Business Components Research Articles

Publishing podcasts: an analysis of the innovation component of the Ukrainian market

The article is devoted to identifying the podcast activity of Ukrainian publishers as an important innovation component of their marketing activities. The objective of the article is to study the level of podcast activity of Ukrainian publishing houses and to analyze the thematic diversity of domestic publishing podcasts as an aspect of the innovative component of the publishing business. The 130 Ukrainian publishing houses were analyzed to determine their podcasting activity by formal and content features. It has been found that only 8 publishers create their own podcasts (mostly 1-2 podcasts from the publishing house; a total of 14 podcasts, 163 episodes). The methodological basis of the study is content analysis, methods of generalization, comparison, analysis, and synthesis. The study found that publishers are the most active: Laboratory (podcasts such as “Laboratory of Senses” that includes 22 episodes; “Laboratory of Nonfiction” - 26 episodes); Astrolabe (podcast of Radio “Astrolabe” with 32 episodes); Dukh i Litera (podcast “Laboratory: 1000” including 4 episodes; “Dukh i Litera: Podcast” – 20 episodes). The overwhelming majority of the analyzed episodes in all podcasts (58%) by category are devoted to discussing books published by publishing houses, in particular in the form of conversations with translators, publicists, and editors; 27% of them are episodes that do not deal with book publishing. Literary and literary-related topics are devoted to 8% of podcasts; authors’ creative paths, genres, etc. are covered in 7% of podcasts.

Role of Social Networking Sites in promoting E-commerce Business: An analysis of Entrepreneur Perception in Punjab

This research explores the interdependent relationship between e-commerce businesses and social networking sites, focusing on entrepreneurial perception in Punjab, Pakistan. Entrepreneurship involves making and managing new businesses to generate revenue, often spurred by market needs. E-commerce, including online trade, has become an integral component of modern business. This study investigates the role of social networking sites on e-commerce entrepreneurship, identifying the occurrence of social media and its potential to drive economic growth. The combination of these platforms forms a dynamic socialmarket, offering ease to both buyers and sellers.A quantitative research design is adopted, involving a questionnaire-based survey of approximately 400 e- commerce entrepreneurs and customers from South and Central Punjab. Utilizing SPSS for analysis, the study examines correlations and developments within the data. This research uncovers the intricate dynamics of e- commerce entrepreneurship, revealing diverse perceptions and behaviours.

Navigating on Mobile Shopping Applications: Examining the Interplay among Online Customer Experience, Customer Brand Relationships and Customer Citizenship Behavior

Online customer experience is now a crucial business component. The present study examines the association between Online Customer Experience (OCE), Customer Brand Relationships (CBR) and Customer Citizenship Behavior (CCB) in the context of mobile shopping applications (MSAs) through a survey of 410 Indian consumers of MSAs, following judgment sampling. Subsequently, CB-SEM was used. OCE’s pragmatic and affective dimension significantly impacts CBR outcomes of satisfaction, loyalty and repurchase intention toward MSAs. CBR outcomes exert different impacts on CCB components, loyalty being the most crucial predictor of these components. The findings provide strategic implications for e-retailers operating through MSAs, promoting CCB.

Prospects of emerging 3D bioprinting technologies: major technology components, technology developers, and end users—Part I

Abstract Bioprinting technology aims to create 3D structures with living cells to mimic real tissue and organ functions. The process involves various additive technologies, including 3D bioprinters and bioinks. Bioinks comprise hydrogels, scaffolds, additives, growth factors, and living cells. While much of the technology is still in the exploratory stages, it has successfully produced living tissue, blood vessels, and bones. Research suggests the potential for bioprinting whole organs to revolutionize medical procedures. Current major business components include various types of bioprinters and advanced bioinks. Advancements in technologies such as cellular reprogramming hold the potential to enhance the development of superior bioinks, thereby enabling the fabrication of 3D bioprinted tissues. 3D bioprinting technology offers significant benefits across research, personalized medicine, and other applications. This review provides a flavor of the potential benefits of using 3D bioprinting technology in various areas of usage, including Research and Development (R&D), and its applications on a wide spectrum, including personalized medicine.

