This study was designed to determine the efficacy of long-term VVI pacing in patients having the isolated cardioinhibitory type of carotid sinus syncope. The study included 20 patients suffering from repeated syncopal attacks; all were proven by electrophysiological studies to have isolated forms of cardioinhibitory type carotid sinus syncope. Long-term pacing by the VVI mode was carried out in all patients by programming the pacemaker rate well below the patient's sinus rate. The follow-up period after pacemaker implantation, which ranged from 2 to 54 months (average, 20 months), revealed that none of the patients had any recurrence of syncopal attack. Repeated Holter monitoring showed that ten had permanent sinus rhythm without any artificial pacing activity, while in the other ten, pacemaker activity was recorded--predominant in two patients and rare in the other eight. During Holter monitoring, attacks of weakness were reported by four patients; however, they were not related to pacemaker activity. This report indicates the importance of electrophysiological studies in patients suffering from carotid sinus syncope. These studies make possible the diagnosis of the isolated form of cardioinhibitory type syncope for which VVI pacing offers complete relief of symptomatology, thus rendering AV sequential pacing superfluous.