Farmers in Tidore City of the Islands grow a lot of capsicum frutescens as a horticultural product. Initiatives to increase production and close the production gap between the regions must go hand in hand with the government's efforts to make Tidore Island City a ravit pepper supplier in Northern Maluku. The cultivation technique is one of the reasons for the variance in raw pepper production. The study's goal is to investigate the level of application of Good Agriculture Practices (GAP) in pepper growing in the Eastern Tidore district and the techniques that can be used to affect GAP implementation. The study was conducted in Tidore City Eastern District, Northern Maluku Province. Purposive sampling is a sample-taking approach in which respondents were chosen at random from among 100 farmers, with the criterion of farmers who had been attempting to rawit pepper for more than 5 years. Land location (X1), soil preparation and planting media (X2), seed quality (X3), planting and maintenance (X4), fertilizer (X5), plant protection (X6), pesticides (X7), harvest (X8), post-harvesting (X9), and waste and rubbish handling (X10) are the ten assessment parameters. Descriptive analysis, Likert scale, and SWOT analysis were used to analyze the data. According to the study findings, farmers' grasp of GAP is rather excellent, and the rate of GAP implementation has an average score of 2.70 in the reasonably good category. The S-O strategy, which, with soil fertility, has both the potential to expand the development of horticultural crops as well as the knowledge and skills of farmers sufficiently skilled in chili cultivation techniques, can increase the production of chili rawit in the Eastern Tidore district.