A comparative study is reported of the thermal reaction of 1,2- and 1,4-dibromobenzene (1,2- and 1,4-diBrPh) on Si(1 1 1)-7 × 7, investigated by STM. Some results are given for the intermediate case of 1,3-diBrPh. The STM images gave evidence of a different pattern of reaction to yield pairs of Br–Si for 1,2-, 1,3- and 1,4-diBrPh. The ratio of pairs of Br–Si to single bromination events was 1:2 for 1,2-diBrPh and 1:3 for 1,4-diBrPh. In many cases organic residue from the bromination reaction, R–Si, was evident in the STM image. The products R–Si and Br–Si were found to be bound to adjacent Si, for both 1,2- and 1,4-diBrPh. The mean Br⋯Br pair separation at the surface depended on the parent molecule, being 7.6 Å for 1,2-diBrPh, 10.3 Å for 1,3-diBrPh, and 11.3 Å for 1,4-diBrPh. These separations are, in each case, about 4 Å greater than the separation of the Br-atoms in the intact parent molecule, which increases systematically down the series. There was a marked decrease in the percentage of R–Si accompanying the Br–Si in going down the series, decreasing from 70% for 1,2- to 20% for 1,4-diBrPh; this was interpreted as being due to a decrease in the percentage of `benzene-mediated' reaction dynamics, in which the benzene ring was bound to the surface. At moderately increased surface temperature (45 °C) the reaction of 1,2- and also 1,4-diBrPh no longer resulted in R–Si formation, suggesting that the dynamics had altered from benzene-mediated to `bromine-mediated'.