Changes In Attitudes Research Articles

Uncovering Holistic Contemporary Paradigms and Hamemayu Hayuning Bawana to Realise Sustainable Development Goals

Objective: This research aims to: (1) understand the historical development of Holistic Contemporary Worldview (CHW) and Kejawen Philosophy (Hamemayu Hayuning Bawana/HHB); (2) explore the correlation between CHW and HHB; (3) compare the axiology of HHB and CHW to better understand the path to achieving sustainable development goals; and (4) identify opportunities for maintaining sustainability through the perspectives of CHW and HHB. Theoretical Framework: The Earth is currently facing unsustainable changes, which are evident in climate change and the increasing frequency of disasters. These problems are believed to stem from reductionist-mechanist thinking, which fosters an anthropocentric attitude. In contrast, holistic thinking offers a new perspective on nature, seeing it as an interconnected whole where each component supports the others to maintain prosperity and balance. This idea is in line with the Javanese philosophy of life, HHB, which emphasizes harmony between humans and nature to enhance the beauty of life. Both concepts highlight the need for fundamental changes in the way humans interact with each other and nature to support the achievement of Sustainability especially the implementation of the Sustainable Development Golas (SDGs). Method: This descriptive qualitative research uses a literature study technique that is conducted in three stages. First, a literature study on the historical development of human views on nature, both from the Western view (CHW) and the Eastern view, especially Java (Kejawen-HHB). These historical developments are presented in the form of narratives to provide a clear picture of events and context, thus helping in understanding each philosophy. The second stage reviews these narratives to identify the core similarities and differences between the two approaches. Finally, the third stage analyses these comparisons to find clues about new approaches to sustainability, especially attitudinal changes to support the achievement of sustainable development goals Results and Discussion: This research shows that the concepts of CHW and HHB are two concepts that emerged from two different regions and times but have the same philosophical line. Both understand that all components of nature need to coexist and respect each other psychologically and even spiritually. This change in attitude is necessary to avoid the evil nature of humans (greed and arrogance) in fulfilling their needs in the form of development. The goal of sustainable development should be utilized for the benefit of the many and the broad (inclusive), which is the core concept of deep ecological understanding (Ecosophy of CHW) and needs to be supported by the concept of roso (spiritual culture of HHB). Both approaches have significant similarities and differences in some aspects but share the common goal of maintaining a dynamic balance to sustain living systems. Research Implications: The findings of this research are expected to contribute to a new perspective on how to achieve sustainability. The old approach based on classical mechanics is still relevant and useful to support the achievement of the SGDs, but the complexity of the world demands a change in behaviour in treating the universe and development. CHW and HHB provide new clues on how to achieve this. Originality/Value: This study compares and correlates two approaches from distinct origins: one rooted in the logic-driven Western culture and the other in the spiritual-based Eastern tradition. These approaches also emerged in different eras: one in the modern, complex age, and the other in the mythology-based ancient kingdom. By examining this correlation, the study underscores the importance of regulating thoughts and behaviors to ensure the continuity of life, particularly within the complexities of modern civilization.

“I have learned that nothing is given for free”: an exploratory qualitative evaluation of a social norms edutainment intervention broadcast on local radio to prevent age-disparate transactional sex in Kigoma, Tanzania

BackgroundPromising evidence supports the effectiveness of edutainment interventions in shifting norms to prevent violence against women and girls and other harmful practices, yet further research into mechanisms and pathways of impact is needed to inform intervention development, delivery and scale-up. This exploratory qualitative evaluation examined the feasibility and indications of change in attitudes, beliefs, norms and behaviours following the broadcast of a radio drama aired to prevent age-disparate transactional sex in Kigoma, Tanzania.MethodsOver seven weeks, six episodes were broadcast on local radio weekly, between November and December 2021 in Kigoma, targeting adolescent girls (aged 13–15 years) and their caregivers. Reflection sessions were conducted twice a week with 70 girls across seven schools, supplemented by after-school Girls’ Club listening sessions for a subgroup of 30 girls. We conducted seven before and after focus group discussions, five with girls (n = 50), one with men caregivers (n = 9) and one with women caregivers (n = 9) and analysed them using thematic and framework analysis approaches.ResultsOverall, we found that while girls exhibited significant engagement with the drama, caregiver participation, particularly among men, was low. Thus, no clear changes were detected in men. We did not find any differences in impact based on listening sessions’ attendance vs. home listening. We detected positive changes among girls and women in four thematic areas after listening to the drama: (1) participant’s increasingly challenged perceptions about what kinds of girls and men take part in age-disparate transactional sex, what can be exchanged, and men’s motivations for engaging; (2) there was a shift from attributing blame for age-disparate transactional sex relationships from girls to men; (3) girl’s reported increased agency and confidence to avoid age-disparate transactional sex relationships; and (4) we found a heightened sense of responsibility and recognition for the role of parents, peers and community members in preventing age-disparate transactional sex.ConclusionsThese findings highlight the need for further implementation research to explore ways to effectively engage men. They also underscore the potential of engaging, evidence-based edutainment interventions in fostering spontaneous critical reflection about complex behaviours such as age-disparate transactional sex, and diffusing key messages among target populations without the use of organised diffusion activities.

