The study was conducted in Bareilly district U.P., and the result of study will assist to various government organisation, stakeholders, sugarcane industry and NGOs to frame a specific programme, plan and policy for their further developments. The sugarcane industry refers to processing, manufacturing and value addition of sugarcane produces to produce jaggery, sugar, bagasse, molasses, papers, plastic, alcohol and biofuels etc. It is one of the most important sectors of the Indian economy, as it contributes to the rural development, employment generation, and export earnings. The study was carried out with 100 respondents. The result explore that, majority of respondents (70%) belong to middle age group, most of them (80%) were literate with formally educated (25%) up to high school level, majority of them (58%) were belongs to other backward cast, with mostly of them (96%) were Hindu, their family were nuclear type (64%) with medium family size (65%), majority of them (42%) were small land holders, maximum (87%) had pukka house, and agriculture as a main occupation, majority of respondents (45%) belong to ₹120001- ₹180000 annual income, they were (100%) ensure participation in gram panchayat activity, majority of them (62%) have medium level of overall material possession, under the various aspect of material possession, most of respondents (93%) possess diesel engine, they were (100%) perform their agriculture field operation by use of sickle, most of them (99%) were also use bicycle as a transportation mean, they (100%) had cots as household materials possession, most of them (55%) were medium level of communicational media, also most of them (65%) and (66%) were have medium level of economic motivation and risk orientation respectively.