Despite significant medical breakthroughs over the past decade in the discovery of the causes and treatment of asthma, clinical control of the illness has not improved. On the contrary, evidence suggests an increase in the prevalence and severity of childhood asthma. There is a consensus that learning factors influencing the development of symptoms must be understood and integrated into a total asthma management programme in order to ocor1ain optimal treatment results. The behavioural medicine approach focuses on helping the child and family recognize the constellation of risk factors which trigger attacks, develop constructive coping strategies for dealing with the attacks and develop healthy social skills regarding the asthma. The present paper presents an overview of the theoretical underpinnings of the behavioural medicine approach to childhood asthma, and a case study showing its practical applications.