Digitalpreneurship Incubator Curriculum Development to Improve Entrepreneurship Skills

The utilization of today's digital technology impacts the marketing world, which delivers change pattern transactions. People who used to be offline are switching to online transactions. There exists an effort to increase entrepreneurial skills to carry out business-based digitalpreneurship. Incubator digitalpreneurship is one program that trains and improves internal skills for businesses that use digital marketing. The research aims to develop a syllabus incubator digitalpreneursip that experts have validated. Digitalpreneurship is the type of businesses that take advantage technology For marketing. Incubator as an improvement program soft skills entrepreneur To get knowledge of the latest concepts and techniques based on era. Pre-incubation, incubation, and post-incubation are all components of an incubator business. Approach study Uses stage development Plomp, which consists of stages: stage investigation initial, stage design, stage realization/construction, stage testing, and stage implementation. A validation sheet expert form questionnaire was used for data collection. Observation is also used To decide on material lesson syllabus. Created syllabus evaluated by four professionals. Based on the findings CVR calculation, methodology data analysis is presented in a detailed way. Arrange and arrange curriculum education based on needs used To guide results development. The syllabus is Arranged based on Content Identity, Standard Competencies (SK), Basic Competencies (KD), Subject Materials, Activities Learning, Indicators Achievement Competency, Assessment, Time Allocation, Learning Resources, and Language and developed syllabus with allocation time for one semester with the enhancement of skills management marketing using social media and websites. The syllabus has already been tested. Try to team with the validator expert and state the category Good. The syllabus obtains a response to the indicator insistence necessary competencies be repaired. The developed syllabus can be accepted as a reference in implementing a digitalpreneurship incubator

КОМПЛЕМЕНТАРНІСТЬ БІЗНЕСУ ТА ЗВО ЗАДЛЯ АДАПТАЦІЇ ВЕТЕРАНІВ ВІЙНИ У СУСПІЛЬСТВО ДОБРОБУТУ

The paper synthesizes scientific and methodological approaches to the complementarity of business and higher education institutions (HEIs). The purpose of the article is to investigate the components of business and higher education institution (HEI) complementarity regarding the adaptation of war veterans to the digital society on the principles of sustainable development. The objective of the article will be achieved through the implementation of a series of tasks. These include establishing the essence of sustainable society and its significance for social welfare, defining the essence of business and HEI complementarity, and the principles of image-building policies for HEIs and businesses. It presents the author's understanding of complementarity processes, which are based on the form of institutional interaction that achieves overall effectiveness of components through synergy. Complementarity is achieved by prioritizing societal interests over individual ones. The paper argues that complementarity should ensure social justice, the development of social and environmental programs, the provision of free education to vulnerable populations, and business accountability for social responsibility. It is substantiated that the number of war veterans in Ukraine is increasing annually. They require protection, face challenges in finding employment, and encounter societal misunderstanding. Therefore, the article addresses the important issue of war veterans' adaptation to society's welfare. The main elements of business and HEI complementarity are discussed. It is demonstrated that adherence to complementarity leads to the integration of the educational and business spheres with society, fostering harmonious interaction and symbiosis. It is noted that image-building is fundamental to achieving common goals and aligning community interests in a welfare society. The disclosure of the interaction between business and higher education institutions (HEIs) on the basis of complementarity is grounded on the perception of the interdependence between business and education in terms of war veterans' adaptation. Such a symbiosis characterizes the effectiveness of achieving tasks related to improving the adaptation of war veterans. Only a complementary approach fosters the harmonious functioning of business and HEIs, their ecological, economic, and social orientation. In other words, the complementarity of business and education reveals the integration of the educational and business spheres with society, their harmonious interaction, and symbiosis. This will contribute to the realization of sustainable development goals and shape a welfare society.

Environmental Transformation: A Systematic Literature Review on Green Innovation and Its Key Elements

Green Innovation is rapidly becoming a critical business component for many organizations. Thus, this study aims to examine Green Innovation practice research in the literature. At the same time, this study stresses that the practice of implementing Green Innovation may be used by any firm. A Systematic Literature Review (SLR) method is utilized for this aim, with 42 out of 125 studies meeting the search criteria. 24 of those studies are concerned with Green Innovation. Based on the findings of the investigations, five variables (green product innovation, green process innovation, green services innovation, green managerial innovation and green marketing innovation) have been highlighted as elements of Green Innovation for organizations. Therefore, this article will serve as a useful guide for firms looking to implement greener technologies through the usage of Green Innovation.

