Business Assistance Research Articles

Implementasi Corporate Social Responsibility (CSR) melalui Program Pemberdayaan Usaha Mikro Kecil Menengah (UMKM) berbasis Komunitas (Studi pada PT Pertamina Patra Niaga Fuel Terminal Rewulu)

Corporate Social Responsibility (CSR) is a form of company responsibility for the quality of life of the community and the environment for its business operations. Corporate Social Responsibility (CSR) can be carried out in various ways, one of them is business assistance to Micro, Small and Medium Enterprises in the communities around the company. This research aims to determine the implementation of Corporate Social Responsibility (CSR) of PT Pertamina Patra Niaga Fuel Terminal Rewulu through empowering Micro, Small and Medium Enterprises. This research uses qualitative methods and descriptive analysis. The results show that PT Pertamina Patra Niaga Fuel Terminal Rewulu fosters Micro, Small and Medium Enterprises belonging to 3 communities with several stages, namely 1) Focus Group Discussion; 2) Implementation of the Mentoring Program; 3) Monitoring and Evaluation; and 4) Participation in Exhibitions.

PASAR TENAGA KERJA INKLUSIF DAN PEKERJAAN AFIRMATIF UNTUK PENYANDANG DISABILITAS

<p class="abstrak"><em>An inclusive labour market emphasizes equal opportunities and fair treatment for all individuals, including persons with disabilities, with the aim of optimizing the potential of the workforce, increasing innovation, productivity, and economic growth. In Indonesia, inclusive policies have been implemented through various laws and regulations that support the rights of persons with disabilities to obtain decent work. Nonetheless, challenges in the form of discrimination and lack of supporting infrastructure are still significant. Disabled people's organizations (DPOs) play an important role in economic empowerment through skills training and entrepreneurship. This training covers areas such as screen printing, electronics, computers and weaving, as well as social assistance for small businesses. The types of jobs available to people with disabilities include operators, customer service, telemarketing, teachers, and administration. Awareness and effective policies are needed to create a truly inclusive workplace in Indonesia. With sustained commitment from all parties, Indonesia can respect and protect the rights of persons with disabilities, ensure equal and fair access to employment opportunities, and harness their full potential for nation-building.</em></p>

PENGEMBANGAN USAHA PADA UMKM YU MIN BATIK & BUTIK DESA SIDOREJO KECAMATAN COMAL KABUPATEN PEMALANG

<table width="576" border="1" cellspacing="0" cellpadding="0"><tbody><tr><td width="402"><p>The Micro, Small and Medium Enterprises that are the object are the UMKM Yu Min Batik & Boutique owned by Mrs. Siti Aminah which is located in Sidorejo Village, Comal District, Pemalang Regency. This MSME operates in the field of clothing and modified batik cloth in Pemalang. The aim of implementing this activity is to develop business, good financial management and production performance. The business assistance provided includes marketing aspects. The efforts made by the accompanying team aim to promote Yu Min Batik & Boutique products through MSME activities such as bazaars and catalog content on online social media. This is due to increasingly sophisticated technological developments and seeing many entrepreneurs, especially MSMEs, promoting their businesses through online social media. The aim is to introduce and attract the interest of potential customers by understanding the individual characteristics of consumers so that the products sold will match their wishes.</p><p>The assistance method used is carrying out several programs such as making banners, making simple bookkeeping, Google maps, participating in MSME bazaar activities, making direction boards, making organizational structures, business profiles, and creating social media (Instagram). After analyzing and applying the program to Yu Min Batik products, it produced a positive impact on MSME owners. Such as introducing products through promotions on social media and placing banners, organizational structures, understanding simple bookkeeping, business profiles, and installing direction boards to fulfill product requirements to support promotions so that people have more confidence in the products they want to buy.<strong></strong></p></td></tr></tbody></table>

