results of the hypothesis test or t-test, it can be shown that: Promotion will partially have a significant positive impact on the sales of MSMEs in the printing sector in the city of Medan. Prices have a significant positive impact on the sales of MSMEs in the Medan printing sector. Customer satisfaction has a significant positive impact on MSME sales in the Medan printing sector. And the results of the F test show that the quality of advertising, price and service have a significant positive effect on the sales of MSMEs in the printing sector in Medan city. Together, the results of this test show that the variables of promotion, price, and service quality contribute 74.4% to the sales variable. Price and service quality have a significant positive effect on the sales of Medan printing MSMEs. Together, the results of this test show that the variables of promotion, price, and service quality contribute 74.4% to the sales variable. Price and service quality have a significant positive effect on the sales of Medan printing MSMEs. Together, the results of this test show that the variables of promotion, price, and service quality contribute 74.4% to the sales variable.

PENGARUH LITERASI KEUANGAN, GAYA HIDUP, DAN ELECTRONIC MONEY TERHADAP PERILAKU KONSUMTIF MAHASISWA GENERASI GEN-Z

The purpose of this study was to determine the effect of financial literacy, lifestyle, electronic money on the consumptive behaviour of generation z students at Prima Indonesia University. Consumptive behaviour can be explained by looking at the habits of the subject, in this case students, who more often buy goods to meet their wants rather than needs rather than saving or investing. Good financial literacy is expected to help all individuals carry out good financial behaviour. The reality that is often encountered today is the tendency of students who are late adolescents to imitate a consumptive lifestyle that is all up to date. Excessive use of e-money can trigger consumptive behaviour. Consumptive behaviour is associated with excessive consumption patterns of goods or services, beyond the limits of one's needs. The research method uses a quantitative method with a sample size of 100 students. Data collection was carried out through interviews, questionnaires and documentation studies. Data testing was carried out by conducting classical assumption tests, regression tests and hypothesis testing using SPSS. The results of the study showed partially and simultaneously that financial literacy, lifestyle, electronic money had a significant effect on consumptive behaviour.

Pengaruh Literasi Keuangan Terhadap Kinerja Keuangan Usaha Mikro Kecil dan Menengah (UMKM) dengan Perilaku Pengelolaan Keuangan sebagai Variabel Intervening

This study aimed to determine the influence of financial literacy on the financial performance of MSMEs with financial management behavior as an intervening variable. The method used in this research was quantitative. The population in this study consisted of MSME actors in the East Alok District, totaling 1,548 MSME actors. The sampling technique employed simple random sampling with a total sample of 94 respondents. The type of data used in this study was primary data. The data collection procedure utilized questionnaires measured with a Likert scale. The data analysis technique used in this study was a simple linear analysis method, including descriptive statistical tests, data quality tests, classical assumption tests, hypothesis tests, and path analysis. The results of the study indicated that: (1) Financial literacy did not affect the financial performance of MSMEs, (2) Financial literacy affected the financial management behavior of MSMEs, (3) Financial management behavior did not affect the financial performance of MSMEs, and (4) Financial management behavior could not mediate the influence of financial literacy on the financial performance of MSMEs.

Pengaruh Citra Merek, Ulasan Produk dan Digital Marketing terhadap Keputusan Pembelian Kosmetik Pixy di Kota Batam

This research aims to assess the influence of brand image, product reviews, and digital marketing on purchasing decisions for Pixy cosmetics in Batam City. The utilized population consists of users who have used Pixy items, although the exact number is not yet known. The Lemeshow algorithm was used to count a total of 100 respondents using a purposive sampling strategy. Multiple linear regression models were used to test the data, along with data quality checks, classical assumption tests, influence tests, and hypothesis tests. The findings of multiple linear regression analysis show that brand image influences purchasing decisions by 59.9%. Product reviews influence 24.3% of purchasing choices. Digital marketing influences 40.9% of purchasing choices. Test results using the coefficient of determination (R2) show that brand image, product reviews and digital marketing can explain up to 70.9% of the variation in purchasing choices. Furthermore, the t test and F test show that brand image, product reviews, and digital marketing both individually and together have a good and big influence on the decision to purchase Pixy cosmetics in Batam City.