Analisis Etos Kerja Islam Pada UMKM Rumah Produksi Olis Kota Jambi

ork ethic is one of the most important and influential components of enterprise or business. Competiton in the business currently very rapidtherefore businesses are required to improve the quality of human resources effectively and effeciently. According to Islam, work ethic is a Muslim’s belief that work is a form of worship that obtains the approval of Allah SWT. This research aims to describe the analysis of the Islamic work ethic in the Olis Production House MSMEs in Jambi City. The data collection technique in the research used the interview method from 9 respondents, consisting of the owner and all employees at the Olis Production House MSMe Jambi City.Data collection techniques use qualitative methods for primary and secondary data. The results of this research can be concluded that the Islamic work ethic at the Olis Production House MSME employees has implemented several work ethics in accordance with Islamic principles, namely by adopting an attitude of responsibility,working sincerely honestly, and having pure morals. However, there is also one Islamic work ethic that has been implemented by employees at the Olis Production House MSME, namely discipline and don’t value time.

Developing business model with community groups for fire prevention and peatland restoration: a case study of Siak Regency

Forest and land fires are one of the main environmental challenges in Riau, that majority of its land covered by peatland. Therefore, the main challenge is to introduce fire-free alternatives to clearing agricultural land, while recognizing that local people lack the resources, knowledge, and technology on potential alternatives to zero-burning agriculture. A community-based business model for fire prevention and peatland restoration is urgently needed by making the community the main actor capable of generating value. This study aims to develop the alternative livelihood to support peatland restoration through Sustainable Business Model for the Community (SBMC) by applying Participatory Action Research (PAR). We conducted surveys, focus group discussions (FGDs), and field interviews as well as implemented Canvas Business Model (CBM) to identify the business component. Our finding showed that community groups were able to develop an agrosilvofishery business model that not only implement sustainable practices for land preparation without fire but also determined varieties of commodities that are ecologically and economically suitable for agroforestry techniques on peatlands. Hence, CBM is a suitable tool that helps in developing an integrated sustainable business model for community and can be applied in participative setting. CBM also ensured equity by identifying and agreeing on a cost structure and benefit sharing.

Modern hotel profitability centers: spa and wellness in the Russian hotel space

In the article, the authors, based on the analysis of domestic and foreign theoretical and periodical literature, argue that in the scientific community and in the practice of the hotel business there is no unified understanding of the essence and content of the concepts of «spa» and «wellness» in the hotel space and the interrelationships between these phenomena. The authors believe that in the modern hotel market, a hotel (especially in the luxury segment and the middle price segment) that does not offer spa and wellness services is at a disadvantage in terms of attractiveness to guests. Some hoteliers doubt the role of the spa center as a center of profitability of the hotel, since the value of such an object lies in meeting the expectations of guests, and many guests no longer consider spa centers and related facilities such as a fitness room, swimming pool, etc. as a luxurious addition to the services offered, and the developed hotel spa space is perceived as the standard for a modern hotel concept. The search for a solution to the problem of monetization of the hotel spa has led to the emergence of various economic models for managing the spa division: (1) direct management of the spa infrastructure by the hotel enterprise itself; (2) management by a third party; (3) rental of premises; (4) white label. In the article, the authors consider various methods used by Russian and foreign hoteliers to optimize hotel revenues through the activities of the hotel spa center. The authors conclude that despite all the existing problems, spa and wellness have become an integral component of the modern hotel business. Therefore, hoteliers must learn how to manage this new type of activity using effective economic models, creating original and profitable spa and wellness hotel concepts that harmoniously combine innovation, authenticity and local culture, meeting the specific needs of target segments.

STRATEGI BISNIS STARTUP MELALUI BUSINESS MODEL CANVAS: STUDI KASUS GOJEK DAN AIRBNB

This study explores the application of the Business Model Canvas (BMC) in formulating business strategies that enable innovation and sustainability, focusing on the successful startups Gojek and Airbnb as case studies. BMC, a strategic management tool, provides a structured approach for startups to dissect and optimize their business models. This research delves into how Gojek and Airbnb utilized BMC to identify unique value propositions, adapt to market dynamics, and sustain long-term growth. Through a qualitative analysis, the study highlights the significance of BMC in fostering continuous innovation, strategic adaptation, and scalability in the competitive startup ecosystem. The findings underscore the importance of a holistic approach in business model formulation, continuous iteration based on market feedback, and the strategic alignment of business components to achieve sustainability and competitiveness. This research contributes to the understanding of BMC's practical application in startup strategy development, offering insights and recommendations for startups aiming to navigate the complexities of the modern market landscape