PELATIHAN DESAIN LOGO DAN KEMASAN UMKM KERIPIK PISANG DESA TRUNAMANGGALA MELALUI PENJUALAN DIGITAL MARKETING

The development of micro, small and medium enterprises aims to generate income for the lower middle class and is the most important driver in the national economy. In an effort to improve the welfare of micro, small and medium enterprises, the government currently offers various programs to business actors, including business capital, training, and business assistance with stakeholders. The banana chip business, which is one form of small micro business in Trunamanggala Village, Cimalaka District, Sumedang Regency, has problems in the form of the absence of a logo as a product identity, the absence of attractive packaging and the lack of utilization of digital marketing technology in its sales so that an assistance is needed to overcome this. Therefore, this community service method uses a training and socialization approach which aims to provide training in making product logos as well as providing training in marketing products online. The positive impact of this training is to increase market attractiveness and interest to help product images with creative logos, MSME players have products in digital marketing so that they can increase promotion of banana chip MSME players and increase the economy and profits for banana chip MSME players in Trunamanggala Village.

How Does the Performance of Islamic Microfinance Institutions Affect the Welfare of SMEs?: Empirical study of BTM Mulia Babat

This study aims to assess the direct and indirect effectiveness of Islamic microfinance services, particularly financing products, in enhancing the welfare of small and medium-sized entrepreneurs (SMEs) in Lamongan, with Baitul Tamwil Muhammadiyah (BTM) Mulia Babat as the case study. The partial least square-structural equation modeling method is used in this quantitative study, examining data from 52 respondents, where the respondent data are BTM Mulia Babat business financing customers. The findings of this study found that Islamic microfinance services and business assistance directly have a positive impact on SMEs' increase in income. However, Islamic microfinance services and business assistance indirectly do not impact SMEs' welfare. Despite the increase in SMEs' income, it directly impacts SMEs' welfare. The novelty of this study is to identify the effectiveness of Islamic microfinance institutions in improving the welfare of SMEs. This study presents evidence of the impact of Islamic microfinance institutions on the welfare of micro and medium entrepreneurs. It can encourage more Islamic microfinance programs to offer feasible Islamic microfinance services as an alternative to boosting SMEs in the regions. This study's empirical implications and findings highlight the importance of business assistance from Islamic MIFs as business financing providers to support businesses.

The Barrier Factors of Social Empowerment Through Business Assistance as A Challenge in Realizing the Concept of Utilitarianism

This study aims to analyze the barrier factors of social empowerment through business assistance in Bontonompo District as a challenge in realizing the concept of utilitarianism. Type of the research was an empirical legal research through a sociological juridical approach. The research location is in Bontonompo District, Gowa Regency, South Sulawesi Province. The data sources used consist of primary data sources and secondary data sources. Primary data sources include interviews, questionnaires, and direct field observations. Secondary data sources are obtained from documents and scientific journals. The research uses descriptive quantitative analysis by projecting the collected data. The research results show that the barrier factors of social empowerment through business assistance include legal, law enforcement, infrastructure, community, and cultural factors. Therefore, the government must ensure that social empowerment through business assistance is oriented toward community self-reliance, resulting in an improved standard of living as a manifestation of the concept of utilitarianism.

Implementation Of Micro, Small & Medium Enterprise (Umkm) Assistance Policy

Small and medium enterprises (MSMEs) in Cirebon Regency face several challenges, such as a lack of creating new ideas, a low level of quality of human resources, many MSMEs that do not have official legality and low access to capital. This study aims to understand the implementation process of Cirebon Regent Regulation No. 44 of 2022 which regulates Micro Business Assistance in Cirebon Regency, the research was conducted using qualitative methods through a descriptive approach to describe the phenomena that occur. Policy implementation, according to an analysis based on George Edward III's theory, is influenced by four main factors: communication, available resources, attitudes or dispositions, and bureaucratic structure. These factors determine the success or failure of the policy implementation. The results showed that the implementation of the MSME mentoring policy in the Cirebon district, the implementation was considered quite successful but still less than optimal because there were several problems in it such as social media accounts that were no longer actively providing information, the quantity of mentoring policy implementers was still lacking, and there was no clear SOP in implementing the mentoring policy.