Non-State Actors in Asymmetric Conflicts: What does It Mean and What Follows of It

The article examines the problem of the participation of non-state actors in armed conflicts in the post-war period. The study is based on the theory of asymmetric conflict, which offers hypotheses about the reasons for the paradoxical defeat of developed countries against relatively weak opponents, including non-state actors. The empirical basis of the study is armed conflict databases, which allow us to test sole observations and hypotheses about the characteristics of asymmetric armed conflicts. The study uses the databases of the Uppsala Conflict Data Program Project (Sweden) and the COSIMO Project (University of Heidelberg, Germany) as well as publications of the Stockholm International Peace Research Institute (SIPRI). The study shows that the phenomenon of asymmetric conflicts reflects several important patterns of armed conflicts in the post-war period: the predominance of intrastate over interstate conflicts; the internationalisation of armed conflicts through the involvement of other countries, international organisations or non-state actors; the direct or indirect involvement of great powers in such conflicts; and the majority of armed conflicts occurring in Asia, Africa and the Middle East. Post-war armed conflicts are often referred to as “proxy wars” because the direct participants in the conflict are supported by external actors – states or non-state actors. The issues in conflicts between states and non-state actors are often political in nature, and the fundamental distinction between domestic and foreign policy has been overcome. The post-war period shows a gradual change of attitude towards the participation of non-state actors in armed conflicts, which reflects the recognition of their legitimacy as participants in the conflict, the negotiation and conclusion of agreements on the cessation of hostilities. Non-state actors in armed conflicts are themselves legitimised as representing the interests of particular groups and the goals of their struggle. UN peacekeeping operations since the end of the Cold War confirm these changes. Research on the participation of non-state actors in armed conflict reveals a broadening of the agenda and methodology for the study of post-war armed conflict, reflecting significant changes in the practice of international relations. These changes concern who is recognised as a legitimate actor in international relations, what role non-state actors play in armed conflict, and how non-state actors are viewed by other actors in international relations – states, international governmental and non-governmental organisations.

Flight Control Based on Adaptive Output Feedback for Quadrotors Using Quaternions

Quadrotors are expected to play an active role in out-of-sight areas such as equipment inspection and transportation of supplies to disaster areas. However, ensuring stable and highly accurate automatic flights has become a significant challenge. Trajectory tracking control methods that combine adaptive output feedback control based on almost strictly positive real characteristics and backstepping strategy have been proposed for a quadrotor control system with nonlinearities. These methods have simple structures and are robust. However, existing adaptive control methods have the problem of singularities, owing to the use of Euler angles in the modeling of quadrotors. In this paper, we propose an adaptive control method that enables a wider range of attitude changes using quaternions. The effectiveness of the proposed method is validated through numerical simulations.

Stakeholder Perspectives on the School Food Environment: Insights from South African Learners-A Pilot Study.

Leveraging learner-driven insights to enhance the SFE can significantly influence food choices by decreasing the consumption of unhealthy foods and increasing access to healthier options. Using learners' voices as important stakeholders in the school food environment (SFE), this qualitative research study aimed to gain a deeper understanding of their perspectives, identify barriers and enablers to fostering a healthy SFE in South African public schools, and explore the link between the SFE and learners' food choices. Six focus group discussions (FGDs) with 4-6 participants were held in six schools, including three primary and three secondary schools in the KwaZulu-Natal Department of Education's iLembe district, SA, with learners aged 12-14 and 15-18 years, respectively. Learners were asked how schools could help them eat healthier and how their SFE benefitted them. The data were analysed using thematic data analysis methods. The FGDs generated 14 themes and subthemes. Emerging information suggests a lack of control over the sale of unhealthy food despite the existence of guidelines. This is further exacerbated by the marketing of unhealthy foods, which prevents learners from selecting healthier options. Furthermore, they stated that promoting the school food programme (SFP) and changing attitudes towards healthy food intake through comprehensive nutrition education are useful ways to enhance the SFE. The findings of this study underscore the critical role of learner insights in shaping effective strategies to improve the SFE.

