Case Of Facebook Research Articles

Mapping and measuring neighbourhood social media groups. The case of facebook

Social media is a pervasive part of everyday life. Neighbourhood social media are important community orientated structures that serve as digital platforms where local residents can connect with neighbours, exchange information, and share resources. The current study details an analytic framework to systematically capture, measure and map neighbourhood social media (Facebook groups) presence for a large metropolitan region, Brisbane, Australia. Further through modelling we reveal how socially organised communities acquire a higher number of neighbourhood-based social media groups while socially disorganised communities tend to have social media groups associated with crime or crime watch. We also unveil important spatial patterns with more neighbourhood-based social media groups located in coastal areas that are associated with tourism, leisure activities and recreational pursuits. Our findings demonstrate that neighbourhood-based social media is an important component of community social infrastructure and can support collective capacity to respond to problems. Our hope is that our approach can be replicated in other situational and cultural contexts to assemble a growing set of comparative studies through which the spatial distribution of locality-based social media can be assessed.

Empowering engagement: unveiling motivational drivers for social media adoption: a Facebook case study

IntroductionSocial networking websites and applications are increasingly becoming significant cultural phenomena. However, the motivation driving individuals to utilize these platforms, particularly in the Middle East, remains unclear. While numerous studies have explored technology adoption, limited research has investigated social media usage in the UAE. Therefore, this study proposes and empirically analyzes a framework based on a modified version of the Technology Acceptance Model to understand the factors influencing users’ opinions, objectives, and actual usage of social media platforms, focusing on Facebook.MethodsTo investigate these factors, we employed structural equation modeling and smart PLS techniques on a sample of 540 participants. We aimed to identify predictors such as perceived usefulness, perceived ease of use, as well as a hedonic dimension encompassing perceived enjoyment, curiosity, and perceived connectedness, in shaping users’ attitudes towards Facebook usage. Additionally, we examined the relationship between social presence and users’ intentions to use Facebook.ResultsOur analysis revealed that perceived usefulness and perceived ease of use are significant predictors of users’ attitudes towards utilizing Facebook. Furthermore, the hedonic dimension, comprising perceived enjoyment, curiosity, and perceived connectedness, also plays a crucial role in shaping users’ attitudes. Moreover, social presence was found to have a significant association with users’ intentions to use Facebook.DiscussionThese findings contribute to our understanding of the factors influencing the adoption and usage of social media platforms, particularly in the context of the UAE. By highlighting the importance of both utilitarian and hedonic aspects, this research provides insights into the complex motivations behind individuals’ acceptance of dynamic applications like Facebook. Furthermore, our empirical model lays the groundwork for exploring additional factors that may influence the uptake of information systems and social media utilities, thereby advancing attitude-behavior theories in this domain.

Social Network Use of Accounting Professionals in Accessing Professional Knowledge in Türkiye: The Case of Facebook

Social networks, defined as virtual environments where people interact with other users using the internet, were first created for a group of university students to communicate with their schoolmates. Later, these networks were used for many different purposes, such as entertainment, news, advertising, product marketing and sales, education, and access to information on various topics. Professionals also create groups on these networks, share information with their colleagues in their field, and quickly access the information they need about their profession. Many people practicing accounting are also members of such groups on social networks. This study aims to examine the use of social networks by accounting professionals to access professional information. For this purpose, the groups actively used by accounting professionals were investigated using various keywords in social networks widely used worldwide and in Türkiye. After that, it was determined that the group with the most participants was on Facebook. This group was selected in the context of case study, one of one of the qualitative research techniques, and all the posts in this page were accepted as data. The web scraping method obtained 1,328 posts made in a specific time interval. These data were analyzed by content analysis method. In conclusion, it was confirmed that social networks were used by members of the accounting profession in order to access professional knowledge rather than social interaction.

On the interplay between competition law and privacy: the impact of Meta Platforms case

ABSTRACT In July 2023, the Court of Justice of the European Union (CJEU) issued a landmark judgment at the intersection of competition law and data privacy law. This article delves into two pivotal aspects: firstly, the recognition of privacy-related harms as factors within the realm of competition law considerations; and secondly, an examination of the role of competition law authorities in addressing infringements related to data protection. The analysis emphasizes the practical significance of the CJEU decision, asserting its importance rather than controversy. The judgment provides clarity on how regulatory rules can influence competition assessments and highlights the potential for competition authorities to consider the broader market and regulatory landscape without exceeding their mandate.The Facebook case, while not exhaustive, marks a crucial step in elucidating how regulatory rules influence competition assessments and how competition authorities can navigate broader market and regulatory considerations within their mandate. .