Potential for utilizing Socioeconomic Registration Data to improve targeting of Ministry of Manpower’s Training and Business Assistance Program

This policy paper explores the potential for utilizing Registrasi Sosial Ekonom (Regsosek - Socioeconomic Data Registration) to improve the targeting of training and business assistance programs managed by Kementerian Ketenagakerjaan (Kemnaker – Ministry of Manpower) in Indonesia. Indonesia’s National Long-Term Development Plan (RPJPN 2005-2025) aims to create a developed, self-reliant, just, and democratic society. The paper identifies key issues in the implementation of Kemnaker's programs, including Tenaga Kerja Mandiri (TKM - Self-Employed Workers Program) and Pelatihan Berbasis Kompetensi (PBK - Competency Based Training). These issues include inaccurate targeting, lack of inclusivity, and disparities in the geographical distribution of beneficiaries. Data from Regsosek reveals critical gaps in program participation, business ownership, and inclusivity, particularly for marginalized groups such as people with disabilities and women. Moreover, there are significant disparities in program access, with a higher concentration of benefits accruing to wealthier individuals, indicating the need for more effective targeting mechanisms.By leveraging the comprehensive socioeconomic data provided by Regsosek, Kemnaker can develop targeted solutions that more effectively address the unique needs of different demographic groups, ensure equitable resource allocation, and ultimately improve the overall impact of its training and business assistance programs. The paper underlines the importance of data-driven policies in achieving sustainable economic growth and social equity. It points to the critical role of accurate data in informed decision-making, efficient resource allocation, and continuous program improvement. The integration of Regsosek data is presented as a core strategy for enhancing the precision and effectiveness of government interventions aimed at fostering economic independence and improving the livelihoods of Indonesia’s diverse population. By addressing these challenges and implementing the recommended strategies, Indonesia can move closer to its vision of a prosperous, equitable, and inclusive society.

The Effect of Capital Assistance and Business Assistance on The Empowerment of Mustahik Zakat MSMEs DT Peduli North Sumatra

This study aims to determine the effect of capital assistance, and business assistance on increasing the empowerment of mustahik zakat Micro,Small,and Medium Enterprises (MSME). The method used in this research is quantitative research method with data collection techniques using primary data obtained from questionnaires with a Likert scale. Sampling in this study using non probability sampling technique (saturated sample) where the entire population is relatively small in this study to be the entire sample with a total of 30 samples. This research analysis technique uses multiple regression analysis with validity and reliability tests, classical assumption tests, multiple linear regression tests and hypothesis testing with SPSS. The results in this study indicate that partially capital assistance and business assistance have a positive and significant effect on increasing the empowerment of mustahik MSME. Then, capital assistance and business assistance simultaneously have a positive and significant effect on the empowerment of mustahik MSMEs. The X1 and X2 variables affect the Y variable by 63.8%, while the remaining 36.2% is influenced by other variables outside of this study.

Upaya Optimalisasi Media Promosi Melalui Pendampingan Usaha Untuk Ekspansi Pasar UMKM Di Kabupaten Tulungagung, Jawa Timur

Micro, small and medium enterprises (MSMEs) play an important role in the Indonesian economy. Tulungagung Regency is one of the regions in East Java that has quite large MSME potential. Even though they have quite large income potential, MSMEs in Tulungagung also face a number of challenges such as a lack of knowledge among business actors regarding promotional media, use of technology, use of social media, as well as obstacles related to marketing and market access that does not reach many groups. One effective solution to overcome the obstacles faced by MSMEs is a business mentoring program, which enables MSMEs to acquire the knowledge and skills needed to design and implement effective promotional strategies. The data collection method uses primary data through interviews, observation, practice, and documentation and secondary data, using literature. The analysis used in mentoring MSMEs is a descriptive method with a qualitative approach in the form of descriptions and narratives complete with pictures and explaining conditions during mentoring MSMEs. Efforts to optimize promotional media through business assistance is a program used to help improve better promotional methods so that they can expand the marketing reach of MSMEs, especially in Tulungagung Regency. The flow of assistance carried out is, program introduction, delivery of material, implementation of promotional media practices, and closing. This activity was carried out in Tulungagung Regency, with a target of assisting 32 businesses every month. With this systematic approach, it is hoped that MSMEs can increase the visibility of their products, expand market reach, and build a strong brand identity. In addition, active participant participation and input from them also allows the program to continue to be improved and adjusted to be more effective in the future.