“Tears turning to diamonds:” creating empathic understanding toward women living with HIV through contemplative viewing of a virtual art exhibition

We explored changes in HIV knowledge and attitudes among audiences of an exhibition about women living with HIV (Information removed to maintain peer-review integrity). Six tours were facilitated with three groups: women living with HIV, health and social care providers, and the general public. Thirty participants were guided through a meditative breathing exercise prior to viewing five artworks from the exhibition through the contemplative process of “deep looking.” Participants were prompted to write and draw in response to their feelings and thoughts about each artwork. Four themes were identified: the first described how tours worked to elicit emotional responses; the second described the power of art to convey lived experiences and provoke new understandings; the third indicated a transformation in knowledge and attitudes; and the fourth highlighted many participants’ desires to effect change and reduce stigma. Creative and contemplative practices can make valuable contributions to public health by fostering empathic understanding toward marginalized groups.

Interventions for Preventing Tobacco Uptake among Adolescents within School Setting in South-East Asia region: A Systematic Review

Abstract Background Tobacco users disproportionately reside in lower-and-middle income countries, with many people beginning consumption of tobacco in adolescence. Countries employ interventions in schools as a means of providing health education thereby creating mass awareness among them. However, research has mostly restricted to developed nations. Objective To examine the impact of interventions implemented in preventing tobacco uptake among adolescents in school setting in South-East Asia region. Method The protocol was registered prospectively on PROSPERO (CRD42022337341). Systematic search was conducted on 6 databases: PubMed, Embase, Scopus, CINAHL, ProQuest and Web of Science. Randomized Control Trials (RCT) and Cluster RCT conducted in school set-up in South-East Asia among adolescents below 18 years’ age were included. Articles between timeline 2002–2022 were considered. Results From a total of 963 articles, total of 13 studies were included. Four were RCT, while nine were Cluster RCT. Most of the studies were targeted at change in prevalence, followed change in knowledge and attitude towards tobacco and impact on susceptibility to use tobacco. Nine studies had interventions based on Health Promoting School Framework, three were Peer-led Interventions and one was Counsellor-centred Intervention. Risk of Bias assessment revealed eight studies had low risk of bias, two had some concerns while three were high risk studies. Conclusion Interventions that focus on building a holistic environment and go beyond the usual classroom environment have primarily been implemented and found to be effective in this region. There is a need for strong, high-quality RCT studies with standardised evaluation techniques to combat tobacco use among adolescents.

Women's Participation in the Arab Spring Protests and the Prevalence of Domestic Violence: Evidence From Egypt

During the Arab Spring protests, Egyptian women demonstrated in streets in unprecedented numbers, challenging societal norms about women’s roles and rights. Using a triple difference approach and nationally representative DHS data, this study exploits regional variation in protest intensity and women’s participation in the protests from 2011 to 2014 to examine the changes in women’s risk of experiencing domestic violence. Results show that women experienced a significant decline in their probability of experiencing physical, sexual, and psychological violence from their intimate partners in regions more exposed to women’s political participation in Arab Spring protests. Exploring potential channels, the study finds a significant increase in women’s decision-making power in more affected regions, without significant changes in attitudes toward domestic violence or labor market outcomes. These effects underscore the role of increased visibility of women in public spaces in empowering women and reducing their experience of intimate partner violence. HIGHLIGHTS Egyptian women protested in unprecedented numbers during Arab Spring demonstrations. Exposure to these events changed women’s risk of experiencing intimate partner violence. Women experienced a significant decline in intimate partner violence in more affected regions. Women also experienced an increase in decision-making power within the household.