Eco-print Batik: Eco-Friendly Products of Green Business based on Indigenous Knowledge in Bantul

Indonesia has diversity culture, one of them is batik. One of Indonesian batik is eco-print batik in Bantul, Yogyakarta. It is a type of batik that made by using utilizes natural dyes from leaf, root or stem dyes that are placed on a piece of fabric. Eco-print batik is an eco-friendly product and is based on the potential and local knowledge of the local community. Therefore, the objectives of this research are: (1) to explain the existence of eco-print batik in Bantul, Yogyakarta; (2) to explain the process of making eco-print batik in Bantul that eco-friendly products of green business; (3) to identify and strengthen the concept of eco-friendly products of green business based on indigenous knowledge by the case of eco-print batik in Bantul. The research method is qualitative with an ethnographic approach. The data are collected by participatory observation (directly observing the process of making eco-print batik), in-depth interviews, documentation, and document studies on eco-products, especially eco-print batik. The informant of this research are the eco-print batik crafters. Then, the data are analyzed using the Miles and Huberman interactive model analysis. The results of this research, are: (1) eco-print batik is a technique of applying leaves or flowers on a fabric to produce certain (natural) motifs. It was introduced in Indonesia around 2016 and easily accepted by Indonesian textile crafters because Indonesia has strong roots in the tradition of natural dyeing and textile arts (batik process). In 2018, eco-print is increasingly gaining attention and popularity, especially for one of the batik crafters in Bantul with a workshop space, namely Sogga Batik. (2) The process of making eco-print batik uses several techniques, such as pounding, leaf fermentation, and steaming techniques. From the three techniques, Yanti Sogga in Bantul prefers the steaming technique because the resulting color is strong and long lasting. The process is not too long. Moreover, the materials used (input), the process, the product (output), and marketing method in eco-print batik are very eco-friendly because these concern about environmental sustainability. (3) The concept of eco-friendly products of green business based on indigenous knowledge by the case of eco-print batik in Bantul is being the novelty concept, namely the “indigenous eco-friendly product” by strengthening and combining Sommer’s green business components, ILO’s green business elements, and 3R method (go green concept) with indigenous knowledge perspective.

Warner Bros. and the DCEU: The Interplay of Financial Interaction and Strategic Decision Making

Superhero movies are now an essential component of the worldwide film business, drawing hundreds of millions of spectators to theatres each year to watch them. The DC Extended Universe (DCEU) from Warner Bros. is one such film series that has significantly contributed to the industry. But the film industry's intricacy extends beyond box office success. A company's entire decision-making, marketing approach, and long-term goal planning, may be significantly impacted by the success or failure of its films. This connection has grown even more complicated, especially after Warner Bros. and Discovery, Inc. merged. This essay will examine the financial effects of the DCEU's performances on Warner Bros. and how those decisions have further shaped the DCEU's future course. This essay will also examine how Warner Bros. exploited its success in the movie business to develop its strategic objectives for the future and what this means for the movie business. The analysis shows that the collaboration between Warner Bros. and the DCEU moulded their own trajectories and established a standard for other studios to follow in the ever-evolving film business.

Penerapan Metode Prototype Pada Perancangan Sistem Informasi Penjualan Aksesoris Kamera Berbasis Web

The sale of camera accessories is one of the important components in business. However, currently the company faces several obstacles in the sales process. In addition, there is no system that suits the needs of customers in gaining access to camera accessories sold. To overcome this problem, this study aims to design and develop a prototype interface mockup design system for selling camera accessories. This research uses a prototype system development method by identifying user needs, analyzing existing sales processes, and designing appropriate solutions. Through needs analysis, it is known that customers need convenience in searching for products, seeing product details, making purchases. Meanwhile, admins need to have access to manage inventory, process orders, and view sales reports. The purpose of this study is to design a system based on customer needs so that it is expected to increase satisfaction in using the system. In addition, it is expected that this system can be the basis for further development towards integration with wider ecommerce platforms. The results of this system design can be used as reference material to develop a sales system

Socialinių paslaugų įstaigų socialinio verslo turinio kontekstualizavimas

Social business is defined as a business focused on the well-being of people and communities. Creative activity and social innovation prevail in such a business. It constantly updates services, products and processes that are necessary for improving the social well-being of the individual and the community. Social business is usually carried out by non-governmental organizations. The purpose of this article is to find out the context of social business content of social service institutions. 4 social workers working in an institution with persons with disabilities participated in the study. Qualitative content analysis revealed the perception of social business as a process, it is interpreted as promoting the integration of clients into the community, an activity that has added value for social workers and their clients. The components of social business, mission, community, profit, innovation, market are significant in its implementation. Keywords: social business, social innovation, disabled person, reinvestment, empowerment.