Pemberdayaan Masyarakat melalui Keterampilan Lokal dalam Pengembangan Ekonomi Kreatif dan Pariwisata di Kampung Pelangi Semarang

This study aimed to explore the role of local skills in community empowerment in Kampung Pelangi Semarang, a tourist destination that has developed a community-based creative economy. The findings revealed that local skills such as handicrafts, painting, traditional performing arts, and culinary arts play a central role in economically empowering the community and promoting local cultural identity. Effective empowerment strategies included skills training, business assistance, and the formation of creative business groups that facilitated collaboration and product marketing. However, key challenges faced were limited access to capital, limited marketing reach, competition with mass products, and a lack of appreciation for the uniqueness of local skill products. To overcome these challenges, this study recommends strong synergy and collaboration among the community, government, academics, and the private sector. The government plays a role in providing access to capital, training, and business assistance. The private sector can be involved in expanding market opportunities. Academics can provide assistance and further studies. Additionally, local leadership and efforts to promote appreciation for local skills are crucial. To ensure sustainability, economic, social, and environmental aspects need to be considered in developing local skills. Product diversification, value addition, equal participation, and environmentally friendly production practices need to be adopted. The limitation of this study is its focus on a single case study in Kampung Pelangi Semarang, thus limiting the generalization of findings. Additionally, this study did not explore the environmental impact of creative economy and tourism activities in depth.

Assistance for Micro Businesses of Canang Sari Traders in Penatih Dangin Puri Village, East Denpasar

Microenterprises are businesses run by people categorized as poor or near poor. They are family-owned, using local resources and simple technology. Micro-enterprises include unbanked people, a group that is difficult to get access to banking even though this group has the potential to develop business. Canang Sari is the simplest form of offerings in the form of janur made rectangular decorated with various types of flowers that are offered as an effort to get closer to God in prayer. Based on observations, there is a group of canang traders called the Canang Sari Wangi group located in Banjar Laplap Putih, Penatih Dangin Puri Village, East Denpasar who really need help to overcome the problems they face. This Canang Sari Wangi trader group has 5 members who have been established since 2020. The problems faced by this group of Canang Sari Wangi traders are difficult to get access to banking, lack of knowledge for business development due to fluctuations in demand, very fierce competition, high operational costs, lack of understanding of creative marketing and the absence of careful and thorough administration of financial reports. The approach taken is to further coordinate with members of the Canang Sari Wangi Group so as to obtain the main needs for increasing productivity, namely by providing assistance to facilitate access to banking, entrepreneurship assistance, improve creative marketing skills and make business bookkeeping. The output target to be achieved is an increase in the ability of partners to access banking, through creative marketing partners are able to increase group income by 30% and all members of the Canang Sari Wangi group are able to make simple group bookkeeping. The method of implementing this activity is preceded by collecting information from partner conditions, designing activities to be carried out, followed by program socialization, conducting training, mentoring and evaluation.

Supply Chain Optimization: Machine Learning Applications in Inventory Management for E-Commerce

This study delves into the potential impact of machine learning (ML) on supply chain optimization and inventory management for e-commerce. Our primary focus is analyzing the accuracy of demand forecasting, optimizing inventory levels, and evaluating the impact of real-time decision-making on supply chain efficiency. Using a secondary data-based review methodology, this study explores the implementation of advanced predictive analytics, real-time data processing, autonomous operations, and personalized customer experiences in prominent e-commerce companies like Amazon, Walmart, and Alibaba. Our findings show impressive advancements in demand forecasting accuracy, dynamic inventory management, and operational responsiveness. These improvements have led to cost savings and increased customer satisfaction. Nevertheless, some drawbacks exist, such as the significant expenses associated with implementation, concerns about data privacy, and the potential for overfitting the model. Policy implications call for solid data protection regulations, financial assistance for smaller businesses, and ethical guidelines for AI to promote fair and responsible machine learning applications. By tackling these obstacles, companies can maximize the potential of ML technologies to enhance efficiency, promote sustainability, and gain a competitive edge in the ever-changing world of e-commerce.