ANALYSIS OF THE USE OF DIETARY SUPPLEMENTS AMONG STUDENTS OF THE FACULTY OF SPORT AND PHYSICAL EDUCATION

Supplements are products widely used among athletes to improve sports performance and reduce fatigue symptoms. The aim of the study was to determine the differences of the use of dietary supplements among students of the Faculty of Sport and Physical Education, University of Niš (by year of study and gender), as well as the differences between the frequency and duration of physical activity with the use of dietary supplements. The survey was conducted on a sample of 201 students of both genders, all four years of undergraduate studies, aged 19 to 23. The respondents completed questionnaire containing questions related to dietary supplementation, physical activity and the existence of fatigue symptoms. Survey results show that 40.8% of respondents use supplements. Male students used dietary supplementation more often than female . Students most commonly take vitamins (68.3%), proteins and amino acids (15.1%) whereas 5.6% of them use minerals. The results have shown that with the increase of the year of study, the number of students taking supplements decreases significantly. Also, the analysis of the results by gender showed that male students were more likely to take amino acid supplements. No differences were found between the duration and frequency of physical activity and the use of supplements. It could be concluded that with the increase of the year of study, we note positive changes in students' attitudes to the use of supplements, which could be explained by the acquisition of knowledge in the field of sports nutrition and supplementation through the curriculum contents of the study program.

The Power of a Smile: Exploring the Connection between Teacher Facial Expressions and ESL Learning

This research was designed to determine the impact of smiling by an ESL teacher on students' learning achievement. Ten males and six females were interviewed using semi-structured interviews. All of them were students of a higher education program in the United Arab Emirates for the study. The findings suggested that a smile is a major part that can lead to better learning outcomes and affirmed the positive psychology theory. In addition, it was ascertained that a smiling teacher leads to positive changes in attitude; learning climate; motivation and involvement; rapport with the subject; reduction in stress; anxiety; fear and anger; and an improvement in trust and respect. Higher learning outcomes may be achieved through any of these ways. This conceptual model is conducive to empirical research study as presented in this research.

PERCEPTIONS OF INSTITUTIONAL SOCIAL BODIES REGARDING LIFELONG LEARNING AND EDUCATION OF HUMAN RESOURCES OF SOCIAL SERVICES IN THE FIELD OF HUMAN RIGHTS

In this paper, part of the results of research conducted within the framework of the PhD studies of the first author is presented. The aim of the research is to explore the variety of perceptions held by institutional social bodies regarding the education of human resources and social services in the field of human rights. A qualitative research method was employed to achieve this goal. Data collection took place through semi-structured interviews between February and June 2024. Eight in-depth interviews were conducted with key informants who hold positions within institutional bodies involved in the design and implementation of social policy. The interpretation of the data was carried out using thematic analysis. The results of the research indicated that these institutional bodies support the value of investing in lifelong learning, particularly in the education of human resources in human rights, as a means of building knowledge, cultivating soft skills, and changing attitudes in ways that can subsequently lead to the provision of quality services to vulnerable social groups.<p> </p><p><strong> Article visualizations:</strong></p><p><img src="/-counters-/soc/0717/a.php" alt="Hit counter" /></p>

Implementasi Program Peningkatan Edukasi di bidang Lingkungan Hidup

The implementation of the Education Improvement Program in the field of Environment is a strategic effort to increase public awareness and knowledge about environmental issues. The program is designed to meet increasingly complex environmental challenges by providing an effective and sustainable education. This study evaluates the effectiveness of various environmental education methods, including seminars, workshops, and media campaigns. Through a data-based approach, the analysis was carried out to measure the impact of the program on changes in participants' attitudes and behaviors towards environmental issues. The results show that interactive and participatory methods are more successful in increasing community understanding and engagement. This finding is expected to be a reference for the development of better environmental education programs in the future.

How early onset of COVID-19 changed vaccine-related attitudes: A longitudinal study

The paper investigates how the onset of the global COVID-19 pandemic has influenced the attitudes and beliefs of a previously anti-vaccine and vaccine-undecided population: how it changed their anti-vaccine beliefs and related arguments, perceptions of scientists’ credibility, as well as what their beliefs about COVID-19 are and what protective action they undertake against it. We used preexisting data from a 2018 study, where we identified groups of anti-vaccine and vaccine-undecided individuals (N = 365) whom we reached out to again in April/May 2020 (during the first months of the pandemic, when no COVID-19 vaccine was available). An online survey was used to measure changes in attitudes toward vaccination, reasons for vaccine rejection, attitudes toward scientists, and (at Measure 2) to measure attitudes toward COVID-19 and protective action against it. Results indicated a general pro-vaccine shift in attitudes, as well as reduced support for all anti-vaccine arguments. Surprisingly, we also found a negative shift in the sample’s perceptions of scientists’ agency and communion. Anti-vaccine individuals were also much less likely to employ any protective measures and had the lowest levels of fear associated with COVID-19. These results show that the initial stages of the COVID-19 outbreak caused a positive change in vaccine attitudes, especially in the vaccine-undecided group. At the same time, strongly anti-vaccine individuals were likely to reject protection against COVID.

