Decorative and applied art, as one of the types of fine art, is a specific reflection of reality, a specific form of social consciousness. A common feature inherent in all types of art, including arts and crafts, is the reflection of life in artistic images, that is, an aesthetic reflection of reality. One example is an earthen jug, the shapes and outlines of which are not only convenient for its practical use as a vessel in which food is cooked on fire, but also aesthetically proportional, attractive for its elegance and proportionality. At the same time, it should be emphasized that the beauty of objects of applied art always has certain social characteristics and bears aesthetic characteristics of the time and place of its manufacture, features of national culture and age.