Strategi Relokasi Inovatif: Solusi Pemerintah Kota Untuk Pedagang Kaki Lima Pasar Sentral Makassar Pasca Kebakaran

The Makassar City Central Market resulted in large losses for street street vendorsa fire occursforcing city governments to formulate effective relocation strategies. This research aims to evaluate innovative relocation strategies implemented as a solution to restore the economic conditions of street vendors after the fire. Through a participatory approach, the city government involves traders in the planning and implementation of relocation, ensuring that their needs and aspirations are met. Meringue with approach consultation and public participation, by providing brother strategic areas, adequate facilities, and den empowerment approach training and business assistance to help traders adapt to the new environment. Building partnerships by strengthening available support, while regular monitoring and evaluation ensures program sustainability. The research results show that this strategy has succeeded in restoring and redeveloping the street vendor economic sector, creating a more stable and sustainable market environment. These findings emphasize the importance of a comprehensive and collaborative approach in dealing with crises, and provide practical guidance for local governments in dealing with similar situations in the future.

Community development of a business ecosystem in planting media commodities (Goatthai) with One Village One CEO Program: a case study of Cianjur

Abstract In challenging economic conditions, with 11.74 million urban residents and 14.16 million rural residents in poverty as of March 2023, innovation in natural resource management is critical. This study investigates how the agricultural community in Sukanagalih, Cianjur, uses husk charcoal to create sustainable and economically beneficial planting media. This study discovered that economic necessities has driven farmers in Sukanagalih to develop and use husk charcoal as a planting medium, not only for the domestic market but also for the international market, using a survey approach with purposive selection. Community income increased significantly, from IDR 1,450,000 in 2019 to IDR 3,300,000 in 2021, supported by assistance in husk charcoal production, packaging branding, and marketing network expansion through the “One Village One CEO” program. These findings demonstrate that community empowerment through innovation and business assistance is the key to developing a sustainable and profitable business ecosystem.

Optimizing Micro, Small, and Medium Business Assistance Programs in The Food Sector

Optimizing Micro, Small, and Medium Business Assistance Programs in The Food Sector

Sinergitas Pendampingan Ekonomi Usaha Mikro Di Lembaga Amil Zakat Dārut Tauhīd Provinsi Jambi

This research aims to examine the management of micro business assistance at the national zakat institution (LAZNAS) Dārut Tauhīd, Jambi province, and what inhibiting and supporting factors are faced by mentors and micro business beneficiaries, as well as what efforts have been carried out by the Darut Amil Zakat institution Monotheism in mentoring. The use of this research is to provide an evaluation of the program that has been carried out so far by the national amil zakat institution (LAZNAS) Dārut Tauhīd caring for Jambi as well as as input and suggestions so that the implementation of assistance in the future will be even better. This research is qualitative research with a method using a descriptive approach, where data is collected using interview, observation and documentation techniques

Legal Regulation of Entrepreneurial Activity in Special Economic Zones: Problems and Prospects