Social Normativity in the Transition of New Media: the Case of Facebook in Vietnam

In recent times, with the prominent emergence of social networks, online cultural and behavioural standards are gradually formed and re-formed in the online sphere, raising the demand to investigate the rules and the development of online social behaviours, as well as the approaches to foster its healthy practice towards cyber civilization. In Vietnam, Facebook is the most popular social media platform, posing as an important space for online discussions and social relations in Vietnam’s cyberspace. Therefore, this study aims to examine how normativity and netiquette are reflected on Facebook, how groups’ subculture on Facebook empowers the conformity of users’ behaviour, and the current situation of ‘Netiquette’ and related rules and regulations in Vietnam. The research seeks to understand how social norms are tested and reformed in online social networks, ultimately impacting beliefs and actions both online and offline. Based on the findings, this study proposes additional approaches to promote a behavioural culture and establish standardized user behaviour on social networks.
 Keywords: New Media, Facebook, Social normativity, Netiquette.

Religion, covid-19, and a Sense of Community: a Facebook Case Study

Abstract The global lockdown caused by covid-19 sent people online in search of religious support. As a result, a religious community emerged within the Worldwide Unified Facebook group to pray and fast on Good Friday, April 10, 2020, for covid-19. Within seven days of its creation, a thriving and highly interactive 500,000+ member religious online community emerged consisting of individuals representing 99 countries and 32 religions. Through a mixed-method approach, this study investigated the Worldwide Unified member and administrator communication and how interaction within the online group fostered a Sense of Community, which can emerge from shared crises. Through an in-depth content analysis of more than 24,000 Facebook posts, this paper offers insight into how the Worldwide Unified leaders and members created a Sense of Community, highlights how social media groups influence individuals’ religiosity during times of crises, and offers suggestions on how religious leaders can utilize online groups to support communities facing crises.

Competition regulation for digital markets: The South African experience

The study examines the recent experiences of South Africa’s competition authorities in engaging with competition matters in the country’s digital markets. Specifically, the authors examine engagements by the Competition Commission South Africa (CCSA), the Competition Tribunal of South Africa, and the Competition Appeal Court (CAC) with three regulatory elements: (1) mergers, examined through the MIH and WeBuyCars and Google and Fitbit cases; (2) abuse of dominance, examined through the GovChat v Facebook case; and (3) cartel conduct, examined through the Competition Commission v Bank of America Merrill Lynch International Limited & Others case. In reviewing the decisions made in these cases, the authors highlight regulatory considerations that are coming to the fore in response to competition matters in digital markets.

Professional Information Disclosure on Social Networks: The Case of Facebook and LinkedIn in Israel

Professional Information Disclosure on Social Networks: The Case of Facebook and LinkedIn in Israel

Antecedents and Consequences of Self-Disclosure in Subjective Well-Being: A Facebook Case With a Social Support Mediator

The purpose of this paper is to investigate antecedents and consequences of self-disclosure in subjective well-being with social support as a mediator. The study model was validated by an online survey of 244 respondents. Results demonstrate that self-disclosure is significantly dependent on information, social influence, social media use, and enjoyment and it positively influences social support and subjective well-being. In addition, social support mediates the relationship between self-disclosure and subjective well-being. In the context of social networking sites, social interaction (social support) impacts more than solo action (self-disclosure) toward an individual’s online social well-being in the Covid-19 situation. Moreover, people who are prepared to share more information on Facebook may develop deeper bonding with their dear ones. This study assessed the proposed model’s functionality and reliability in light of Covid-19 pandemic in Bangladesh and our findings have implications for existing ideas of self-disclosure and social support exchange theories that are currently held.

The behavior of regional television channels on social media: the case of Facebook

Esta investigación analiza la implementación de Facebook, red social más usada según el estudio IAB 2022, en la estrategia de difusión de contenidos de las televisiones autonómicas como forma de vincularse con su audiencia, tratando de vislumbrar el uso de las redes sociales en el contexto televisivo. En este caso se han seleccionado las televisiones ETB, TVG, TV3 como representación de los medios nacidos dentro del contexto analógico y Á Punt, 7 TV y TPA como televisiones nativas digitales. El análisis cuantitativo de 1552 publicaciones en Facebook categorizando su momento de publicación, el comportamiento de sus contenidos, el uso del vídeo y otras herramientas digitales, así como las relaciones que se establecen con los usuarios, trata de determinar la empleabilidad de la red social como una forma de generar nuevo contenido o si, por el contrario, el uso de Facebook es tan solo una herramienta promocional que persigue la migración de los usuarios hacia el medio televisivo tradicional. Los resultados del análisis señalan un esfuerzo limitado por parte de las televisiones para crear contenido exclusivo para las redes sociales que satisfaga las necesidades de los nuevos usuarios. Además, se observa la falta de relaciones horizontales con los usuarios, lo que indica que se mantiene un enfoque comunicativo tradicional en lugar de aprovechar las posibilidades de la comunicación bidireccional en las redes sociales. En términos de audiencia social, las cadenas públicas autonómicas aún tienen un gran trabajo por hacer.

