Bharat Abhiyan Research Articles

Waste management behaviour in the most populated capital city of the world

PurposeA prime objective of the Swachh Bharat Abhiyan (SBA; Clean India Mission) is to motivate people to segregate their household waste. The purpose of this study is to assess the ground reality of waste management behaviour of Delhi residents with the help of a modified Value–Belief–Norm (VBN) model. Past researches point the need to include cost as a variable in the VBN model. This study fulfils this need and tests cost as one of the variables on the gathered data.Design/methodology/approachThe research data were gathered by interacting with the people and the civic staff in the jurisdiction of the three Delhi municipalities through a stratified sampling technique (N = 250). The structural equation modelling was used to analyse the collected data.FindingsThe modified VBN model explains the waste management behaviour, but the variables do not follow the exact causal chain. Values, awareness of consequences, ascription of responsibility and personal norms all explain the resident's waste management behaviour. However, cost limits the resident's waste management behaviour.Research limitations/implicationsThe study could only achieve a moderate model fit; its sample size was small; and data were collected through self-reported questionnaire.Practical implicationsThree main practical implications of the study are: (1) While designing waste management solutions, due importance must be given to the cost to be borne by people for adopting these solutions. (2) Design such interventions that target residents' values to convince them to make the desired behavioural change. (3) People need be educated about the ways to sort waste and made aware of the importance of waste segregation in eradicating the urban waste mess.Originality/valueThe paper is an original contribution to testing a modified VBN model in predicting waste management behaviour. The modified model includes cost as a variable missing in the previous research. This research is useful in the backdrop of the SBA and provides suggestions for policymakers and pro-environment researchers.

Exploring Rural Transformation: Unnat Bharat Abhiyan Initiatives

Exploring Rural Transformation: Unnat Bharat Abhiyan Initiatives

Role of Atmanirbhar Bharat Abhiyan in transforming in Indian economy: An explorative study

Role of Atmanirbhar Bharat Abhiyan in transforming in Indian economy: An explorative study

Contribution of MSMEs in Making India-Atmanirbhar Bharat

he Atmanirbhar Bharat Abhiyan also known as the self-reliant India Mission when the entire global economy was stuck in the clutches of the COVID-19 pandemic, at that time this mission was launched by Hon’ble Prime Minister PM Modi on 12 May 2020 with a new vision. This mission was helped in the wake of the COVID-19 pandemic to manage the economic disruption in the country. This mission came as a ray of hope in the darkness of this pandemic. The main objective of this mission is to promote self-sufficiency and reduce dependency on imports and also to make the country and its citizens self-reliant and independent in all senses. The growth of the MSME sector can be one of the key components of this mission because MSMEs play a crucial role in the Indian economy, they contribute significantly to the development of the Indian economy through exports, production, GDP participation, employment opportunities, innovations, and industrialization of rural areas. That’s why the growth of this sector is essential for India’s economic development which will help to make India self-reliant. Atmanirbhar Bharat Abhiyan has five pillars which are the Economy, Infrastructure, Technology driven system, Demography, and Demand. So, the present paper aims to explore the contribution of the MSME sector which will help make India self-reliant, and also discuss the five pillars of this mission.

Social Media as a Potent Factor in Promoting Awareness about Swachh Bharat Abhiyaan: A Critical Analysis

Social media, as a new form of digital communication, has changed the way people think about education, health, banking, the environment, and other topics. The social media act as a catalyst in enlightening the masses on issues related to the environment like climate change, global warming, the green peace movement, depletion of the ozone layer, greenhouse gases effect, acid rain, and so on. It has been playing a very important role in spreading the Swachh Bharat Mission to the nook and corner of the country and changing the behavior of the public towards cleanliness. This study explores the significant role of social media in promoting awareness and driving engagement for social initiatives, focusing on the Swachh Bharat Abhiyaan in India. The Swachh Bharat Abhiyaan (Clean India Mission) is a government-led initiative aimed at achieving a clean and open-defecation-free India. Social media platforms have emerged as powerful tools for communication and information dissemination, making them valuable for promoting social causes. In the present study, the investigator conducts a meta-analysis of a research paper related to Swachh Bharat Abhiyan, mass media, and social media and seeks to explore mass media and social media contribution to Swachh Bharat Abhiyan. Findings of the study revealed that social media is a beneficial instrument for the Clean India Campaign and Television is viewed as an efficient medium of communication among the masses. In addition to it, the media has the power to propagate and build public understanding about cleanliness and its benefits, and to provide the proper conditions for behaviour changes.

