Two experiments were conducted to measure the temporal decay of the peripheral visual memory trace, the icon. In both experiments four paid subjects first learned to map a three-tone by three-location audio cue to the corresponding single location of a nineletter square display briefly presented in a post-stimulus cueing procedure. Thereby temporal specivity of a single target letter to a particulus inter-stimulus-interval was achieved without incidental masking effects from a visual cue. Each subject then generated confusion matrix data for a 10-capital-letter stimulus set at each of six inter-stimulus intervals. The rwo experiments differed in that one used 10 letters as the stimulus set, the other used 10 letters. Both employed inter-srimulus intervals of .05, .IS, .45, .65, .85, and 1.25 sec. A repeated-measures analysis of variance of recognition performance versus interstimulus interval indicated that performance declined with increasing interval for all lines (Flu, = 33.6, df = 5/15, p < .001). However, the performance for bottom-line locations, while initially equal, declined more rapidly than the performance at middle- and top-line-cued locations (PIS[ . LI.D = 2.52, df = 10/102, p < .01). These results suggest that subjects do not, perhaps can not, refrain from recognition processing during the interval, instead processing individually favored display locations until the cue is presented, and that data from post-stimulus cueing studies should be interpreted as including trials in which the cued location was attended prior to cue onset. Performance for bottom-line-cued locations was used to estimate iconic decay unclouded by information processing during the inter-stimulus interval. These data suggested an exponential decay function. Both linear and quadratic components were significant (FI~,.., = 74.62, df = 1/39, p < .001; Fqu.armttc = 6.68, df = 1/39, p < .05). Further analysis focused upon an information-processing model which assumes (1) that the icon is the neural encoding of specific features (Geyer & DeWald, 1973) and (2) that it is the availability of these features which decays exponentially. This model predicted the 12 confusion matrices (six inter-stimulus intervals for each of rwo stimulus sets), with ratios of unexplained residual variance to total variance ranging from .007 to ,024. The feature-list representations of the round letters and those of the rectangular letters included seven features common to both sets (Geyer & DeWald, 1973). Thereby these experiments represented independent estimates of the decay rates of these seven features. The obtained decay rates were related; 7 = .78 (p < .05, single tail). These results suggest modest incrementaI support for the feature lists to capital letters mapping reported by Geyer and DeWald.
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