Real options appraisal for a reactive CSR strategy: the case of Facebook

The present research values reactive corporate social responsibility (CSR) policies using the theory of Real Options (RO). Its main goals are to determine the role of RO methodology as a business risk hedging function on reactive CSR strategies and to analyse whether the application of RO adds value to companies with reactive CSR strategies. The study illustrates Facebook’s reactive CSR policy and also demonstrates that RO can be used serve to hedge market risk (systematic risk), just like their equivalents in the financial markets but also to hedge business risks (non-systematic risk). In addition, it shows that despite the criticism that the use of reactive CSR strategies may arouse, they have a positive impact on the market when used at the right time in companies that do not have a brand positioning closely linked to CSR. Additionally, the article shows that decision-making is a fundamental part of managerial functions and whether the situation is considered as a structured or unstructured problem will determine the action to be taken. In this particular case the reactive CSR strategy relates to waiting as an outcome of a planned choice.

The German Facebook case: the law and economics of the relationship between competition and data protection law

Can competition law consider effects on privacy, or should privacy concerns of data-collecting behaviour only be dealt with by data protection law? In this paper, we analyse the German Facebook case, in which the requirement of giving consent to the combination of personal data from different sources was prohibited as exploitative abuse by a dominant firm. We show, from an economic perspective, that due to the simultaneous existence of two market failures (market dominance, information and behavioural problems) and complex interaction effects between both market failures and both policies in digital markets, a new, much more complex relationship emerges. Since the traditional approach of a strict separation of both policies is no longer feasible, a more integrative and collaborative policy approach for competition law and data protection law might be necessary. With respect to the substantive issue in the Facebook case, i.e. protecting a minimum standard of choice for consumers regarding their personal data vis-a-vis dominant digital platform firms, the recent decision by the German Federal Court of Justice in this case and the proposed Digital Markets Act have led to new perspectives for dealing with privacy concerns in competition law and new forms of ex-ante regulation.

The conciliatory potential of social media in the current political dispute. The case of Facebook

This text is a continuation of the analysis of the attitudes of politically engaged users of the Facebook, conducted between 13.12.2020 and 25.01.2021 on a sample of 220 respondents. The first statistical conclusions and the full description of the methodology were published in the issue 1/2021 of Przegląd Politologiczny (Pawlak, 2021). In this text, I focused on the interpretation of the open part of the questionnaire, in which the respondents expressed their own ideas and forecasts regarding the possibility of ending/mitigating the conflict. While the data from closed questions could be treated as coming from a group representative of politically engaged Facebook users in Poland (although this condition was more of an added value than the intention behind the research), the material containing answers to open-ended questions is no longer of this nature. This is due to the fact that 43.6% of the respondents left this section unanswered. The analysis presented here prompts reflection on the conciliatory potential of social media, which I consider to be an important platform for political debate in the 21st century.

Role of Social Media in Socioeconomic Development: Case of Facebook

To study the role of Information and Communication Technology (ICT) on countries’ socioeconomic development, the paper investigates the case of Facebook penetration on improving their standing as measured via GNI per capita PPP (Gross National Income per capita based on purchasing power parity). We use four macro factors categories (political, economic, demographic, and technological) in addition to Facebook penetration per capita in order to measure the potential influence of various factors on the socioeconomic level of countries. While the analyses of ICT effect on development has been the focus of many papers in the past, the specific analysis of social media is scarce. Compared to previous studies investigating social media role, we use a large dataset covering all classes of countries and examine holistically many types of determinants using different models. In addition, we distinguish our paper using the economic classification of countries according to the World Bank. Our study indicates that Facebook penetration has a significant positive role on the socioeconomic level of countries, but such role varies depending on the countries’ classification level. Besides, there is a decreasing marginal effect showing the importance for policy makers to assess the complex dynamic behind the characteristic of each country.