Awareness, Perception and Practices of College Students towards Swatch Bharat Abhiyan in Himachal Pradesh

Awareness, Perception and Practices of College Students towards Swatch Bharat Abhiyan in Himachal Pradesh

A descriptive study to assess the awareness, knowledge, and practices among government senior secondary school students on household waste management in the Gohar block of District Mandi, Himachal Pradesh

Background: Proper household waste management is crucial for environmental sustainability and public health. This study aimed to assess the awareness, knowledge, and practices of household waste management among 400 students and explore the associations with socio-demographic variables. Methods: A cross-sectional study was conducted using a structured questionnaire. The questionnaire covered aspects of awareness, knowledge, and practices related to household waste management. Socio-demographic information was also collected. Data were analyzed using descriptive statistics and chi-square tests to determine associations. Results: Among students, 67.8% were aware of household waste management, 84.3% knew waste separation, but only 26.3% and 35% were aware of waste minimization and e-waste. While 92.8% recognized the local government's role, almost half remained unconvinced. 65.3% knew about household waste, and 71% knew disposal methods. However, only 79.3% knew solid waste reuse, and 94.8% knew 'Swachh Bharat Abhiyan.' Practices varied: 92.5% segregated waste, 57.5% composted kitchen waste, and 70.8% disposed outside. A minority (15.3%) disposed of outdoors. Diverse waste collection methods included 29.8% using bins, 28.2% using tin cans, and 15.3% using plastic bags. Socio-demographics influenced awareness, knowledge, and practices. Conclusions: Comprehensive waste management education is needed, focusing on waste minimization and e-waste. Addressing teacher knowledge gaps is essential. Tailored education accounting for socio-demographic factors is crucial. Improved waste disposal infrastructure is required to reduce improper waste disposal. Continuing government initiatives can enhance awareness and responsible waste management.

Implementation of Smart Segregation Bins Using IoT

Swachh Bharat Abhiyan Clean India Mission and abbreviated as SBA or SBM for "Swachh Bharat Mission is a national campaign by the Government of India, covering 4,041 statutory cities and towns, to clean the streets, roads and infrastructure of the country. Waste segregation and recycling are effective ways of reducing trash. Segregation at the source is the key in solid waste management especially when we have limited economical resources. Segregation of waste and creating awareness of different types of waste is new boom. We divide solid waste into two categories Wet, and Dry waste. According to solid waste management rule, 2016 it is responsibility of generators to segregate waste into these three categories. The main objective of this project is to design a system using Arduino Mega for automatic segregating of waste at source and capable of cleaning. Moisture sensor categorize the waste based on its threshold value and Ultrasonic sensor estimates the distance and the status of the bin will be send through IFTTT (If this then that) for sending SMS. This bin can be used at places like offices, apartments, shopping malls etc.

Showcasing Incredible India Through Swachh Bharat Abhiyan: Swachh Smarak, Swachh Pakwan And Swachh Paryatan

India is a nation renowned for its rich and storied history, boasting one of the world's oldest and most advanced civilizations. Its diverse landscape features perennial rivers, undulating terrain, verdant mountains, evergreen rainforests, and stunning beaches in Goa, as well as the breathtaking backwaters of Kerala and the snow-capped paradise of North India. Cleanliness is crucial for travellers when selecting a destination as it greatly affects their experience and perception of the place. In order to enhance the reputation of popular tourist destinations in India as clean and secure places, a range of measures have been implemented. One of the key initiatives taken by the Indian government to enhance cleanliness in the country is the Swachh Bharat Abhiyan campaign. Swachh Bharat Abhiyan is really a magical tool if used efficiently; it will change the image of India on the world map and will positively increase the number of tourists visiting the country. Swachh Bharat Abhiyan also helps in achieving the motto of ‘Incredible India’ and ‘Atithi Devo Bhava’ programmes. Thus in this present paper, the researchers focus on the importance of Clean India Campaign for promoting Indian Tourism and also explore the various initiatives under Swachh Bharat Abhiyan: Swachh Bharat – Swachh Smarak, Swachh Bharat – Swachh Pakwan and Swachh Bharat – Swachh Paryatan as the backdrop of Incredible India.