Research on the path of cultivating “three creativity” talents in e-commerce major under the background of new business studies

With the rapid development of internet technology, e-commerce has become an important component of modern business. In the context of the new business discipline, the cultivation of “three innovative” talents in e-commerce has become a key task required in today’s era. This article proposes three paths for cultivating “three innovative” talents. One is to cultivate students’ “three innovation” abilities through school enterprise cooperation projects. The second is to cultivate students’ “three creativity” abilities through subject competitions. The third is to cultivate students’ “three creativity” abilities through practical teaching reform. The above paths can effectively improve the quality of cultivating “three innovation” talents in the field of e-commerce.

ПІДВИЩЕННЯ КОНКУРЕНТОСПРОМОЖНОСТІ ТУРИСТИЧНОГО БІЗНЕСУ УКРАЇНИ

The purpose of the article is to develop directions for improving the competitiveness of the tourism business in Ukraine and to analyze the problems that complicate the formation and development of strategic, socio-cultural potential and human capital. The main components of the tourism business, which includes a wide range of activities aimed at meeting the needs and wishes of tourists (tourist accommodation facilities, transportation services, travel agencies and tour operators, restaurants, cafes and other catering establishments, entertainment and cultural services, recreation and health services, shops and souvenir shops, etc), are highlighted. In the context of the war, Ukraine's tourism business faces several serious challenges that complicate the formation and development of its strategic potential: instability, deteriorating image, reduced investment, loss of infrastructure, and social and economic problems. The main negative factors affecting the formation and development of human capital, which is one of the key components of the tourism sector's success, are security, employee migration, lack of qualifications, decreased demand for labour, and the psychological state of employees. The socio-cultural potential has a particularly significant impact on the efficiency and competitiveness of the tourism business, as it reflects cultural values, readiness for change, and other aspects that may affect the perception and distribution of tourism products. The main problems of socio-cultural potential development include a decline in cultural activity, damage to historical and cultural monuments, loss of cultural heritage, a decline in cultural tourism, changes in cultural stereotypes, and a decrease in investment in cultural development. The main areas for improving the competitiveness of Ukraine's tourism business include the development of tourism infrastructure, improving the quality of tourism services, promoting Ukraine in the global tourism market, creating a favourable environment for tourism development, and developing new types of tourism. Solving these problems requires a comprehensive approach and joint efforts of the government, an international coalition, industry organizations and the public.

International labor market in the conditions globalization and digitalization: trends and perspectives

The article examines the essence of the international labor market and emphasizes that the international labor market in the context of the development of the modern information and communication paradigm is at the stage of changing the structure, demand and supply of human capital. It is noted that the development and deepening of the international division of labor, the strengthening of the innovative component of modern international business directly affect the functioning of the international labor market. The movement of goods, services, capital, and information flows leads to the movement of human capital, as well as to the growth of labor migration. World economic theories regarding the functioning of the international labor market are considered. At the same time, it is noted that there is no unified view on the definition of the international labor market and measures to improve it. It was concluded that when interpreting the definition of «international labor market», it is necessary to take into account the peculiarities and specifics of human resources, as well as the emergence of new forms and types of employment in the conditions of globalization and digitalization of the world economic space. An analysis of economic concepts and theories regarding the need for state intervention in employment and migration processes has been carried out. The key factors influencing the functioning and development of the international labor market are analyzed. It was noted that the development of information and communication technologies caused the creation of new forms and types of employment, increased flexibility and mobility of labor resources. The processes of globalization and digitalization contribute to the strengthening of the openness of national labor markets and the creation of barrier-free movement of labor resources. The impact of digitization of all spheres of economic life on the growth of leading international companies' demand for intelligent and qualified personnel, who are ready to experiment, make creative, innovative decisions and learn throughout their lives, was also investigated. Acute issues related to the departure of highly qualified personnel from countries with a low level of economic development to countries with a high level of economic development are analyzed. It is noted that this situation leads to the washing away of labor potential in human capital exporting countries, a decrease in economic and social labor standards, as well as a decrease in financial reserves for the formation of the budget of the labor donor country. The influence of the demographic factor on the development of the international labor market is considered. It was concluded that the structure and number of labor resources by region of the world is quite varied. It was determined that in countries with a high level of economic development, there are trends to a decrease in the birth rate, as well as to an increase in indicators: life expectancy, quality of life, the share of labor migrants in the total number of working population. It is noted that in the conditions of socio-economic transformations associated with digitalization, structural and sectoral changes are taking place in the world economy, and in particular, in the international labor market.

