It's the direction of all humankind's joint efforts to develop clean cooking fuels and reduce carbon emissions vigorously. While most studies found that householder and family characteristics influence household cooking fuel choice, few studies focus on the relationship between labor transfer and the choice of clean cooking fuels. Based on the three-phase survey data of the China Labor-Force Dynamic Survey in 2012, 2014, and 2016, this paper analyzes the influence of labor transfer on rural households' cooking fuel choice. It focuses on the mediating role of income and the heterogeneity of labor transfer on household cooking fuel choice under different educational levels and location conditions. The results show that (1) from 2012 to 2016, there are regional differences in the development of clean cooking fuels; (2) labor transfer can promote households to choose clean cooking fuels, and this result remains robust after controlling for endogeneity; (3) labor transfer indirectly influences household cooking fuel choice through affecting family income; and (4) the impact of labor transfer on household cooking fuel choice varies with different education levels and location conditions. Therefore, analyzing the optimization of rural cooking energy structure from the perspective of labor transfer plays an important role in ensuring the sustainable development of clean cooking fuels in rural areas.