Evaluasi Sosialisasi Pencegahan Penggunaan Narkoba di Wilayah Jakarta: Studi pada Kelompok SLTP dan SLTA

Drug use by adolescents in Jakarta is an urgent public health problem. Many outreach programs have been created to stop drug abuse in schools. However, it is still unclear whether these programs are effective, especially in terms of how they can change students' knowledge, views, and behaviors. The focus of this study is students of Junior High School (SLTP) and Senior High School (SLTA) in Jakarta to evaluate how effective the socialization program for drug use prevention is. This research uses a qualitative approach, which involves in-depth interviews and focused group discussions. Data were collected from 20 students, 10 teachers, and 5 facilitators of socialization programs in high schools (SLTP) and high schools in Jakarta. The thematic analysis method is used to analyze the data to find patterns, themes, and perceptions related to program effectiveness. As a result of the socialization program, students understand the dangers of drugs better. Changes in attitudes and behaviors, however, are not always clearly visible. Most students stated an increase in their awareness. However, there is uncertainty about how this knowledge can be applied. The absence of parental support, irrelevant materials, and time constraints are some of the problems found by teachers and facilitators in running the program. The results of the drug prevention socialization program in Jakarta have succeeded in improving students' understanding, but it is difficult to consistently change attitudes and behaviors. Recommendations for improvement include increased parent participation, better socialization materials, and program adjustments to meet student needs.

A post-Brexit intergroup contact intervention reduces affective polarization between Leavers and Remainers short-term

With mounting evidence of the harmful societal consequences of affective polarization, it is crucial to find ways of addressing it. Employing a randomized controlled trial, this study tested the effectiveness of an intervention based on theories of intergroup contact and interpersonal communication in reducing affective polarization in the context of Brexit. Participants were 120 UK self-identified Leavers and Remainers. Sixty Leaver-Remainer dyads were randomized to engage in either a facilitated intergroup interaction or a control interaction, which was equivalent in structure and tone but was unrelated to Brexit identities. Different aspects of affective polarization were assessed one month prior, immediately after, and one month after the intervention. Results indicate that the intervention increased warmth toward the outgroup, reduced unfavourable attributions of the sources of outgroup positions, and increased willingness to compromise, but only short-term. There were no statistically significant longer-term effects of the intervention. Evidence of selective attrition further suggests that those with more extreme baseline opinions were more likely to drop out. Our findings highlight the challenges of designing effective interventions that engender enduring attitude change in polarized contexts and of engaging those with extreme political views. This study can provide a useful framework for future research.

Sociolinguistic Implications of Cancel Culture: The Prose of Language, Power and Social Dynamics in Digital Spaces

In particular, the language, tone, and discourse techniques of cancel culture a phenomenon mostly on social media platforms are the focus of this papers exploration. More importantly the sociolinguistic aspects of "cancel culture." Cancel culture is defined by complicated power dynamics, social norms, and beliefs. It entails public calls for accountability, which can lead to social marginalisation. This study uses linguistic behaviours of internet citizens to explore how language is used to support and challenge ‘cancel culture. It also looks at how participants engage different discourse techniques to deal with questions of justice, morality, forgiveness, and exclusion. Principal concerns are the dimensions of language in conveying ethical assessments. The significance of tone in indicating intention and affiliation. Overall, the manners in which linguistic decisions mirror wider societal power dynamics and cultural transformations. In order to shed light on the wider implications for communication and community in an increasingly digital society, this paper will analyse the rhetoric surrounding cancellation of You Tubers and influencers in order to reveal how language not only reflects but also shapes changing attitudes towards social justice and accountability.

Digital therapeutic for hypertension improves physician-patient communication and clinical inertia: a survey of physicians who implemented CureApp HT in clinical practice.

