Introduction. Digital solutions make the operation of the company clearer, reduce staff costs, and provide data security. Various aspects of automation, digitalization and cloud technologies are described in the literature. The question is raised about the quality of the methodological basis for such transformations. Global and narrow technical approaches are presented. As a rule, materials are presented from the perspective of experts in the implementation of digital technologies. In this paper, for the first time, the author's scheme is proposed that can allow not only providers, but also their customers to navigate the upcoming transition to the cloud. The latter will receive systematic information on how to select a contractor and the most economically feasible option of cooperation.Materials and Methods. The information model was based on the semantic network as a system of nodes, their characteristics and connections. Management of the cloud migration project and the migration itself were visualized. The contraction practice between providers and their customers was summarized. The specifics of the tasks of such projects were taken into account. The part of the subject area related to the implementation of a cloud service is algorithmic — a step-by-step transition to the cloud, a generalized scheme of the process taking into account the hierarchy of elements are presented.Results. For the first time, a method of self-preparation of a company for the implementation of cloud solutions is proposed. The algorithm systematizes the cloud migration processes. The activities related to goal setting, audit, selection of cloud environment and services, calculation of the economic efficiency of the project, planning and implementation of migration, technical support and scaling of processes are described. The possibilities of determining the economic feasibility of measures for the transition to the cloud are shown. The costs of equipment, data storage and processing, software licenses, salaries, information security, etc., are taken into account. The amount received is compared to the providers' offers. For the final decision, the costs of infrastructure support are taken into account — by the customer or the outsourcer. The best option is selected. As a result, the customer gets the opportunity to work with better profitability and scale the project. Feedback is provided, and processes are adjusted, starting with IT reaudit.Discussion and Conclusion. The proposed solution will give the customer's management a system view of the execution sequence when migrating to the cloud, the issues and tasks to discuss with a potential outsourcer. Providers can use the algorithm to typify and unify projects, which can eventually simplify the coordination of the list of services and the migration procedure with customers. In this way, the parties can free up significant resources in terms of time, labor and other costs. In addition, customers and providers can partially use the described semantic network to develop not only the organizational, but also the technical aspect of the project.
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