AbstractThe use of fine bubbles is a promising approach to remove surfactant efficiently during the rinsing process of clothing, to fulfill a requirement. Therefore, the influence of fine bubbles on the removal performance of surfactant from cloth during the rinse process of pulsator washing machine (top loading type) was investigated. The test apparatus was assembled by connecting a microbubble generation tank and a small washing machine with tubes and circulating fine bubble water to a small washing machine. Swatches of cloth with a specified amount of linear alkylbenzene sulfonate (LAS) adsorbed from aqueous solution, were rinsed with tap water, and the LAS concentration in the rinse water was examined with an HPLC system equipped with a high‐precision fluorescence detector. The average bubble diameter of the fine bubble water used was 0.13–1.4 μm. In the rinsing experiment, no difference was found in the final LAS removal efficiency between water with and without bubbles; but the former increased the LAS removal rate during the initial stage of rinsing. This tendency was particularly noticeable when the stirring power of the washing machine was weak. Therefore, it was concluded that the fine bubble effect on the removal of the surfactant is mainly a kinetic effect rather than an equilibrium effect.