In the 2019 Guidelines for the Management of Hypertension by the Japanese Society for Hypertension, lifestyle modification is recommended for all individuals except those with normal blood pressure. However, no detailed methods have been established to achieve the target blood pressure and resolve clinical inertia. CureApp HT, a digital therapeutic for hypertension that contributes to blood pressure reduction through lifestyle modification, was approved as software as a medical device for reimbursement by Japanese national health insurance in September 2022. This study aimed to survey physicians who implemented CureApp HT to assess how it changes physician-patient communication and contributes to clinical inertia resolution. A questionnaire survey was conducted at three time points: before the first prescription (first survey), 3 months (second survey), and 6 months (third survey) after the first prescription for physicians who had implemented CureApp HT. The primary outcome was the total score of five items on a Likert scale related to physician-patient communication, and it was analyzed based on the 47 physicians who responded to all three questionnaires. The total score of physician-patient communication significantly improved after 6 months of the introduction of CureApp HT, reflecting that physicians observed positive changes in patients' knowledge and attitudes regarding hypertension treatment. Furthermore, the number of physicians who set a target home blood pressure of 125/75 mmHg for their patients significantly increased. CureApp HT allows physicians to recognize changes in patients' disease knowledge and treatment attitudes, enabling them to set more stringent blood pressure targets and addressing clinical inertia. Physicians who implemented CureApp HT recognized changes in the patients' stages of behavioral change through improvements in patients' knowledge of the disease and their attitudes towards treatment, and by experiencing more effective communication, they set stricter blood pressure targets.

Analyzing Changes in Attitudes and Behaviors towards Seasonal Influenza Vaccination in Spain’s Adult Population over Three Seasons

Background/Objectives: The experience of the COVID-19 pandemic has turned the spotlight on the importance of public health measures and disease prevention. Despite this, the acceptance of influenza vaccination has remained low in most countries (and far from the 75% target set by the World Health Organization). The objective of this study has been to investigate how attitudes and behaviors regarding influenza vaccination in the Spanish adult population have changed over the last three years (from 2021 to 2024) in order to analyze trends in influenza vaccination. Methods: To this end, a cross-sectional study was conducted through 2206 telephone interviews, and the results were compared with those obtained in previous campaigns. Results: The findings indicate a significant decline in overall vaccination intent. Healthcare professionals remain the most influential factor in encouraging vaccination, yet there is a notable increase in the lack of vaccine recommendations, contributing to the decision not to vaccinate. This study also reveals low awareness of the influenza vaccine campaign, emphasizing the need for improved public health communication. Conclusions: To counteract these trends, this study recommends intensifying awareness campaigns, strengthening the role of healthcare providers in vaccine advocacy, and tailoring communication strategies. These efforts are crucial to enhancing vaccination coverage and protecting vulnerable populations against influenza.

Error Analysis and Correction of ADCP Attitude Dynamics under Platform Swing Conditions

The Acoustic Doppler Current Profiler (ADCP) on a platform generates rotational linear velocity due to dynamic factors in attitude changes, leading to measurement errors in vessel and water flow velocities. This study derives and analyzes these errors, focusing on factors such as emission angle, transducer position, water depth, and measured depth, while also accounting for the variation in linear velocity and radial direction during each transmit–receive pulse cycle in the simulations. A method is proposed that introduces the concept of an equivalent radial radius to correct vessel and flow velocities, specifically designed for the common scenario where the ADCP is installed on the central longitudinal section of a vessel undergoing free roll motion. This method is suited for shallow water conditions without waves, with measurements taken vertically downward. It uses least squares fitting with an exponentially decaying sinusoidal model to process low-sampling-rate inclinometer data from the ADCP. This approach requires only the processing of measured data based on existing ADCP hardware, without the need for additional equipment. Field tests in a pool demonstrate that the proposed method significantly reduces vessel velocity errors, outperforming the traditional attitude static correction method.

Examining the impact of video production quality and presenter identity in science communication on knowledge acquisition and attitude change

ABSTRACT Scientists are increasingly required to communicate their research to the public despite lacking the necessary resources. We investigated whether scientists need to communicate their research themselves, through resource-intensive science communication videos. In an experimental study (N = 125) with a 2 × 2 design, we compared a professionally produced video with a non-professionally produced video and framed the science communicator either as a scientist or an influencer. The results reflect theoretical considerations regarding the unclear role of professionalization and personalization in the effectiveness of science communication videos, with participants in all four conditions gaining significantly more knowledge and changing their attitudes after watching the video. Thus, professionalism and personalization appear to play a subordinate role in the effectiveness of science communication videos. The findings further demonstrate that professionally developed videos are effective for knowledge acquisition if they are perceived as versatile and entertaining and the science communicator is believed to have a scientific background. In sum, the study contributes to evidence-based research on science communication videos and sheds light on prerequisites for their effectiveness.