Unnat Bharat Abhiyan: An Opportunity to participate in a National Program to Implement & Complement Family Adoption Program for Holistic Rural development

Medical education in India is predominantly based on Theoretical and bedside teaching. A significant reorientation is needed in medical education, to allow students to understand the grass root level social health dynamics. National Medical commission introduced Family Adoption program as a modality to address this issue to be implemented by all medical colleges for all students admitted from academic year 2022 onwards. The Unnat Bharat Abhiyan (UBA) is a flagship national program of Government of India for holistic rural development by engaging and enabling higher educational institutions to utilize their expertise for accelerating sustainable growth and development of rural India. The Medical Universities/colleges can participate in Unnat Bharat Abhiyan and utilize its platform for implementation of statutory Family adoption program. We developed a Model where in Health sciences Universities/colleges can leverage their expertise in Health care for benefit of adopted villages and Communities by nurturing their health based on our experience of implementing both Unnat Bharat Abhiyan & Family Adoption Program. We propose various measures in which Health sciences Universities/colleges can implement both programs in sync to complement each other towards common goal of welfare of adopted villages. We believe our model is feasible and can address complementary requirements of Unnat Bharat Abhiyan and Family adoption program and benefit all the stakeholders involved.

Exploring the Renewable Energy Linkages for SSEBased Organizations in India: Benefits of Scaling Up ‘Atmanirbhar Bharat’ at Microsocieties

The Indian government initiated the Atmanirbhar Bharat Abhiyan to make its citizens ‘atmanirbhar’, or self-reliant. We argue that self-reliance can be achieved through self-sufficiency at the societal level. Next, we review the extant literature on self-sufficiency and theorize its linkages with social and solidarity economy (SSE) in the context of electric power generation. The participatory and democratic nature of governance in decision-making processes is one of the main principles of the SSE sector. Variations in democratic governance and inclusive participation in SSE depend on SSE structure. Subsequently, we move into the focus areas of the article, where the purpose is to explore the linkages between the development of SSE initiatives and sustainable development goals focused on environmental protection and sustainable production and consumption. Scaling up and solarizing agricultural pump sets have been good initiatives at addressing issues around agriculture, water and electricity requirement. This study explores SSE initiatives that address these issues and explores scaling up and linking with institutions and policies at the macro level. The study presents empirical evidence of such initiatives in the renewable energy sector. This article is expected to contribute to the existing literature on SSEs and offer insights on how scaling up SSEs can help in sustainable rural development, which would lead to self-sufficiency and subsequently self-reliance at a societal level. JEL Classifications: D71, Q20, P48

Reducing the bioburden on organic sanitary napkins and attempt to solve the sterility issue.

Sanitary napkins are technical textile products that women use to hygienically collect menstrual fluids when they are menstruating. Because sanitary napkins must simultaneously fulfil a number of end-use requirements, they have layered constructions. Through the Unnat Bharat Abhiyan, Surat, India, this study explores the eco-friendly (organic material) sanitary napkin production facility in the village of Bhatlai in the Gujarat province of India and identifies an issue. With eco-friendly organic sanitary products, bioburdens are a big problem. The Unnat Bharat Abhiyan accepts recommendations and improvements relating to sterility in a sanitary manufacturing unit after bioburden testing is conducted using various approaches outlined by Sanitary Napkins - Specification (IS 5405:2019). This study seeks to develop sanitary napkins that are sterilized and have no bioburden to replace SAPs (super absorbent polymer) with an ecologically friendly biopolymer that provides competent performance and characteristics to rural women of India living near or below poverty line.

