The reverse field dependence of the normalized magnetization decay and the fluctuation field (Hf)was examined for advanced data backup tapes prepared from ultrafine acicular metal particulate (MP) composite and hexagonal platelet Ba-ferrite (BF) particles. Also, the effect of the ratio of Hf to coercivity (Hc) on the temperature coefficient of coercivity [α(Hc)] was studied at 300 K. In comparison to MP and BF tapes with approximately the same mean volume of particles (Vphy), the normalized magnetization decay of BF tapes was much larger than that of MP tapes. The smaller the Vphy was, the larger the normalized magnetization decay became. The values of Hf were not constant, but were largely dependent on the reverse field. In the low reverse fields, Vphy was smaller than the activation volume for both tapes with very small Vphy. The value of α(Hc), which is very important for the thermal stability of high-density recording media, increased as the ratio Hf∕Hc increased for both tapes.