Pengaruh Struktur Modal dan Likuiditas Terhadap Profitabilitas Bank Konvensional yang Terdaftar pada Bursa Efek Indonesia

This study aims to investigate the relationship between capital structure and liquidity with profitability of conventional banks in Indonesia. This analysis uses secondary data from 24 banks listed on the Indonesia Stock Exchange between 2021 and 2023. The analytical approach used includes multiple linear regression with classical assumption tests and hypothesis testing. The findings show that while capital structure has a significant positive impact on profitability, liquidity has no impact on profitability. The limitation of this study lies in the differences in the results of financial ratio analysis which may be influenced by variations in calculation methods. This study suggests that banking companies should pay attention to capital structure management to improve profitability. The contribution of this study lies in providing insights that can be used by bank managers and researchers in making strategic decisions related to capital structure and liquidity. Further research is expected to consider more comprehensive data as well as more standardized methods to improve the accuracy of the research results.

Pengaruh Bauran Pemasaran terhadap Minat Nasabah dalam Menabung: Studi Kasus pada PT. BPRS Magetan

This research aims to determine the results of research on the influence of the marketing mix on customer interest in savings products at PT. BPRS Magetan. This research used descriptive quantitative methods using a sample of 103 savings product customers as respondents. The distribution of questionnaires was carried out using a Likert scale on variables in the marketing mix, namely, product, price, place, promotion, people, process and physical evidence. This research uses multiple linear regression analysis using instrument data tests, classical assumption tests and hypothesis tests using the t test, f test and r2. The results of this research explain that partially the product, price, place, promotion and people variables have a positive and significant influence on customer interest in saving, while the process and physical evidence variables do not have a positive and insignificant influence on the customer interest variable in saving. Then simultaneously the variables product, price, place, promotion, people, process and physical evidence have a positive and significant influence on customer interest in saving. The results of the coefficient of determination test (R Square) showed that product, price, place, promotion, people, process and physical evidence had a simultaneous influence of 86.5% on customer interest in saving on PT. BPRS Magetan.

Pengaruh Motivasi Hedonis dan Gaya Hidup Terhadap Perilaku Belanja Online di Marketplace pada Generasi Z di Kabupaten Karawang

The continuous growth of internet users has triggered major changes in online shopping behavior, where people are switching from conventional shopping to online shopping. Online shopping behavior is the process of purchasing products or services via the internet. The growth of e-commerce in Indonesia, especially through online marketplaces. This research aims to determine the relationship between hedonic motivation and lifestyle on Generation Z's online shopping behavior. By applying the Hair et al formula in the analysis. The sample selected was 90 respondents. The data obtained from the questionnaire was then analyzed using validity and reliability tests, classical assumption tests and hypothesis tests using SPSS software. The results of this study show that hedonic motivation has a significant negative effect on online shopping behavior, and lifestyle has a significant positive effect on online shopping behavior in the market.

Pengaruh Citra Merek, Harga, Kualitas Produk dan Promosi terhadap Keputusan Pembelian (Survei Konsumen Uniqlo di Jabodetabek)

The reason researchers chose the uniqlo brand as research in Jabodetabek is based on the very high mobility of the capital city community, requiring comfortable clothing for outdoor and indoor activities. This study was conducted to determine the effect of brand image, price, product quality and promotion on purchasing decisions of uniqlo consumers in the cities of Jakarta, Bogor, Depok, Tangerang and Bekasi. The research methodology uses a descriptive quantitative approach using multiple linear regression analysis which includes classical assumption tests, hypothesis testing and multiple linear regression analysis. Based on the results of multiple linear regression analysis, the equation purchase decision (Y) = 2.752 + 0.273(brand image) + 0.279(price) + 0.230(product quality) + 0.022(promotion) with an r square value of 0.431. The independent variable in this study only has a contribution of 43.1% to influence the dependent variable. While the other 56.9% is influenced by other factors.