Advancements in PET Packaging: Driving Sustainable Solutions for Today’s Consumer Demands

This work provides an overview of the importance of recycling PET waste to reduce the environmental impact of plastic waste, conserve natural resources and energy, and create jobs in the recycling industry. Many countries have implemented regulations and initiatives to promote the recycling of PET waste and reduce plastic pollution, such as extended producer responsibility (EPR) systems, bans on certain single-use plastics, and deposit–return systems for plastic bottles. The article further underscores the versatility of recycled PET, as it can be transformed into various products such as fibers, sheets, film, and strapping. These recycled materials find applications in numerous sectors including clothing, carpets, upholstery, and industrial fibers. Recognizing the importance of collaboration among governments, industries, and individuals, we emphasize the need for sustainable PET waste management practices and the promotion of recycled materials. The article also provides information on India’s experiences with PET waste management and regulations in other countries. It is important to note that the global production and consumption of PET have increased significantly in recent years, with the packaging industry being the largest consumer of PET. This has resulted in a significant increase in the generation of PET waste, which poses a significant environmental and health hazard if not managed properly. PET waste can end up in landfills, where it can take hundreds of years to decompose, or it can end up in the oceans, where it can harm marine life and the environment. Therefore, the proper management and recycling of PET waste are essential to mitigate these negative impacts. In terms of India’s experiences with PET waste management, several initiatives have been implemented to promote the recycling of PET waste. For example, the government has launched the Swachh Bharat Abhiyan campaign, which aims to promote cleanliness and sanitation in the country to promote waste segregation and recycling.

Review on Atmanirbhar Bharat Abhiyan: A step towards self-reliant India

Review on Atmanirbhar Bharat Abhiyan: A step towards self-reliant India

Opinion of Rural People about Swachh Bharat Abhiyan

The present study “Opinion of rural people about Swachh Bharat Abhiyan” was carried in two blocks of Kanpur Nagar, in each block three villages were selected randomly and in each village 25 respondents were selected. Overall 150 respondents were selected from 2 blocks of six villages randomly. Out of total 40.7 per cent of respondents were educated up to intermediate level. The purpose of this paper is to discuss the opinion of rural people about Swachh Bharat Abhiyan, the perspectives and feedback of people plays a critical role in shaping policies and programs related to infrastructure, sanitation, and public health. Villages are heart of India so programme should be beneficial for the rural people to improved their sustainable livelihood and develop sanitation or hygienic habits

Evaluation and ranking of solutions to overcome the barriers of Industry 4.0 enabled sustainable food supply chain adoption

The food industry plays a significant role in the economy and GDP despite having many obstacles like food safety, food security, demand, and supply gaps. In contrast, the food supply chain has numerous challenges, like food traceability, transportation, and packaging. Industry 4.0 can significantly overcome these challenges in sustainable food supply chain using technologies like IoT, Block chain, cyber security, etc. In India, most food industries are failed to implement Industry 4.0 due to various barriers. This study aims to discover these critical barriers to enable sustainable food supply chain to adopt Industry 4.0 and provide adequate solutions. Using the Pythagorean fuzzy analytic hierarchy process (PF-AHP) and Pythagorean fuzzy-evaluation based on distance from average solution (PF-EDAS) methodologies, we have provided a hybrid framework for the study to prioritize the solutions to overcome the barriers of Industry 4.0 enabled sustainable food supply chain. The relative weights of each barrier are determined using the PF-AHP technique, and the solution to these barriers is prioritized using the PF-EDAS method. The case study of Indian food industry is considered to demonstrate the applicability of proposed framework. The finding of this research reveals that barriers based on ‘organizational’, ‘strategic’, and ‘social’ aspects has encumbers the adoption of Industry 4.0 enabled food supply chain and its negative influence is about more than 50 % on efficient implementation of Industry 4.0 enabled food supply chain. The top management's poor perception of digitization and lack of willingness to adopt Industry 4.0 enabled sustainable food supply chain are the most critical barriers, whereas top management commitment and support is the most vital solution followed by the government to provide the financial subsidies and taxation relief. This study will aid the company and industrial practitioners in developing strategies for efficiently implementing Industry 4.0 in food supply chain for attaining the sustainability. This study outcomes acts as stepping stone and helps to excel the various missions of government of India in regards to Swachh Bharat Abhiyan and Clean Digital India.

