This study introduces a reinforced star-shaped auxetic honeycomb (RSSAH) sandwich beam, enhanced with hollow thin-walled tubes to improve bending resistance and energy absorption performance. The bending performance of the RSSAH is systematically investigated through quasi-static three-point bending tests and finite element numerical simulations. The findings suggest that when subjected to mid-span stress, the RSSAH displays both localized indentation and overall bending deformation, accompanied by notable negative Poisson’s ratio (NPR) impact under bending loads. Parametric studies are undertaken by numerical simulations to investigate the impact of compression position, auxetic angle, and face sheet thickness on the bending mode of the auxetic honeycomb sandwich beam. The analysis shows that the RSSAH can exhibit excellent bending performance and, at one of the compression positions, displays double-plateau stress characteristics. It is also found that altering key geometric parameters, such as the auxetic angle and panel thickness ratio, can greatly improve the bending capabilities of the RSSAH, achieving stable plastic deformation and high energy absorption. Finally, compared to star-triangle honeycomb (STH) sandwich beam, traditional reentrant honeycomb (RH) sandwich beam and star-shaped auxetic honeycomb (SSAH) sandwich beam, the RSSAH demonstrates superior bending performance and energy absorption capacity. This study offers insights and references for the development of innovative reinforced auxetic honeycomb sandwich beams.