Relevance.The development of territories defined as special economic zones in the Russian Federation continues to be in the focus of the state policy aimed at attracting investments of both domestic and international nature in various sectors of economic activity: from manufacturing to tourism and innovative technologies. Under these conditions, the task of quality legal regulation of entrepreneurial initiatives and ensuring conditions for the successful operation and protection of business assistants in SEZ territories becomes more relevant.The purposeof the study is to assess the existing regulatory mechanisms, identify problems in the sphere of SEZ residents' activities, and determine promising directions for further development of legal relations that contribute to the increase of investment potential in the territory of the country.Objectives.Analysis of the existing mechanisms of control and legal regulation of the activities of economic entities with the status of SEZ residents, the study of shortcomings in the legal framework concerning the procedures for depriving business structures of the SEZ resident status, which directly affects the stability of their functioning.Methodology. To achieve the set objectives, we used various methodological approaches, in particular, deductive, system-analytical, formal-logical, which allowed us to review the current mechanisms of regulating the activities of economic entities-residents of SEZs, and from the general theoretical provisions to draw specific conclusions about the prospects for the development of the legal environment for the regulation of entrepreneurial activity in SEZs.Resultsof the study are a critical understanding of the existing approaches to legal regulation and support of SEZ activities, as well as the adjustment of the regulatory framework taking into account the identified shortcomings, which will improve the effectiveness of the SEZ institution and contribute to a balanced economic development of regions and stabilisation of the investment environment at the macro level.Conclusion.The article presents proposals for amendments aimed at eliminating the identified problems concerning the clarification of the legal status of residents and mechanisms for controlling their activities, which should contribute to improving the effectiveness of legal regulation and ensuring the stability of entrepreneurial structures in SEZs.

Use of SWOT analysis to select feasible businesses as the mainstay business of BUMDes and MSMEs

COVID-19 pandemic, which lasted from 2020 to 2022, has affected the global economy. Activity restrictions had hampered the progress of various business sectors. As a result, there was a decline in economic growth globally. There was even an economic contraction of -13.7% in 2020 and many businesses experienced either setbacks or bankruptcies. Indonesia’s government made various recovery efforts, such as business assistance through village-owned enterprises (BUMDes) activities and capital assistance for MSMEs in the form of people’s business credit (Kredit Usaha Rakyat/KUR). Various trainings and assistance were conducted, but these activities focused more on reporting and administration of funds. The establishment of BUMDes mainly aims to improve the villages’ economy. The selection of BUMDes' mainstay business is highly important to realize the smooth running of the business chosen. For this reason, it is necessary to conduct training on how to select of the mainstay business and calculate the feasibility of the business chosen to be developed so that BUMDes and MSME actors can manage and develop their business properly. The selection can use SWOT analysis, namely by analyzing the strengths, weaknesses, opportunities, and threats of the potential business options. In this community services activity, BUMDes and MSME training was held in Bogorejo Village, Pesawaran Regency, Lampung Province. The results of SWOT analysis reveal that the feasible business options are digital financial services (BRI-Link), agricultural trading (waserda), and waste collection and waste bank. Waserda business aims to help market the local community's products. Waste management business economically generates small profits, but has long-term positive effects, both environmentally and socially. Meanwhile, tourism park and savings and loan are considered not feasible in the long-term, as these businesses are susceptible to bottlenecks and large losses so that they must be managed very carefully.

Entrepreneurship training and assistance for group businesses in Karangploso District, Malang Regency

BUMDes (Village-Owned Enterprises) and KWT (Women's Farmers' Groups) in villages play a crucial role in fostering rural economic growth. Therefore, it is essential to bolster the entrepreneurial spirit among members of these groups. Community service activities conducted in Karangploso District, Malang Regency, aim to enhance the management capacity of BUMDes and KWT through training and mentoring approaches. The training targeted the chairpersons of BUMDes in Bocek Village and the leaders of KWT from all villages in Karangploso District. Training materials covered entrepreneurial motivation, business management, and product marketing. Post-training support was provided through the establishment of a social media group for consultation and discussion on group business activities. Topics included initiating new businesses, digital marketing, and business accounting. Ongoing mentoring activities were facilitated through social media and site visits as necessary. The outcome of this training and mentoring initiative was an increase in entrepreneurial motivation among participants. This heightened motivation translated into proactive identification and pursuit of business opportunities, generation of new product or service ideas, and enhanced participation in developing skills and knowledge related to business management, marketing, and finance.