Performance and activities of Swachh Bharat Abhiyan in Ayodhya district

Performance and activities of Swachh Bharat Abhiyan in Ayodhya district

Basic Water, Sanitation and Hygiene (WASH) practices among school adolescents of rural area, Indore: A comparative study

Background: Young teens are more vulnerable to a variety of infections, particularly teenage girls if they don't take care of their hygiene. The reason of conducting studies in schools is as they spend more than one third of their lifetime in school. School environment, supply of potable water, etc. impact on healthy development. Material and methods: This is a cross-sectional study carried out in the field of RHTC practice at Indore Medical College from February to April 2019. A structured pro- forma that included questions about basic sanitation, water and hygiene practices, is used to gather data from teenagers studying in public and private schools. 200 students from public schools and 200 private schools in Grades 6 to 10 were selected by Quota Sampling to compare WASH practices among themselves. Results: The majority of teenagers in private schools have good levels of personal hygiene 58.3% compared to public schools 41.7%. Standards of personal hygiene increased with age. The majority of 95% of teenagers used drinking water sources in the private sector as opposed to adolescents in public schools. In the study, 73% of private schools had separate washrooms for girls and boys, compared with 89.5% of public schools. Nearly all washrooms in private schools were clean, compared with 40% in public schools. Bins were available in 67% of adolescents in private schools, compared with 34% of adolescents in public schools. Handwashing practices were found to be satisfactory among teens at both schools. Conclusion: Following the launch of the Swatch Bharat Abhiyan, overall WASH practices are enhanced. Practices among teenagers in private schools were found to be satisfactory, but improvements were also observed in public schools. Most of the time, teenagers miss school for lack of core WASH practices.

Atmanirbhar Bharat Abhiyan and National Education Policy - 2020: Opportunities and Challenges for India's Sustainable Development

The Atmanirbhar Bharat Abhiyan and the National Education Policy (NEP) are two key initiatives launched by the Government of India. Atmanirbhar Bharat aims at promoting economic self-reliance. NEP encourages innovation, entrepreneurship and self sufficiency in various areas. This research paper examines the inter-linkages between the Atmanirbhar Bharat Abhiyan and the NEP and their potential impact on the Indian economy and education system. The paper also identifies the challenges and opportunities associated with the implementation of these initiatives and propose policy recommendations to ensure their effective and sustainable implementation. The paper argues that the successful implementation of these initiatives requires a concerted effort and collaboration between various stakeholders and emphasizes the need for a holistic and collaborative approach to promote sustainable development in India.

Role of Swachh Vidyalaya in Promoting Sustainable Development: A Case Study of the Schools of West Bengal

The quality of human life depends on the quality of the human environment. It is essential to have a healthy environmental condition for the survival of the human being. Cleanliness is a prerequisite for a better and safer environment. Without ensuring cleanliness, it is considerably difficult to preserve a healthy human environment. But the perennial question that arises, is- how to successfully strike a balance between preserving the environment; ensuring cleanliness, and continuing development in the most effective manner. The obvious answer is through environmental governance, based on the principle of sustainable development. In India, this objective has been realized by introducing a programme named Swachh Bharat Mission. As behaviourial changes remain the main issue here, India introduced Swachh Vidyalaya under the banner of Swachh Bharat Abhiyan to inculcate the values of sanitation, hygiene, health, and awareness among the students of various schools in India. The government believed that the schools may play a pivotal role as they train, and nurture future Indian citizens. Amidst this backdrop, the present article will focus on the importance of the environment, the concept of sustainable development, Swach Bharat Mission and Swachh Vidyalaya and the role played by the schools as a game changer as far as the environmental governance is concerned. The article will end with a case study of the schools of West Bengal and will try to analyze how far schools are able to play a positive role in achieving Swach Bharat Mission and eventually sustainable development.