Cloud-assisted smart grid has been broadly deployed to improve the economics, efficiency, sustainability, and reliability of electricity services. The new revolution of technology will also bring new challenges to data security, particularly data confidentiality. As a promising encryption method for supporting fine-grained access control, attribute-based encryption (ABE) is widely given attention by the academia and industry. However, most existing schemes suffer from the efficiency problem limiting its deployment for the cloud-assisted smart grid, especially for resource-limited users. To address this problem, this paper proposes two efficient pairing-free ciphertext-policy attribute-based schemes that eliminate the computation-intensive bilinear pairing operation. The basic scheme only uses some simple scalar multiplications based on elliptic curves, and the enhanced scheme provides an important usability feature, namely the users and attributes revocation. The security of the proposed schemes is reduced to the elliptic curve decisional Diffie-Hellman problem. Finally, the performance analysis and extensive experiments demonstrate that our proposed schemes are suitable for the cloud-assisted smart grid.