Introduction The Business Valuation Review (‘‘BVR’’) has been officially published by the Business Valuation Committee of the American Society of Appraisers since March 1982. It is a quarterly publication that has a regular circulation of several thousand. The BVR was the first publication geared to promoting the intellectual development of our fledgling profession of business appraisal. I published more than a dozen articles for the BVR between 1988 and 2008. Publishing in the BVR was an important element in establishing myself in the business appraisal profession. Because of my consistent publications in BVR over a number of years, I was asked to write an article, ‘‘Writing for the Business Valuation Review,’’ that was published in 1998. Our editor remembered the 1998 article and asked me to write a current update. This article is written to give future contributors to the BVR guidance, based on my writing experiences over more than thirty years, regarding writing articles for this professional publication. As you may know, the BVR has an Editorial Review Board composed of several experienced business appraisers. Articles are approved on a ‘‘double blind’’ basis. In other words, two members of the Editorial Review Board read and comment on article submissions on a ‘‘blind’’ basis, that is, with the author(s)’ name(s) removed. The purpose of this procedure is to ensure the highest possible quality for articles that are published. Many business appraisers use publishing as a means of building their businesses. Business-building articles can be written for industry publications, local and regional publications, and various publications directed to lawyers, accountants, financial planners, and other relevant groups. When we write for the BVR, however, we are writing for our fellow business valuation professionals. The standard of writing for the BVR, then, is elevated relative to the more marketing-oriented articles written for other publications. In writing for the BVR, we should be seeking to educate the profession. We do so by the merits of our arguments combined with the weight of the evidence that supports those arguments.