Застосування теорії змін в екологізації бізнесу

The article summarizes scientific approaches to the development of the theory of changes in the greening of business. The scientific and methodological approaches to understanding the basics of the theory of change have been developed. The features of the application of the theory of change in the greening of business are presented. The specifics of the development of the theory of changes in the greening of business on the example of Ukraine are revealed. It is determined that for the Ukrainian realities, the greening of business is implemented mainly in the formal plane in the context of compliance with the norms and standards of environmental development, ensuring environmental taxation, control of environmental pollution standards, which slows down the development of the component of the Ukrainian environmental business and hinders the innovative introduction of elements of the ecological paradigm in our country. The theory of change is a rigorous but necessary process by which groups and stakeholders in planning activities formulate their long-term goals and define the conditions that they believe should precede the achievement of these goals. These conditions are modeled as desired outcomes, organized graphically in a causal structure. Change theory describes the types of interventions (a single program or a coordinated initiative) that lead to the outcomes depicted in the outcome map. Each intervention is linked to an outcome in a causal system, revealing the often complex web of actions required to bring about change. Several factors have been found to make it difficult for multinational companies to take action against climate change, such as a lack of certainty about climate policy, a lack of green technologies, and a lack of return on investment. The use of green practices also remains limited in the International Health Standards (IHR) in both developed and developing countries, due to limited access to finance and skills, lack of information and knowledge about innovation, and, in some cases, poor enforcement of rules. It is determined that for a better and more effective application of the norms and provisions of the theory of changes in the greening of business, it is relevant to introduce professional courses for managers and environmental managers of companies, which will direct the professional training of management staff to the implementation of effective environmental changes in business. It is also relevant to introduce the State-based programs to stimulate the development of greening business in terms of indirect (tax incentives for businesses that implement environmental innovations) and direct incentives for the implementation of environmental changes (preferential lending for greening business).

РИЗИКИ ТА ЗАГРОЗИ ЕФЕКТИВНОГО ФУНКЦІОНУВАННЯ ЛОГІСТИЧНОГО МЕХАНІЗМУ ДІЯЛЬНОСТІ ПІДПРИЄМСТВА

The article analyzes various aspects of the formation and implementation of the logistics mechanism of the operation and development of the enterprise. The purpose of the study is to improve methodical approaches to identification, analysis and leveling of risks and threats to the effective functioning of the logistics mechanism of the enterprise. It is argued that the logistics mechanism plays one of the key roles in the production and economic activity of enterprises of the real sector of the economy, acting as a continuation of the technological component of business and its spread into the sector of distribution and consumption of products. It is shown that for enterprises that specialize in the production of products and promote them to the market, as well as importers and organizations of trade or distribution in the domestic market, logistics plays one of the decisive roles, implementing functions and tasks that are closely related to promotion, distribution and sale goods; thus, logistics serves as an intermediate link between the sectors of production (import) and retail sales of products, their consumption. Special attention is drawn to the challenges, risks and threats of building and effective functioning of the logistics subsystem of the economic entity. Thus, the object of the study is the improvement of methodical approaches to the identification, analysis and leveling of risks and threats to the effective functioning of the logistics mechanism of the enterprise. The basic elements of the risk management policy in the field of formation of the logistics mechanism of the functioning of enterprises have been determined. It is substantiated that the risk and threat management model of the logistics mechanism of the enterprise involves the implementation of a number of functions and tasks in such directions as protecting the interests of the enterprise from changes in the institutional-legal and institutional-organizational environment of logistics; ensuring control and proper efficiency of logistics and warehouse personnel; taking into account changes in the market situation and their impact on the volumes and economic efficiency of the enterprise, etc.