Political Opinion Analysis in Social Networks: Case of Twitter and Facebook

The 21st century has been characterized by an increased attention to social networks. Nowadays, going 24 hours without getting in touch with them in some way has become difficult. Facebook and Twitter, these social platforms are now part of everyday life. Thus, these social networks have become important sources to be aware of frequently discussed topics or public opinions on a current issue. A lot of people write messages about current events, give their opinion on any topic and discuss social issues more and more. The emergence and enormous popularity of these social networks have led to the emergence of several types of analysis to take advantage of them. One of them is the analysis of opinions in texts. It aims at automatically classifying opinions in order to position them on a sentiment scale, thus allowing to characterize a set of opinions without having to rely on a human to read them. Currently, opinion analysis offers us a lot of information related to public opinion, either in the commercial world or in the political world. Many studies have shown that machine learning techniques, such as the support vector machine (SVM) and the naive Bayes classifier (NB), perform well in this type of classification. In our study, we first propose an approach for tracking and analyzing political opinions in social networks. Then, we propose a trained and evaluated machine learning model for political opinion classification. And finally, the study aims at setting up a web interface to collect and analyze in real time political opinions from social networks

How do investors react to the data breaches news? Empirical evidence from Facebook Inc. during the years 2016–2019

We examine in this paper the effect of data breaches on Facebook share prices from 2016 until 2019. This analysis revealed counterintuitive results regarding stock price using a sample of multiple firms in the extant literature. The findings indicate that there is no significant effect of data breaches on the share price of Facebook. In comparison, data breaches of other publicly traded U.S. companies resulted in a cumulative average abnormal return on the event day and the following day. In addition, the other factors found in the literature about data breaches do not seem to hold for Facebook's case. This paper proposes the explanation of the possibility that the stock prices have already factored in data breaches. Hence, the reactions are only found in the context of surprisingly new data breaches.

Facebook’s exploitative and exclusionary abuses in the two-sided market for social networks and display advertising

Abstract The German Facebook case has directly addressed the contentious interplay between data protection and competition law for the first time. The Bundeskartellamt’s theory of harm, which directly linked privacy violations to the strengthening of Facebook’s market power, proved controversial: it elicited strong criticism from the appeals court, but then was partially endorsed by the Bundesgerichtshof (German Federal Supreme Court). This article shows that an enforcement action against Facebook under Article 102 TFEU need not be controversial. We present empirical evidence confirming that Facebook’s ‘envelopment by privacy policy tying’ strategy exploits consumers, as it causes clear consumer harm on the market for social networks in the form of lack of choice and degradation of quality. In turn, such consumer harm on the ‘free’ side leads to a weakening of the competitive market structure and foreclosure of competitors on the ‘paid’ market for display advertising and other adjacent markets. This strategy falls neatly within the scope of Article 102 TFEU, irrespective of whether it also violates EU data protection law. In addition, the enveloping by privacy policy tying forms part of an overall anti-competitive strategy over which the Commission can assert jurisdiction and prosecute as a single and continuous infringement.

Social commerce affordances for female entrepreneurship: the case of Facebook

Social commerce affordances for female entrepreneurship: the case of Facebook

Sustainability of the Benefits of Social Media on Socializing and Learning: An Empirical Case of Facebook

Social network sites (SNSs) provide new avenues for self-expression and connectivity, and they have considerable potential to strengthen social capital and psychological well-being. SNSs have consequently become deeply rooted in people’s daily lives. During the COVID-19 pandemic, e-learning has become a dominant learning modality to maintain social distancing. Because of the excellent connectivity provided by Internet platforms, SNSs can be leveraged as collaborative learning tools to enhance learning performance. However, conflicts may emerge when extending the socializing function to learning; thus, this topic merits in-depth investigation. One potential reason for the conflicts is the various types of overload caused by the system features, information, communication, and social aspects that users experience, leading to negative emotional responses, such as social network fatigue. Although SNS overloads have been extensively studied, most of these studies were conducted from the perspective of SNSs as platforms for socializing, and the overloads were treated as linear and independent. We apply multi-criteria decision-making tools to bridge the research gaps. Specifically, we recruited 15 active Facebook learning community members as an expert panel under the saturation principle. After extensive pairwise comparisons between the primary constructs and further matrix calculations, our significant research findings include antecedents to social network fatigue and their causal effects, representing a valuable complement to conventional structural equation modeling–approaches. We also discuss the theoretical and practical implications of the study.

Better Leadership Via a Seven Factor Model on Net Profit – A Case of Facebook in USA

The story of Facebook and Mark is becoming successful lesson for many businesses which shows their ambitious plan and ides and working hard on it. We recognized leadership role of Facebook lying in online social media industry and network with a social site for may people to connect around the world. This paper will uses OLS method to estimate effects of Face book good management, via both micro and macro factors on net profit. Authors will analyze effects of Seven (7) micro and macroeconomic factors such as: stock price, net profit, lending rate, inflation, GPD growth, S&P500, etc. on net profit of an online media company, Facebook in USA during 2014-2019 and make further analysis. Findings show that if inflation, GDP (increasing too much) there is significant effect on reducing Facebook net profit wand the next factor is decreasing SP500.