The Best of the Best Business Websites Award was established in 2009 to recognize three websites relevant to information professionals providing business reference services. The websites are nominated and selected by the Business Reference and Services Section (BRASS) Education Committee members on the basis of their content quality, ease of use and technical execution. The winners are announced at the RUSA Book and Media Awards reception at the ALA Midwinter Meeting. You may view previous winners at www.ala.org/rusa/awards/bestofthe bestbus. To access other BRASS-recommended resources, go to http://brass.libguides.com. 2016 BEST FREE BUSINESS WEBSITES WINNERS Topic: Business Data American FactFinder: factfinder.census.gov The Census Bureau collects and disseminates data about the United States population and economy, conducting more than 130 surveys and censuses a year. As the official search tool of the Census Bureau, American FactFinder allows users to tap into some of the most popular data the Census Bureau collects, providing invaluable insight into communities around the country. A list of all the surveys and censuses conducted by the Census Bureau can be found on their website (www.census.gov/programs-surveys/surveys -programs.html). The sheer quantity of free data available via American FactFinder is its greatest strength. Few other resources explore the population and economy of the United States in such depth as American FactFinder, and even fewer do so with no cost to the user. Perhaps the most well-known product of the Census Bureau, the once-a-decade Decennial Census is included in American Factfinder, but other surveys and censuses that capture more up-to-date changes in the United States population are also searchable through the tool, such as the American Community Survey, American Housing Survey, data from the Population Estimates Program, and the Puerto Rico Community Survey. American Factfinder can also be used to find information on United States businesses and industries with data from the Census Bureau's Annual Economic Surveys and the Economic Census, conducted every five years. Finally, data from the Census of Governments, conducted every five years, is available through American FactFinder for data on state and local government units. A list of these and other surveys and censuses included in American Factfinder can be found on its website (http:// factfinder.census.gov/faces/nav/jsf/pages/what_we_provide .xhtml). Data covers the entire United States, from countrywide and state level data to county, metropolitan areas, and census block groups. It is important to note, however, that for smaller geographic locations there is at times less (or no) data available, either to protect the anonymity of survey/ census respondents, or because data simply is not collected for that variable at that level. To access data in American FactFinder, researchers are given several interfaces to choose from, all of which are accessible through the landing page of the American FactFinder website. The Community Facts interface is perfect for quick statistics about single communities (e.g., state, county, city or zip code). For more in-depth questions that require comparing multiple geographies, the Guided Search and Advanced Search interfaces allow researchers to build a search using topics, geographies, race and ethnic group, and industry codes. The Guided Search takes researchers through the steps of choosing variables, while the Advanced Search allows researchers to search for tables by keyword. Another interface, the Download Center, allows researchers to quickly find datasets or tables--perfect if someone knows the exact name of the dataset or table they need. Data in American FactFinder is primarily visualized through tables, though when comparing two or more geographies users are also given the option to create a map to represent the data. Tables can be saved to a variety of file formats, allowing easy exporting to both Microsoft Excel and PDF. …