Eric Mechoulan D'ou nous viennent nos idees? Metaphysique et intermedialite. Montreal : vlb editeur, 2010. 288pp. As director of the Centre de recherche sur l'intermedialite, at the Universite de Montreal, Eric Mechoulan is fully aware that a fashionable buzzword like intermedialty runs the risk of quickly becoming a trendy piece of pseudo-academic jargon emptied of any significance through overuse and misuse by facile scholars and sophomoric students. He says so himself, early in his book D'oU nous viennent nos idees? Metaphysique et intermedialite (35). The fear of vulgarization implicitly underlies Mechoulan's project. On the surface, the purpose of this study is to show that ideas are not merely conveyed by various media (oral language, the written word, the printed press, etc.); rather, they are in fact engendered and shaped by the media that perform these epistemological transmissions (29-31). Five pages into the introduction Mechoulan states the obvious: One should not think that the institutional materiality and form of these transmissions has no effect on ideas and discourses (17, my translation). However, beneath this assertion, which would not surprise anyone who has read McLuhan (as Mechoulan obviously has: 43), what the author really wants to present is a thorough demonstration that intermediality is anything but a facile, trendy, sophomoric concept. Over the 245 pages of this rich and sometimes engaging book, Mechoulan goes out of his way to nuance the notion of intermediality and affirm that it is worthy of the kind of profound metaphysical contemplations that would have made Socrates and Descartes proud. It does not require well over 200 pages to convince anyone that the clever ideas a 16-year-old might text to a BFF in 2012 are likely to be formally and substantially different from the clever ideas that a 16-year-old Descartes might have penned in 1612. What does take almost 250 pages, however, is the weaving of an intricate tapestry of erudite citations and rarefied classical references that bestow upon the topic at hand an aura of philosophical respectability. Arguing that ancient Greek sophist Protagoras relies on intermediality to discuss the pedagogy of virtue by intersecting the two distinct rhetorical modes of explicative Socratic dialogism and gracious epic mythos certainly helps to elevate the term to the rank of learned concept (192-193). Of course, there is nothing wrong with trying to enhance the metaphysical capital of intermediality. As director of CRI, Mechoulan probably counts among his administrative responsibilities the task of convincing funding agencies that the whole enterprise is not entirely trivial. And in fact, he is quite successful in his attempt to demonstrate that intermediality provides a crucial heuristic tool to explain the ontological formation of western epistemology. For instance, the author convincingly articulates a genealogy of human intelligence through the intermediality of instinct and intuition (69). Discussing Bergson's philosophy of intuition, which cultivates new concepts from the experiential fringes of memory, the author represents intermediality as a wide net able to harvest the sea of nonsymbolic debris of meaning that traditional philosophy ignores and leaves behind. …
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